The 5 Simple Parts to an Actual 7-Figure Funnel

by shawnlebrun 29 replies
Don't let anyone tell you that your sales funnel has to be
complicated.

It doesn't, believe me.

In fact, there's power in simplicity. Because what's simple is easier to test
and tweak.

And when something is easier to test and tweak and TRACK... it's also easier to roll out and scale.

When you scale a campaign, that's where the big bucks come in.

Here are the 5 simple parts to a 7-figure funnel that I put together for a client.

Not only is this the most profitable approach I've seen, it's also
the simplest.

So much so, that I've started using it for all of my online businesses.

1. Your Facebook ad

The main source of traffic most marketers use these days is Facebook.

That's good, because it's a huge traffic source.

But, it can also be tough to stand out, because it's so big.

That's why it's important that your main focus of your actual
ad is to make it so it stands out and gets noticed.

That's important, because if your ad doesn't stand out... if it's not
seen, nothing else matters.

Believe me, the fastest and easiest way to stand out?

Your image.

If you know a few tricks on how to find the perfect image
for your ad... you will stand out and get noticed before your
competitors.

2. Squeeze page

The days of offering e-books as lead magnets are DEAD.

Why? Well, for starters... no one has the time to read a full
e-book they didn't pay for.

Heck, I have 4 free e-books still sitting on my hard drive...
unread. I just don't have the time.

Thankfully, there's one thing you can offer as a lead magnet
that's always going to be in demand.

By far, short 1-page PDF "cheat sheets" or "blueprints" or
"guides" are working great.

Because they're short and chunked down into bite size
action steps, people can USE them and SEE results.

Let's face it, most e-books are so long and so boring,
most people forget what they read once they're done.

But offer up a short, one page PDF guide with action
steps... and you will get people wanting the info AND
taking action with it.

And like your Facebook ad, your cheat sheet has to offer
ONE thing that's so unique and so different... people are
compelled to find out what it is.

Believe me, you MUST stand out and be different with
everything your funnel SAYS.

If your ad or squeeze page says the same thing as everyone
else (and most of them do)... you'll blend in with the noise.

You want to ZIG while others on Facebook ZAG... so you not
only stand out, you get the click before competitors.

And by giving away ONE free technique they can use to
see immediate progress... you're showing you can indeed help
them get where they want.

3. The Freebie Cheat Sheet.

I mentioned this above, for the squeeze page, but your
short 1 page PDF report should contain insight and advice that
literally helps your prospect see immediate results.

So, it starts with knowing your market and then designing
a totally unique strategy that helps them get what they want.

But again, make it something they haven't heard 1,000 times
before.

4. Thank you page

Here's where you can actually recoup some of your Facebook ad
spend, as well as bump up the average size of customers initial order.

But, you have to do it right... and not shove it down your prospect's
throat.

On the thank you page... offer your prospect something they can
grab NOW that will help them move closer to their goal.

Again, everything in your funnel should revolve around the ONE
main idea/problem/hook you're helping your prospect with.

So, the offer on the Thank You page should follow those same
rules.

Offer a product or service that is discounted, has a deadline, and
moves them closer to their end goal.

5. Follow up emails

If done right, you only need a few emails to close prospects
on the front end sale of your main product.

The emails are to help to build rapport and trust with your
prospects... so they feel like you're looking out for their best
interests.

Once you offer value and work on building a relationship with
each person on your list... the emails slowly start to sell them
on your main product.

There you have, in a nutshell, the most profitable yet highly
simple funnel I'm using in my own businesses and with dozens
of clients.

Here's what it looks like, all together...



That's the draft of an actual funnel I'm running with a partner
and current client. It's bringing back $3 or more for each $1.00
we're spending on Facebook ads.

It's already over 6-figures this year and will finish over 7 figures,
and the funnel couldn't be more simple.

So, don't ever feel like you need the most complicated funnel.

You don't, keep things simple so you can test, track, and tweak
faster and easier.

But above ALL else... everything you do, you need to make sure
you stand out over your competitors.

Again, you want to ZIG when all others ZAG.

Once you position yourself as the expert and offer them something
no one else has... you stand out.
#main internet marketing discussion forum #7figure #actual #funnel #parts #simple
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  • Profile picture of the author Imamarketer2
    Nice to see all the different parts in action. Thanks for posting and congratulations on your success!
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  • Profile picture of the author celente
    i was expecting some thing much more complex, but you got straight into it with simplicity. Well done.

    sort of straight to the point funnel.

    Keep up the great work.
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  • Profile picture of the author imjourney
    Originally Posted by shawnlebrun View Post

    Don't let anyone tell you that your sales funnel has to be
    complicated.

    It doesn't, believe me.

    In fact, there's power in simplicity. Because what's simple is easier to test
    and tweak.

    And when something is easier to test and tweak and TRACK... it's also easier to roll out and scale.

    When you scale a campaign, that's where the big bucks come in.

    Here are the 5 simple parts to a 7-figure funnel that I put together for a client.

    Not only is this the most profitable approach I've seen, it's also
    the simplest.

    So much so, that I've started using it for all of my online businesses.

    1. Your Facebook ad

    The main source of traffic most marketers use these days is Facebook.

    That's good, because it's a huge traffic source.

    But, it can also be tough to stand out, because it's so big.

    That's why it's important that your main focus of your actual
    ad is to make it so it stands out and gets noticed.

    That's important, because if your ad doesn't stand out... if it's not
    seen, nothing else matters.

    Believe me, the fastest and easiest way to stand out?

    Your image.

    If you know a few tricks on how to find the perfect image
    for your ad... you will stand out and get noticed before your
    competitors.

    2. Squeeze page

    The days of offering e-books as lead magnets are DEAD.

    Why? Well, for starters... no one has the time to read a full
    e-book they didn't pay for.

    Heck, I have 4 free e-books still sitting on my hard drive...
    unread. I just don't have the time.

    Thankfully, there's one thing you can offer as a lead magnet
    that's always going to be in demand.

    By far, short 1-page PDF "cheat sheets" or "blueprints" or
    "guides" are working great.

    Because they're short and chunked down into bite size
    action steps, people can USE them and SEE results.

    Let's face it, most e-books are so long and so boring,
    most people forget what they read once they're done.

    But offer up a short, one page PDF guide with action
    steps... and you will get people wanting the info AND
    taking action with it.

    And like your Facebook ad, your cheat sheet has to offer
    ONE thing that's so unique and so different... people are
    compelled to find out what it is.

    Believe me, you MUST stand out and be different with
    everything your funnel SAYS.

    If your ad or squeeze page says the same thing as everyone
    else (and most of them do)... you'll blend in with the noise.

    You want to ZIG while others on Facebook ZAG... so you not
    only stand out, you get the click before competitors.

    And by giving away ONE free technique they can use to
    see immediate progress... you're showing you can indeed help
    them get where they want.

    3. The Freebie Cheat Sheet.

    I mentioned this above, for the squeeze page, but your
    short 1 page PDF report should contain insight and advice that
    literally helps your prospect see immediate results.

    So, it starts with knowing your market and then designing
    a totally unique strategy that helps them get what they want.

    But again, make it something they haven't heard 1,000 times
    before.

    4. Thank you page

    Here's where you can actually recoup some of your Facebook ad
    spend, as well as bump up the average size of customers initial order.

    But, you have to do it right... and not shove it down your prospect's
    throat.

    On the thank you page... offer your prospect something they can
    grab NOW that will help them move closer to their goal.

    Again, everything in your funnel should revolve around the ONE
    main idea/problem/hook you're helping your prospect with.

    So, the offer on the Thank You page should follow those same
    rules.

    Offer a product or service that is discounted, has a deadline, and
    moves them closer to their end goal.

    5. Follow up emails

    If done right, you only need a few emails to close prospects
    on the front end sale of your main product.

    The emails are to help to build rapport and trust with your
    prospects... so they feel like you're looking out for their best
    interests.

    Once you offer value and work on building a relationship with
    each person on your list... the emails slowly start to sell them
    on your main product.

    There you have, in a nutshell, the most profitable yet highly
    simple funnel I'm using in my own businesses and with dozens
    of clients.

    Here's what it looks like, all together...



    That's the draft of an actual funnel I'm running with a partner
    and current client. It's bringing back $3 or more for each $1.00
    we're spending on Facebook ads.

    It's already over 6-figures this year and will finish over 7 figures,
    and the funnel couldn't be more simple.

    So, don't ever feel like you need the most complicated funnel.

    You don't, keep things simple so you can test, track, and tweak
    faster and easier.

    But above ALL else... everything you do, you need to make sure
    you stand out over your competitors.

    Again, you want to ZIG when all others ZAG.

    Once you position yourself as the expert and offer them something
    no one else has... you stand out.
    Your strategy is simply outdated. It used to work a few years ago. I'm sure you yourself don't use them, other than confusing newbies. In today's cut-throat competition, unless you have a complicated authority site with a newsletter system (and a successful YouTube channel and fb fan page), your chances of gaining traction is just slim. The days of driving traffic to an unknown sales page or mediocre site is over, especially when you're talking about 6-or-7 figures, period. People who make 6-7 figures either have years of experience in marketing, website and video creation OR huge venture capital funds. The point is you need tremendous experience and/or big upfront money in order to establish your authority in Internet space to reach such a height of success. You can't retain or convert visitors into sales unless you offer premium content which isn't very easy to curate.

    People who fantasise after reading such a superficial post that they can crack millions I feel pity for them. Sorry, Shawn If I busted your bubble.
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    • Profile picture of the author shawnlebrun
      Originally Posted by imjourney View Post

      Your strategy is simply outdated. It used to work a few years ago. I'm sure you yourself don't use them, other than confusing newbies. In today's cut-throat competition, unless you have a complicated authority site with a newsletter system (and a successful YouTube channel and fb fan page), your chances of gaining traction is just slim. The days of driving traffic to an unknown sales page or mediocre site is over, especially when you're talking about 6-or-7 figures, period. People who make 6-7 figures either have years of experience in marketing, website and video creation OR huge venture capital funds. The point is you need tremendous experience and/or big upfront money in order to establish your authority in Internet space to reach such a height of success. You can't retain or convert visitors into sales unless you offer premium content which isn't very easy to curate.

      People who fantasise after reading such a superficial post that they can crack millions I feel pity for them. Sorry, Shawn If I busted your bubble.
      It's thinking like this that will guarantee you fail, before you even start.

      What I say or what you say is possible... honestly doesn't mean a rat's *ss.

      The only thing that matters is how motivated someone is in making it happen, and then finding the steps.

      The funnel I posted above is from a 2-person actual business pulling in high six figures and we're in May.

      The simple basics never go out of style, which is why they work so well.

      But again, what I say is possible, and what you say is possible... none of it matters.

      It's what the person who is DOING... it's what they feel is possible. That's all that really matters.
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      • Profile picture of the author imjourney
        Originally Posted by shawnlebrun View Post

        It's thinking like this that will guarantee you fail, before you even start.

        What I say or what you say is possible... honestly doesn't mean a rat's *ss.

        The only thing that matters is how motivated someone is in making it happen, and then finding the steps.

        The funnel I posted above is from a 2-person actual business pulling in high six figures and we're in May.

        The simple basics never go out of style, which is why they work so well.

        But again, what I say is possible, and what you say is possible... none of it matters.

        It's what the person who is DOING... it's what they feel is possible. That's all that really matters.
        That leaves us with one question: Why are so many of you doing just that?

        The answer is as disturbing as it is tragic: That's what you think you're supposed to do. We hear what you told: the recipe or blue print of making 6-7 figures everywhere, EXCEPT, THAT'S NOT HOW THE REAL WORLD WORKS.

        Again, without much in the way of skills, knowledge, relationships, and experience, your chances of making it are slim.

        The one thing you're missing is that those who feed us that nonsense have something to gain by getting you to follow the massively over-hyped entrepreneurial craze.

        Clicks, ad dollars, subscriptions, coaching and seminar fees, the cost of a book - whatever it is, they all have their hands in your pocket. And that's a huge business.

        So, can't I make millions from IM and other ventures?

        Yes, you can, but before you need to learn how the real business world works, gain critical management and leadership skills, and gain exposure to lots of people and opportunities.
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    • Profile picture of the author Steve B
      Originally Posted by imjourney View Post

      Your strategy is simply outdated . . . I'm sure you yourself don't use them, other than confusing newbies . . . you need tremendous experience and/or big upfront money

      One of the challenges with a public forum is to identify those who are sincerely trying to help others from those who have nothing to offer but criticism, nay-saying, and why someone else's advice won't work.

      Thank you imjourney for clearly pointing out this contrast in Shawn's helpful personal thread.


      Originally Posted by imjourney View Post

      People who fantasise after reading such a superficial post that they can crack millions I feel pity for them . . . I busted your bubble.
      I guess I missed the part where Shawn was telling anyone that they would make millions simply by implementing his simple funnel. He did share that he was making $3 for every $1 of marketing investment he was spending with this system.

      Spend a dollar, make $2 profit . . . that kind of ROI could make the right person some serious income over time. Will it work for everyone? No - not because the system is flawed . . . it won't work for those who don't try it, who "poo-poo" the idea because it's too simple, or outdated, or because they wrongly believe that "People who make 6-7 figures either have years of experience in marketing, website and video creation OR huge venture capital funds."

      I'm sorry if I ruffled any feathers with this post . . . but I feel that it's important for me to vouch for things that I feel are helpful and that I've seen work in my own business and Shawn's post is just that if you give it a try, test, tweak, and optimize your own campaigns.

      Steve
      Signature

      Steve Browne, online business strategies, tips, guidance, and resources
      SteveBrowneDirect

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  • Profile picture of the author discrat
    Wow Shawn,
    You really bring so much value to the Community here. Your whole 6 figure funnel laid out before our eyes. Really outstanding. This is pure gold, really !!

    Funny, but I wonder how many Newbs realize what they are seeing and will even attempt to use it as a rough guideline or blueprint for their own business.

    Probably not many. Just too much work


    - Robert Andrew
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  • Profile picture of the author dayus444
    Thank you Shawn for sharing this priceless information.
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  • Profile picture of the author sachin5120
    wow thank you for sharing this valuable information to our community
    great work
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  • Profile picture of the author Jonah Klimack
    imjourney

    just wondering, have you ever created a funnel that made 7 figures?

    6 figures?

    5?

    I'm not going to say you don't make a point, b/c you're right, it's a littler harder
    these days, but look at Shawn track record here... I wouldn't be surprised if he
    were truthful.

    I think ironically (and I do this mistake too) too many people think it's complicated.
    Or (again I make this mistake) for some reason stay in super competitive niches

    But I would say Shawn your funnel is deceptively simple.

    The hard part in finding a funnel isn't in trying to make something complicated, or even simple. It's what you decided NOT to include as well as what you decide to include, that is important. Or even, what to offer, how to offer it, WHY you are offering it, why you think it works, why you think it's even worth testing, or doing.

    Most people have about 30 different ideas they want to do. Picking one and doing it is just as hard as making a rocket science complicated type funnel.

    So we can look at your funnel and say it's simple. But, how many funnels did you screw up before you got that one? And how many years of experience was put into crafting that offer and funnel? In deciding on that, or even, in coming up with it?

    Ask a newbie to reproduce that, and he'll make at least 20 different mistakes.

    So, it's, deceptively, not necessarily so simple.

    Yes, put something out there, test it, try somethign else, etc. But you need experience and wisdom to know what direction to go in, what not to include, what to try, what not to try, etc.

    Otherwise, if you don't have that experience, be prepared to put in some very long hours for a long time figuring it all out!

    But it's worth it
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  • Profile picture of the author quadagon
    I teach pretty much this same model to authors so that they can build a list and can testify to its effectiveness. Obviously this method has been around for a while but that's probably because it works.

    I would say that it looks deceptively simple. If you are doing it right it is more complicated than just do these 5 steps and bingo.

    I know from experience that you have to test ads on Facebook and that's looking at call to action, headline, value proposition and image mix.

    You then have to test and see if your freebie is wanted and test to get the conversion rate up. I find that I convert better when I promote content over a squeeze page but not everyone will.

    You have to test your thank you page and have to test your follow up.

    A lot of this is invisible work but is really important. People are likely to fail and loose money by not testing.

    So in my experience yes these 5 steps are effective but not as easy as they first appear.
    Signature
    I've got 99 problems but a niche ain't one
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  • Profile picture of the author ImRoment
    Thanks Shawn for sharing this valuable information about funnel setup..
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  • Profile picture of the author shawnlebrun
    Jonah and quadagon...

    You hit the nail on the head.

    Like I said, it's simple. But simple doesn't always mean EASY.

    Simple means there isn't a shit-load of moving parts.

    But it's not easy... because you also have to roll your sleeves up,
    get dirty, and test the daylights outta this stuff.

    and yes, I have 17 years of online business, marketing, and copy
    experience that helps me take my funnels to the next level.

    BUT... with someone just starting out, it's much easier to focus
    on nailing these 5 parts right than it is to worry about 10 pieces
    to a funnel, engagement, indoctrination, etc...

    Again, and I can speak from experience as someone who sold
    over $2 million dollars of a fitness e-book while knowing BARE
    minimum marketing and copy.

    There is power in simplicity... because if it's simple, you can
    set it up, get it rolling, and get feedback faster.

    from that feedback, you test and improve.

    It's easier to do that with 5 parts, instead of a dozen.

    So, Jonah and Quadagon... you guys are right.

    there's a lot of behind the scenes work, and stuff
    that took me years to learn.

    BUT... this is still simple to set up, which means you
    can start out faster and see results.

    I didn't say "easy" because it's not, it takes work.

    And nothing worthwhile is ever easy, at least in my journeys.

    Still, those 5 steps, anyone starting out could put them in place
    and at least have SOMETHING they can start with.

    And from there, keep testing and tweaking... you can only go up
    from there if you stay with it.
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  • Profile picture of the author Brent Stangel
    Your strategy is simply outdated. It used to work a few years ago. I'm sure you yourself don't use them, other than confusing newbies. In today's cut-throat competition, unless you have a complicated authority site with a newsletter system (and a successful YouTube channel and fb fan page), your chances of gaining traction is just slim.
    I just started testing a similar funnel last night on Bing.

    Mine is even shorter:

    Squeeze



    Straight to download


    Affiliate link in the report.

    I'm sure it won't work anymore, but oh well...



    EDIT: I just checked and have one subscriber already. It's a miracle, that's what it is!
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  • Profile picture of the author JohnMcCabe
    There is indeed power in simplicity.

    If you wanted to get from Point A to Point B, which path would you rather follow?

    A straight path through a series of well-marked doors, or a maze?

    I've been a AAA member for over 30 years now. I use their travel planning services.

    One of the options is a bag full of maps and guidebooks. With enough time and study (and likely a few wrong turns) I can navigate from A to B.

    Or I can use what they've named Trip-Tiks. A Trip-Tik is a series of map segments showing only the road you need to take and whatever else fits in the narrow map strip. My route is clearly marked, along with instructions about merges, exits etc. (marketers call them 'calls to action'). In the pre-Internet days, I would take the Trip-Tik and only the guidebooks that covered my route in case I needed to find an unplanned restaurant or motel.

    Another advantage to keeping things simple is doing triage when things don't go as planned.

    My first car had a simple engine and no frills. No power steering, power brakes, air conditioning, etc. I kept all the tools I needed to keep that car running smoothly in a small gym bag in the trunk.

    If your funnel only has five moving parts, and you do even a half-assed job of tracking, finding the bottleneck is much easier than if your funnel looks more like the schematic for a radar station.
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  • Profile picture of the author Jonah Klimack
    Ok but seriously though Shawn... I'm jealous. You have no idea how hard
    I'm working on my funnel. And then the diagrams, my god, the up/down/cross big ticket webinar etc funnels I come up with, ridiculous. Never gets implemented, too big.

    This is what I wanted to ask before I had to say something after imjourney's little hate parade

    Do you feel the general public is catching on to these appeals? Like "the ONE secret" etc etc

    b/c it seems like they are everywhere now, like... everywhere
    When I write my copy, I (probably) overthink stuff, and go out of my way to
    be original, when it's probably not even necessary.

    The world is big, this marketing community in comparison is small
    you ask 10 people on the street what the top pulling direct response words are I bet they have no clue - I guess?

    Is it facebook ads that's revitalizing these kind of funnels?

    B/c with google ads, things got real tough..

    Anyway, thanks for making us aware of this.
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    • Profile picture of the author shawnlebrun
      Originally Posted by Jonah Klimack View Post

      Never gets implemented, too big.
      Jonah, you just nailed it.

      Again, there's power in simple, because when things are kept simple,
      you DO them, you put them out there, and begin the process of making money.

      From there, you test and track and tweak.

      That's all there is to it.

      And it's easier to do this with 5 moving parts and not 30 moving parts.

      Believe me, there's a way to approach this whole process in a way
      that helps you stand out as unique.

      But I won't lie, it's something that usually comes only after years
      of experience and training.

      When I started in 2001, I read every copy book and implemented stuff...
      but I STILL sounded a lot like everyone else.

      Only when you've lived and breathed marketing for a while, and
      can turn it around and look at everything through your prospects'
      eyes... that's when you start to stand out as unique.

      And better.

      I'll be honest, it's getting harder and harder to stand out these
      days.

      Just go on Facebook and see for yourself... it's noise.

      BUT... if you know a few tricks... you soon start to learn
      that saying the same shit as everyone else, well, it just lumps
      you in with everything else.

      so, you gotta work on being different, but do it in a way that
      makes people take notice to you, because you're still offering
      what they want.

      These days, you have to be unique/different, you still have to
      offer something that people want... but do it in a way that hasn't
      been said or done 1,000 times already.

      This is the next level kind of stuff that will continue to separate
      those who make it online... from those who don't.
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  • Profile picture of the author ryanbiddulph
    Those follow up emails are huge. Gotta share your offering again and again to persistently sell what you are selling. Folks may not buy after the 1st or second exposure but will eventually buy in if the offering resonates with their deepest needs. People just need to be nudged, or goaded, through your persistence.

    Ryan
    Signature
    Ryan Biddulph, Blogger, Author, World Traveling Digital Nomad
    Retire to a Life of Island Hopping through Smart Blogging at Blogging From Paradise
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  • Profile picture of the author Joostp
    Thanks Shawn, this is awesome information. I am sort of an internet veteran, being involved in it professionally since 1998. Though always more on the technical and UX side. I could never be bothered with the sales and marketing side, since there wasn't any need. But I started my own business 3 years ago and so far could get by with word of mouth through my own network, but now that is drying up. So I'm suddenly realizing I'm actually a total noob in internet marketing. Obviously I know about traditional banners and adwords, but on it's own that's not efficient at all nowadays.

    So finding this sort of stuff here is a godsend! And I think I'm slowly getting what works and what doesn't.
    But just so I understand this right. I think I get the structure and the purpose of the funnel, but do you really make 6 to 7 figures selling training logs as your main product?

    Also, can you explain what scaling a campaign means? ("When you scale a campaign, that's where the big bucks come in.")
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  • Profile picture of the author DIABL0
    It really just comes down to what your sales process is (funnel) and how it converts / ROI.

    Then how much volume can you push through it.

    The majority struggle with internet marketing, While there are so many that do well.

    Why is this...the ones making money figured out a system (process) that works for them.

    It all comes down to the point when something finally clicked and they discovered a process that works. Then they duplicate it and scale the winners and cut the losers.

    Often it is having the right parts VS the complexity.

    Where for many, they give up, run out of money, start chasing something else, etc... before they get to that click point.

    I generate leads and get paid for them. All I need is for someone to fill out a form. There's no major complexity in it, yet the potential to make 6-7 figures totally exists.
    Signature
    How to Build LARGE EMAIL LISTS on a BUDGET and MONETIZE Like a PRO
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  • Profile picture of the author clairelynn23
    Great post with great information. Thanks for sharing.
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  • Profile picture of the author Risktaker89
    Simplicity at its finest.

    To achieve that kind of ROI, $3 earned for every $1 spent, there will definitely be a lot of tweaks which has been done in order to achieve that success.

    But when perfected, then all you need to do is to just repeat and let it run on autopilot while you build another funnel.

    Even when it is simple, there will still be work involved. Much time and patience will be needed. Hopefully, nobody sees this simple 5 part sales funnel as "Get rich quick" because behind such a sales funnel is accumulated knowledge, experience, and hard work as well as research.

    Thanks for sharing such a good post
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  • Profile picture of the author Doan Chi Tin
    Super nice guide. I hope ANY newbie can read this topic to learn about marketing funnel and how easy it is....
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  • Profile picture of the author clairelynn23
    I like the commentary on "rinse and repeat", and the importance of making sure the proper maintenance is adhered to in your machines. The more that you make, the more efficient your maintenance becomes. Scaling everything along the way in the process, you create more flow with the business.
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  • Profile picture of the author nicheblogger75
    I've been doing practically the same thing since 2010 and I'm still experiencing the same level of success.

    I create simple funnels, send targeted traffic, get subscribers, and email affiliate offers.

    Sure, there's a little more to it than that, but that's the general idea.

    People who over complicate things fail most of the time.

    I never have used Adwords, BingAds, Facebook Ads, etc, either. Too expensive. I do use PPC, but from a couple of sites that are MMO friendly.

    I have 7 solid traffic sources I've been using for the last 7 years and I've consistently made more money every year since 2010.

    1. Solo Ads
    2. JV Giveaways
    3. PPC
    4. YouTube
    5. Guest posting
    6. Free WSOs
    7. Blogging

    That's it.

    My squeeze pages are simple looking. My funnels are simple. They go like this:

    Squeeze Page => Redirect Page (so I can track conversions) => OTO (Affiliate Offer) => Deliver promised item/download in "Welcome" email.

    If that doesn't still work I guess I didn't get the memo...

    I ABSOLUTELY believe the funnel the OP showed us is bringing in 6 figures. No doubt in my mind.
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  • Profile picture of the author Peter Adamson
    I'd be interested to know what the product is... price point, single product or coaching series, membership site. You could go so many places using that cheat sheet as a starting point...
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    Could You Be Squeezing More Sales Out Of Your Traffic ?
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