About Us

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  • If I'm looking at a site I am unfamiliar with and want to make a purchase from I often look for an About US page and then a Contact Page.

    I want to know if they have a physical address and a telephone number so I can verify they are legit before I buy.

    I use About US pages on most of my sites. Depends on what you are doing and if you want to make disclosure.

    It's a good opportunity to presell if you do it right.
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    • SEO or not, an "About Us" page is good from many different perspectives. From building trust, to increasing conversions it's one of the things that I think every site should have. Even if you just want to have some basic information it should only take you a few minutes to get it up and running.
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    Hi guys, I know google like to see disclaimer/privacy and such. I also have heard that having an "about us" page is good as it may improves ones quality score so I guess is good if doing PPC. Would you say that having an about is page is recommended and would it be beneficial if you are going the SEO route?