I've always been drawn to the self improvement community, and have actually improved my own confidence quite a bit over the last few years. I wrote an eBook outlining what I think are the keys to improving confidence, but I really would like to work with people one on one. I wanted to know how I should utilize the eBook to get geotargeted clients who I would meet face to face for coaching.
Should I use it as a free offer and use FB ads or Google ads to promote it? And then set up the website for "Call now for in person coaching in NY"
Or should I sell the eBook and start there (it's a lot of good content to give away for free). The goal though is to use it to build a business. I'm not going to get rich selling eBooks for $20.
What mode of marketing would be best?