3 reasons why marketers should not chase money

22 replies
Money is the end result of a transaction, sale etc. So when you focus on the money you pretty much overlook the steps that lead to the sales. So I have 3 reasons why it is a disaster to chase the dollar bill.

1 Money isn't a skillset or technique ,it takes the skillset of selling to make sales

2 If you want to push a prospect away and possibly lose a possible life time customer spam them by pitching your link ,because that is what you are doing when you fail to take their needs into consideration .People like buy from people that they trust and know so build up the relationship first.

3 Lastly ,seeing that it takes skillsets to generate income you would be in a much better position if you chase the vision.
#chase #marketers #money #reasons
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  • Profile picture of the author Jessica Ambos
    I agree with you. Once trust and relationship is built, that's where the money comes in. People will stay if you have a good working/business relationship with them. No matter how low the offer is with someone else, people will still do business with you if you're relationship with them is good and services have been great. Just like with Onlinejobs. Clients keep coming back because of the services and good people. Whilst others choose to take their businesses elsewhere, many clients still prefer it over others.
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  • Profile picture of the author Akula78
    Thanks to share your piece of mind, but sorry i'm just a newbie, but what i think is that if there is no money that i'm expecting at the end, then i could not work and stay focus, so as for me, money is a valuable factor to really consider!
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  • Profile picture of the author addaminsane
    If you're looking to avoid money motivation, marketing is one of the worst possible fields you can give your time to ...

    Marketing is all about making something appear to be more than it really is.

    In and of itself, marketing is a type of evil that money is married to ... Both are false representations of the only truly valuable type of credit: trustworthiness.
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    • Profile picture of the author Michael Meaney
      Originally Posted by addaminsane View Post

      Marketing is all about making something appear to be more than it really is.
      Really?

      Maybe you're spending too much time at the seedy end of the spectrum.
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    • Profile picture of the author anayb
      Originally Posted by addaminsane View Post

      If you're looking to avoid money motivation, marketing is one of the worst possible fields you can give your time to ...
      Money is important but the most successful people are not only motivated by money. When you start your own business, you may run out of money, and it can even bankrupt you in the process. If your focus is only attaining personal wealth, you'll likely lose your heart when you face some inevitable setbacks. Rather look your business as the experience, the way of life, the chase, the identity, the rush; its a calling.
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  • Profile picture of the author pheonix44
    In other words you should focus on the process. If the process is good then the money will follow. The money should be bi-product of a good process. Of course it helps if you enjoy that process to the point of looking at it like play rather than work. I believe this is the true key.
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  • Profile picture of the author DABK
    If you hire a lot of people who don't focus on the money but can sell, you make a hell of a lot more money than the way you suggest.

    The way you suggests oversimplifies... Yes, you should set up processes and have them work well, improve them. But why on earth can't you focus on money too? I can walk and chew gum focus on money and worry about improving processes at the same time.

    So do many other people.

    Let me suggest another way of looking at money: It is the measuring stick of success; how you keep score in business.

    Historically, some very greedy people got to be very rich via business endeavors; some very process-focused, relationship focused people made an ok living but never got very rich.

    Can we agree that you're better off if you can sell and desire money? focus on processes and relationships and money?

    Originally Posted by Jamel Hassell View Post

    Money is the end result of a transaction, sale etc. So when you focus on the money you pretty much overlook the steps that lead to the sales. So I have 3 reasons why it is a disaster to chase the dollar bill.

    1 Money isn't a skillset or technique ,it takes the skillset of selling to make sales

    2 If you want to push a prospect away and possibly lose a possible life time customer spam them by pitching your link ,because that is what you are doing when you fail to take their needs into consideration .People like buy from people that they trust and know so build up the relationship first.

    3 Lastly ,seeing that it takes skillsets to generate income you would be in a much better position if you chase the vision.
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  • Profile picture of the author ryanbiddulph
    The weird thing about money is; it's only money. Just money. No big deal. A means of exchange.

    Sheep, salt and wampum used to be means of exchange. So if I ever see someone driven by money, to work IM, I advise them to stop chasing sheep, salt or wampum, because if that sounds absurd, it sounds just as absurd to chase a means of exchange.

    Besides, when you give virtually all of your energy to following your passion, to solving a problem in that niche, and to giving of your time and talents, the getting aka money and traffic side of things happens quite easily, of its own accord.
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  • Profile picture of the author quadagon
    Originally Posted by Jamel Hassell View Post

    Money is the end result of a transaction, sale etc. So when you focus on the money you pretty much overlook the steps that lead to the sales.
    Money isn't the end result of a transaction but a starting point. Disagree? Think about the following
    • How have you set an asking price without a monetary consideration?
    • How do you know where you can advertise and how much you can spend if you are not thinking about cost per acquisition and lifetime value of a customer?
    • How do you attract (and repel) your ideal customer if you don't know how much your product is costing and whether they can afford it or not?

    These are considerations you make at the start, this is your focus. Alongside cashflow not focusing on the figures is why so many businesses go bust.


    Originally Posted by Jamel Hassell View Post

    1 Money isn't a skillset or technique ,it takes the skillset of selling to make sales
    Money is a skill learning to make money and then keep money are important skills. You see it all around you people spending more than they earn because they don't have the skill of money. Look at how many lottery winners go bust.

    Originally Posted by Jamel Hassell View Post

    2 If you want to push a prospect away and possibly lose a possible life time customer spam them by pitching your link ,because that is what you are doing when you fail to take their needs into consideration .
    Spamming and selling are not synonyms - it's such a strawman argument that you are trying to make. Want to go out of business don't ask for the sale!

    Originally Posted by Jamel Hassell View Post

    People like buy from people that they trust and know so build up the relationship first.
    Do you know where most peoples money actually goes to? Annonymous corporations the know like and trust gives a warm fuzzy feeling but let me ask you this when was the last time Jeff Bezos asked how you were doing?

    There is a very basic concept in sales called WIIFM (what's in it for me) - ultimately your prospects and customers don't care about you they only want to know what you/your product/your service can do for them.

    That's how you sell to them by matching their need/want to your product. If you have control of the figures then you have flexibility in how you sell and you will know if you are selling at a loss.

    Now as an aside to this whaT I see on here are people talking about passion and helping but they'll only help for the dollar amount they've set.

    Now I have to ask is this really helping somebody or is it just selling in disguise?

    If it is 'helping' then in my book its a bit of a shitty way to help someone: "Hey I can help you but only if you buy my course for $1,000"

    lupus ovis pelle indutus
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  • Profile picture of the author Chris Brindamour
    Jamel,

    I agree!

    Focus on providing value and the money will follow! You need to build a following and get people to know, like & trust you. If you are always giving away value they will be more willing to buy from you when they are ready.

    My rule #7: Forget about the money
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  • Profile picture of the author ChrisBa
    I think to sum it up - find a way to help people and the money will come.
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    • Profile picture of the author quadagon
      Originally Posted by ChrisBa View Post

      I think to sum it up - find a way to help people and the money will come.
      I wonder what percentage of people who buy IM, self help, weight loss are truly helped?
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      I've got 99 problems but a niche ain't one
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  • Profile picture of the author Devilfish168
    After sometimes here, I have to agreed.
    Don't chase Money.

    I only feel the journey is long , tired , sleepless nights etc BUT is enjoyable to do

    IF u " feel exhausted " guess you have to rethink
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  • Profile picture of the author Brent Stangel
    It depends on what you really want, a fat bank account or an overinflated sense of self-worth.

    I would rather people see me as rich than as super-nice, helpful, caring...

    Warm and fuzzy don't pay the bills.

    Brent
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  • Profile picture of the author Mapleflyweb
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    • Profile picture of the author Devilfish168
      Originally Posted by Mapleflyweb View Post

      you are saying right 'marketers should not chase money' they only need to focus on business money will automatically chase you.
      You got the point ,

      See those freaking rich folks , is Money Working fo them

      is NOT we are working for money.
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  • Profile picture of the author megamind22
    Well said cause money is the end results even if its unavoidable for all marketers cause the goal is to make money but more importantly it always best to provide value first and build trust with prospects. When you position yourself as an expert or as someone that knows what he is talking about people will always come to you and that is where the real money comes in.

    Nice one mate
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  • Profile picture of the author Randall Magwood
    I'm sorry but i chase money everyday. And i catch it every time. Money is on my mind 24/7. And my mind is on my money 24/7. Get it how you can, legally. Sales and profits pay the bills. That's what i strive for.
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  • Profile picture of the author addaminsane
    less talk bout money ... more talk bout honey ;p
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  • Profile picture of the author LEE BYRON
    Remember the quote of movie《Three Idiots》?
    Pursue excellence and success will come chasing you.
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    • Profile picture of the author DABK
      You're assuming success always equals money. That's not the case.

      Originally Posted by LEE BYRON View Post

      Remember the quote of movie《Three Idiots》?
      Pursue excellence and success will come chasing you.
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  • Profile picture of the author st0nec0ld
    Well let's just say we can't take away the fact that money plays an important role in business. In other words, money makes the business world go round, as simple as that. However, I think aside from money, the goal is the most important.
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