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Real Traffic Data Compared to Google Estimates

by Preciseim
4 replies
I keep reading about people who write that they finally get to the top of Google but they don't see any traffic. I help run a site and here are some real traffic stats compared to Google keyword tool (GKT)

Keyword 1:

Broad Monthly Keyword According to GKT Searches: 33,100

Exact Monthly Keyword According to GKT Searches: 6,600

Position In Google: 4

Acutal Traffic Stats For August For that keyword: 327


Keyword 2:

Broad Monthly Keyword According to GKT Searches: 74,000

Exact Monthly Keyword According to GKT Searches: 9,900

Position In Google: 2

Acutal Traffic Stats For August For that keyword: 675

Moral of the story, don't pay too much attention to the google keyword tool!

Use it purely to estimate. If you get on within the top 5 positions for your keyword, take the google broad estimate and divide it by about 10. That will help to give you a more realistic idea of the amount of traffic you will receive.

Thanks
#compared #data #estimates #google #real #traffic
  • Profile picture of the author Warrior Markets
    Thanks for the findings. You're right, it's best to use Google as a guide - actually, that goes for almost any keyword tool.

    By the way, maybe you mean, divide Broad Monthly by 100, and not 10.

    Originally Posted by Preciseim View Post

    I keep reading about people who write that they finally get to the top of Google but they don't see any traffic. I help run a site and here are some real traffic stats compared to Google keyword tool (GKT)

    Keyword 1:

    Broad Monthly Keyword According to GKT Searches: 33,100

    Exact Monthly Keyword According to GKT Searches: 6,600

    Position In Google: 4

    Acutal Traffic Stats For August For that keyword: 327


    Keyword 2:

    Broad Monthly Keyword According to GKT Searches: 74,000

    Exact Monthly Keyword According to GKT Searches: 9,900

    Position In Google: 2

    Acutal Traffic Stats For August For that keyword: 675

    Moral of the story, don't pay too much attention to the google keyword tool!

    Use it purely to estimate. If you get on within the top 5 positions for your keyword, take the google broad estimate and divide it by about 10. That will help to give you a more realistic idea of the amount of traffic you will receive.

    Thanks
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    • Profile picture of the author Preciseim
      Originally Posted by Warrior Markets View Post

      Thanks for the findings. You're right, it's best to use Google as a guide - actually, that goes for almost any keyword tool.

      By the way, maybe you mean, divide Broad Monthly by 100, and not 10.
      Yes you are right, typo!!
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  • Profile picture of the author winebuddy
    those numbers are pretty much the rule - I have had several sites make it to page one for a keyword and the traffic is almost nothing compared to the GKT. Well - maybe 1/100th of the GKT estimate.
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  • Profile picture of the author jgand
    Good information, I think this will help a lot of people, traffic is difficult to get, just because you have a good ranking doesn't mean people will click on your link. Your description carries weight also.
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