Should I sell my own products or do adsense?

20 replies
Hi guys,

I launched a website about 6 months ago. It is for professionals in my field. I've only done 6 very detailed posts which I shared in FB groups. The response was wild - average 6k per post and the website crashed one time. I haven't posted in a few months and now average 20 visitors per day solely through Google.

So my question: I have a wealth of professional experience which people love and are hungry for. I could keep on creating posts for free or I could try and sell packages of digital products.

If I use FB I can't use Adsense as the traffic would only be from FB but I could try and sell products. If not I could post like hell but free stuff and build up my organic traffic hopefully getting ad-sense revenue. I don't think my niche would be suitable for affiliate marketing.

Which would be best? If I keep posting ideas for free, I couldn't then sell them but I could get traffic. But if I try and sell them, I'd still need to share some for free to get traffic. I know my knowledge is good - people leave amazing feedback plus I train others in my field and am considered an expert.

Any ideas would be welcome. I'm totally cool about how to package my stuff as digital downloads.

Thanks!
#adsense #products #sell
  • Profile picture of the author jamie3000
    Defo sell your own products, could even do membership and create a community.
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  • Profile picture of the author rhealy29
    There is no need to use Facebook or the website. Use both.

    While there isn't a lot of detail in your post, if in fact you have a great wealth of professional knowledge in the field, and are getting strong positive responses to your content, I'd say in the long run you'd be best off creating products that you judge (based on your knowledge of the industry) to be valuable to your target audiences.

    You can keep providing free content as you are now. There is no need to do only free or only paid. Use the free content to build your audience, build a list, build your brand, etc. Continue to grow your following and sell to them.

    Adsense is a fine way to make money, but in the end you don't really have all that much control. You're beholden to Google, and Google can giveth, and believe me, Google can taketh away. If your content is top notch and you follow all the rules you should be safe, but the point still stands.

    In my opinion, if you have the depth of knowledge to know what people in this industry need, and are capable of creating products to fill those needs, then that would definitely be a better choice than hanging your hat on Adsense.

    Just my $0.02.
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    • Profile picture of the author boscombe22
      You've given me an idea. I'm going to create learning packages to sell but publish a part for free to get traffic and post in FB groups, That way people would get a taste and hopefully want to but the rest of the knowledge and resources. Just gotta get writing it now! Cheers
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  • Profile picture of the author ryanbiddulph
    Well of pro experience = create and sell those products.

    Even if you had little experience I'd get to learning how to create products....then I'd start creating them. I waited for years to create products; perfect time perfect place scenario for me, always, but it would have helped to start creating products from Day 1.

    Adsense is OK but doesn't offer value, build authority or build your brand like creating products does.
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    • Profile picture of the author boscombe22
      Cheers mate - sound advice.
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    • Profile picture of the author discrat
      Originally Posted by ryanbiddulph View Post


      Adsense is OK but doesn't offer value, build authority or build your brand like creating products does.
      Yep. I know I was "seduced" with Adsense years ago when I started , and it sure is enticing... i.e.write Content everyday and just sit back and collect those Adsense Checks every month

      Very simple ,easy, and a moneymaker. But sooner or later the way Google operates now, you will run the risk of up and down success with it. It's just too risky to do it as your main source of income.

      Besides you limit yourself in a major way if you have really great content and expertise and potentially your own products to offer.


      - Robert Andrew
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  • Profile picture of the author Steve L
    Originally Posted by boscombe22 View Post

    Hi guys,

    I launched a website about 6 months ago. It is for professionals in my field. I've only done 6 very detailed posts which I shared in FB groups. The response was wild - average 6k per post and the website crashed one time. I haven't posted in a few months and now average 20 visitors per day solely through Google.

    So my question: I have a wealth of professional experience which people love and are hungry for. I could keep on creating posts for free or I could try and sell packages of digital products.

    If I use FB I can't use Adsense as the traffic would only be from FB but I could try and sell products. If not I could post like hell but free stuff and build up my organic traffic hopefully getting ad-sense revenue. I don't think my niche would be suitable for affiliate marketing.

    Which would be best? If I keep posting ideas for free, I couldn't then sell them but I could get traffic. But if I try and sell them, I'd still need to share some for free to get traffic. I know my knowledge is good - people leave amazing feedback plus I train others in my field and am considered an expert.

    Any ideas would be welcome. I'm totally cool about how to package my stuff as digital downloads.

    Thanks!
    IMO it's going to be easier to make money with your own products and besides its better to learn how to exchange value for money directly instead of needing a middle man like Adwords.

    Of course, I wonder how lucrative the Basic Attention Token model will be for publishers if it takes off.
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  • Profile picture of the author DIABL0
    What is your niche?
    How big is the market?

    Since you have knowledge others want and are an expert in your field.

    You could create a membership site, private FB group, slack group, etc...

    You charge $1.00 for a 14 day trial
    The trial converts to a monthly fee of $19-$97
    You offer an upsell / backend offer of approx. 30% discount for 1 year membership

    You need to create some really high-quality content and ideally get about 40-50 members before launching the above. That way a good amount of trial users will be impressed and convert to monthly and you will have limited refunds on the upsell.

    The funnel is...

    Opt-in -> VSL for trail -> sales cart -> VSL upsell -> confirmation -> members area.

    Then you need to provide monthly content, training, etc... to keep the users subscribed.

    Reinvest all the money except the monthly subscriptions to buy traffic for the funnel. The month reoccurring subscriptions is your profit.

    As simplistic as this may sound, I know someone that has been using the exact strategy above for the past 7 years with a few different niches and has generated over $50 million and has built a list of about 500K.

    Not that you will necessarily ever do as well, but the potential certainly exists for 6-7 figures per year.
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    • Profile picture of the author boscombe22
      Thanks for this advice. I can't see people joining professionally however, you have given me an idea for some video content that their employer's may pay for as part of a subscription service. Think I'll do the products first and then explore this as I grow my mailing list. Thanks again!
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  • Profile picture of the author ChrisBa
    Originally Posted by boscombe22 View Post

    Hi guys,

    I launched a website about 6 months ago. It is for professionals in my field. I've only done 6 very detailed posts which I shared in FB groups. The response was wild - average 6k per post and the website crashed one time. I haven't posted in a few months and now average 20 visitors per day solely through Google.

    So my question: I have a wealth of professional experience which people love and are hungry for. I could keep on creating posts for free or I could try and sell packages of digital products.

    If I use FB I can't use Adsense as the traffic would only be from FB but I could try and sell products. If not I could post like hell but free stuff and build up my organic traffic hopefully getting ad-sense revenue. I don't think my niche would be suitable for affiliate marketing.

    Which would be best? If I keep posting ideas for free, I couldn't then sell them but I could get traffic. But if I try and sell them, I'd still need to share some for free to get traffic. I know my knowledge is good - people leave amazing feedback plus I train others in my field and am considered an expert.

    Any ideas would be welcome. I'm totally cool about how to package my stuff as digital downloads.

    Thanks!
    Imo if you can, you should create and sell your own product. You will have more control and likely more profit.
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  • Profile picture of the author mrjackpowers
    Ad sense is a HELL of a lot less trouble. I mean, considering the customer services and fulfillment involved in selling products. But, if you're getting that much traffic, why not sell affiliate products instead? Same benefit, more potential earning.
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  • Profile picture of the author davntt
    Try everything and you shall see. You can make changes anytime and you can evaluate if it works.
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  • Profile picture of the author ma247
    Selling your personal product is always better than Google Adsense. People always prefer to learn something NEW. You can create some NEW product; it may be eBook, Video tutorial, slide, pdf etc; And share with your readers. This will be the more profitable money making method than Google Adsense.
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  • Profile picture of the author Hectorot
    Hi,

    Adsense will not give you much in return and is somewhat unstable.

    Go for product creation.

    But creating products are not easy if you try to do it on JvZoo and Warrior Plus.

    I would stay away from FB. It will suck your wallet dry in no time, if you are not really good at FB ads.
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  • Profile picture of the author Coby
    Why not do both?

    You don't have to limit yourself to one or the other.

    While I always prefer to sell your own products, you can still make a side income by displaying adsense on your download pages, blog, etc.

    Good luck!

    Cheers,
    Coby
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  • Profile picture of the author jbsmith
    Definitely create your own products - doesn't mean you can't fit Adsense into the strategy along the way (for example, I have a client that is doing well with placing Adsense on the Thank You page of his sales funnel front-end which is really designed as a sales funnel to sell his products :-)

    Just don't rely on Adsense 100% - otherwise you will find yourself buried in the graveyard of PPC advertising content owners - and believe me, there is no more room :-)

    Jeff
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  • Profile picture of the author joshdn10
    Why not do both.
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  • Profile picture of the author missmystery
    Sell your own or affiliate products. Payout is way better. I've moved away from adsense as I don't want to drive people to products I'm not getting commission for.
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  • Profile picture of the author brettb
    Build up a name for yourself on LinkedIn (assuming you're in a business type niche). Then rent yourself out to high paying corporate clients.

    Don't bother about the loose change you can make from AdSense, go for the massive B2B market.
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  • Profile picture of the author Rory Singh
    Adsense income sucks. Very poor ROI.

    Others are saying create your own products.

    But you keep mentioning the word 'Professional'.

    In what niche?

    Because half of the battle in Successful IM is knowing who your real target market is before trying to sell them anything.
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