Does night time traffic convert differently to day time traffic?

1 replies
So I was recently wondering if facebook ads traffic( & traffic in general) is not as good of quality overnight, in otherwords is it worth it to run ads at night or just during the day?
Thanks in advance!
#night #traffic
  • Profile picture of the author timokeefe
    It depends on where you're getting the traffic from and where you're sending the traffic to. Adwords will let you segment by hour, so you can check if daytime traffic converts better than nighttime, but I've never seen it be all that different.
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