Monetizing Public Exposure?

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A couple weeks ago, I answered a reporter's request for New Jersey residents who've been involved with day trading as the stock market recovers.

I didn't realize he was going to feature me so prominently in the article, but today I pick up a copy of the paper after a friend emails me - complimenting a picture and the article - to find myself on the front page of the Star Ledger's business section (it's the largest newspaper in New Jersey).

Now, is there any way to build on this exposure/monetize it? This thread in general can be used to discuss ways of using public media exposure to build our "brand" or monetize our experiences/expertise.
#day trading #exposure #monetizing #new jersey #public

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