How to grow your website with small budget?

16 replies
Hello!


I have launched the website about plywood. We help clients with the ordering plywood from Russian factories.

How to make your website more popular that it is now and how to make it grow in Google?

I have already used Google ads, some free posts on free websites like Medium.com.

What else could be done?

Any help appreciated,
Valery
#budget #grow #small #website
  • Profile picture of the author Mr Squeeze
    Originally Posted by Valery Korchagina View Post

    Hello!


    I have launched the website about plywood. We help clients with the ordering plywood from Russian factories.

    How to make your website more popular that it is now and how to make it grow in Google?

    I have already used Google ads, some free posts on free websites like Medium.com.

    What else could be done?

    Any help appreciated,
    Valery
    Start adding pages targeting long tail keywords that people looking for your offer would likely search for.

    They should be pretty easy to rank for in your niche.

    Other than that try contacting ply wood suppliers and let them know your rates you might have a better deal than they already have. So you may well end up gaining some long term clients.

    Hope this helps
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    • Thank you for reply and advice!

      The problem is that in this niche there is no that much long tail keywords. But i will check once again.
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  • Profile picture of the author Steve B
    Originally Posted by Valery Korchagina View Post

    What else could be done?

    Valery,

    IMO, general ads and marketplaces aren't going to help you much. Most of the world isn't going to be ordering much plywood from Russian factories. You need to drill down deeply in the marketplace.

    I would spend some time on this forum focusing on methods of marketing to local businesses. Folks around the world aren't going to be your customers. You have a very specialized niche and your audience is going to be "hidden" somewhere online that you need to discover.

    Do some market research and see if you can identify who your top competitors might be. What are the highest ranking sites on Google for your best keywords - not general high competition keywords - but more long tail keywords that are descriptive of your marketplace?

    People or businesses that would be your perfect customers ... are there places online where they can be found? Places like authority sites in your niche, forums in the niche, blogs, product sites, or vendor or manufacturer's sites? You're looking for places that you might be able to put your marketing on and be seen by the people that would be interested in your service.

    Get specific and drill down so you can identify those that will want what you offer. It's most likely going to be people in your own country so be sure to use that demographic as you start developing a profile of those that would be interested in what you offer.

    Everything begins with understanding who is your audience including their location (prospects for what you sell) and how you can get your marketing in front of that audience. This is an instance, IMO, where you're going to need a laser sighted rifle instead of a shotgun in your approach.

    The best to you,

    Steve
    Signature

    Steve Browne, online business strategies, tips, guidance, and resources
    SteveBrowneDirect

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    • Thank you Steve!

      Before this post I was checking around some niche forums. Have found few of them. Most of them have very strickt rules so I can not leave the link. But as you said I will dig dipper.

      What do you think about emails? What if, start to collect emails of furniture companies or people who are dooing their business with plywood and after send them a message? Message will consist of media kit.

      Best Regards,
      Valery
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  • Profile picture of the author yukon
    Banned
    Originally Posted by Valery Korchagina View Post

    Hello!


    I have launched the website about plywood. We help clients with the ordering plywood from Russian factories.

    How to make your website more popular that it is now and how to make it grow in Google?

    I have already used Google ads, some free posts on free websites like Medium.com.

    What else could be done?

    Any help appreciated,
    Valery


    Who is your client, woodworkers, construction, B2B?
    Signature
    Hi
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    • B2B - furniture faсtories, construction factories.
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  • Profile picture of the author PPG19
    I think that with a small budget you will have to be really creative on how to advertise your site. There are many ways to do that. You can read through the forum to get some nice ideas.
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  • Profile picture of the author baronetta
    Try searching for forums where the typical customer of Russian plywood would go to seek out information and post helpful information in those forums. Also, look for authority sites in that niche which will likely be trade related sites, trade groups or something similar, and see if there are opportunities to guest post on those sites or to advertise on. As others mentioned, you have a very narrow niche so it will take some work figuring out where your ideal visitor is already hanging out online.
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    • Thank you for reply!

      I have a list with the websites which are about plywood or wood or building from plywood.
      Will try to reache editors to get article or our link on the article.
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  • Profile picture of the author celente
    test small and upscale.

    There is huge following, right now, and exploding in social media, but SnapChat I feel is dying.

    So stick cheap ads like the 0.01 cents, and 0.03 cent ads in FB Videos ads.

    THis is how you can literally go from struggling to becoming a $4k a month business, without ruining your bank acount. But your idea has to be viral for it to work. Look what is trending on YOUTUBE to see how you can do that. :-) Hope it helps. FB VID ads, are doing huge things for our following in 3 niches I am involved with. I am not going to reveal the niche, because peole think I am just in Internet marketing......NO my main niche has nothing to do with INTERNET MARKETING at all.

    But the Targeting FB allows you, is probably the best platform to get to your target audience very fast. I do have a viral marketing manager who is very good, with the ideas and concepts but. That is where the true power of this so called "cheap" advertising is.

    Remember people on fb are not there to buy crap.

    They are there to be entertained first, so you people advertising on fb and saying 'buy my chit' type ads, are going to fail.......

    Entertain, educate and you will make huge income online....but it seems to work even better in the FB environment, when you target your intended or when you target the right demographics of people.
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  • Profile picture of the author fratt55
    hey there

    You can do it with pay and free traffic
    1. go to fiverr.com ..and there you can buy traffic at reasonable rates starting at $5 usd
    2. with free traffic go to google keyword planner
    then
    use your "niche" to get lots of keyword ideas
    now
    go to authority sites (sites that have been around for a while) and open up several free account
    You will get lots of free traffic just by interacting your blog/website with these authority sites
    it will take a wile before you start getting lots of free traffic..
    if you did not get a lot of traffic right away dont give up..it will come over time
    ok
    talk soon
    sam f
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  • Profile picture of the author WebsTraffic
    You can create a blog to your site and write quality articles about your niche.
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  • Profile picture of the author amuro
    Originally Posted by Valery Korchagina View Post

    Hello!

    I have launched the website about plywood. We help clients with the ordering plywood from Russian factories.

    How to make your website more popular that it is now and how to make it grow in Google?

    I have already used Google ads, some free posts on free websites like Medium.com.

    What else could be done?

    Any help appreciated,
    Valery
    You can do blog commenting on sites related to your niche.

    Remember, your site is not the only one in the world that focuses and touches on wood.

    You can also create FB ads and groups targetng all people interested in wood building / making.

    You can also write articles or hire Fiverr writers to write for you about plywood that you can put on your site or submit to article directories like Ezine Articles,

    Or even do and put up videos on Youtube. If you don't know how, you can also hire freelancers to do for you.

    Hope this helps.

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  • Profile picture of the author Aniketpatil
    Off page SEO sources like link buildings, directory submissions, social bookmarking, image back-links are highly recommendable for low cost internet traffic for a website. Also you can make social media presence for your business page which are highly user targeted and are absolutely free and simple to use.
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    • Thank you for reply!

      Could you please have a look at the website? If so, I will attache link in the next message.
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