I built a dating reviews site a couple of years ago. It's loaded up with original content (a review) for around 20 individual dating sites. Within each review, visitors are able to submit their own review of that respective site.
I forgot about the site for a while, but having just checked some of the stats, I can see that it's actually really taking off. It's ranking easily on page 1 for some very good terms ([dating site] + reviews)..
Also some of the dating sites have as many as 60 genuine reviews from visitors. This blows my mind that users are actually using the site properly as intended.
Anyway, I'm not monetising at all at the moment, which is annoying.
How would you go about monetising this?
- start growing a list
- integrate with AdSense
- build some affiliate relationships
One issue regarding affiliate relationships is that most of the reviews are actually really bad for the dating sites. I suppose that users are angry and want to let other people know about their poor experiences etc. So for that reason, many of these companies likely won't want to do a deal with me?
I've also considered just selling the site, but not sure what it's worth..