Straight Sale or Free Trial?

16 replies
Hello ninjas!

What would you say has better conversion in your experience? Straight Sale or Trial?
Im just getting started selling CBD capsules via SS...

Thanks!
Best.
#free #sale #straight #trial
Avatar of Unregistered
  • Profile picture of the author slcjohn
    Any of you have any CBD straight sale offerings?
    {{ DiscussionBoard.errors[11198576].message }}
    • Profile picture of the author MSteinD
      Yes there are straight sale CBD offers on hempoffers.com. They are converting well thus far.
      {{ DiscussionBoard.errors[11304406].message }}
  • Profile picture of the author Claire Koch
    Some people sell suppliments. I've only seen large companies sell free trials to be honest. Don't think its a good idea. IMHO
    {{ DiscussionBoard.errors[11198609].message }}
  • Profile picture of the author SEOptimization@1
    For for FREE Samples first before you start selling.

    People would like to try your CBD capsules first before they spend money for a product.

    You take any new company in the market. They offer free samples in Shopping Malls or Shopping Centers to their prospects, they try to make them habitual for their new product and after some time they start selling.

    Hope that helps.

    Sincerely,
    Steve
    Signature
    {{ DiscussionBoard.errors[11199105].message }}
  • Profile picture of the author DIABL0
    I've promoted a lot of weight loss supplements and Free Trials + S/H is all I do because they convert much higher!

    What does your product sell for and what is your cost?

    Can you charge a reasonable S/H and have it cover shipping and product cost?
    Signature
    How to Build LARGE EMAIL LISTS on a Budget and MONETIZE Like a PRO
    18 Years Exp . . . . . . . . . . . . Email - CPA - PPL
    {{ DiscussionBoard.errors[11199187].message }}
    • Profile picture of the author slcjohn
      Originally Posted by DIABL0 View Post

      I've promoted a lot of weight loss supplements and Free Trials + S/H is all I do because they convert much higher!

      What does your product sell for and what is your cost?

      Can you charge a reasonable S/H and have it cover shipping and product cost?
      Hey chuckholmes, thanks for the reply.


      The cost is 8.50 for one bottle (60 caps, 30 day supply).


      I don't have $150K to pay affiliates to drive traffic on the free trial model... I can definitely handle straight sale financially however. Id like to profit about $50k, thats my goal.


      I know the free trial guys do extraordinarily well financially, but they have the money to drive traffic to get the volume required to profit $2mm annually... or so.


      Do you think my goal of $50k profit is unreasonable? I had a friend who does free trials tell me "you don't make any money with straight sale", however this is coming from a guy who profits $2mm a year, so $50k to him probably sounds like a waste of time.
      {{ DiscussionBoard.errors[11199499].message }}
  • Profile picture of the author Lena01
    it varies from offer to offer and targeting for some one is better for others the other
    {{ DiscussionBoard.errors[11199238].message }}
  • Profile picture of the author chuckholmes
    I have never been a fan of free trials. I feel like they attract freebie seekers. That being said, you might want to test it for a 90-day period of time, and see what the conversions, cancellations and returns are like. It will definitely vary by niche, offer and product.
    {{ DiscussionBoard.errors[11199286].message }}
  • Profile picture of the author Claire Koch
    the reason I did a thanks on chucks post is because people love free shipping. i don't know what you are selling and the "NEED" for it. Need and Desire to buy is pretty critical you need to know if a LOT Of people are buying this. Have you done your research for this? I hate that part but it needs to be done.

    But when they see free shipping they usually will not hesitate to buy as long as they ARE buying in the first place..
    {{ DiscussionBoard.errors[11199508].message }}
  • Profile picture of the author onlinemove
    Trial offers sometimes seem to be dodgy.... So you should be very clear and concise in your selling options....what you are selling or offering trial....
    {{ DiscussionBoard.errors[11199980].message }}
  • Profile picture of the author thiennp
    You should free trial If cost is not much.
    {{ DiscussionBoard.errors[11199999].message }}
  • Profile picture of the author maxsi
    Straight sale! (no problem).

    you can ask $3K per customer (directly) as me, the limit is your mind only.
    {{ DiscussionBoard.errors[11200100].message }}
    • Profile picture of the author chuckholmes
      I'm more of a straight sale guy myself.

      Just about every person in the world buys something before they try it. You can't go into any store in America I know of and sample it before you buy it. You buy it, bring it home, use it, and if you don't like it, return it.

      The only exception might be free food samples at a grocery store or test driving a new car. But think how weird it would be to tell the clerk at Wal-mart that you want to sample the stapler and try it out for a couple weeks before you buy it. I think that's a bit crazy.

      This is why I will always go for the straight sale myself.
      {{ DiscussionBoard.errors[11205870].message }}
  • Profile picture of the author Nafis Hasan
    It's very essential for use & learning more..
    {{ DiscussionBoard.errors[11200154].message }}
  • Profile picture of the author AffiliateGurus
    From my experience, I have observed that it largely depends on the product you're selling. In your case, it looks like a good option would be starting off providing samples. People would want to try out a new product before fully investing.
    {{ DiscussionBoard.errors[11205601].message }}
  • Profile picture of the author Chris Marcell
    It would depend on what stage they're at in the customer journey but if they're in the initial stages - a free trial or low ticket offer would work best.

    Because if the customer doesn't know you yet, it's unlikely that they'll feel comfortable paying for a full priced product straight away.

    In my sales funnel, I have a $3.00 offer that I promote to my fresh leads for this exact reason.

    And later on in the sales funnel, I pitch a higher priced product because the relationship is more developed.
    {{ DiscussionBoard.errors[11206588].message }}
Avatar of Unregistered

Trending Topics