I am trying to track my Bing ppc campaigns using Google Analytics. Is there a possibility to track/get the keywords that got me Goal Conversions or Events?
In my Google Analytics account, Under Acquisition -> Source/Medium .. I see that i have a Conversion as per the default table view. But, when i add 'Secondary Dimension' as 'Destination Page' or some other parameter, i see that 'Goal Conversions' are becoming 0.
When i tried this reporting from Goals -> Overview page .. i am seeing only 'Source/Medium' & 'Goal Completion Location' and no other option to choose from.
Is it even advisable/possible to try this or is there a better way to do this?
I've already got a 3rd party tool to track the actual clicks & conversions. But would like to use GA, if it works or if we could get it worked out.
Thanks In advance !!!