Instagram Influencer for Lead Generation
- PPC/SEM |
And Marketers buy shoutout of instagram influencer.
HOW does it work?
It's like buying a banner in a crowded traffic website...
I explain it now.
There are people called "influencer" who have a lot of followers (>30-50k) and they sell a instagram post for a limited time (hours).
So you can take an image and write some text for advertising purpose (called caption), add some hashtag and ask an influencer to post it in his instagram profile, crowded of people who watch, like, comment and definately visit your site.
The proccess is:
research an instagram influencer in your niche (see numbers of followers, engagement etc)
ask him how much does it cost to post an image+caption in his instagram and for how much time.
If you do it right, you will see a flow of visitors in your site with a cheap cost in comparison with other type of advertising like cpc.
There are Marketplace which connect seller with buyers: you can select an influencer by niche, by number of follower, age, etc.
I think that the most profitable technique to use it is to post something and direct it to your squeeze page, in order to do lead generation and grow your list.
DO ANYONE USE THIS TECHNIQUE?
WHAT ARE THE MARKETPLACES YOU USE?
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