The app is made of a split screen - a top half and a bottom half. The top half of the screen is what we call the "original" video/photo. The bottom half is where people post their photo/video copying original one.
I'm trying to figure out whom to market this kind of concept. I was thinking of teens and students but I'm not sure of they're the best group to target. Maybe I should target some sub-cultural groups and their influencers, it might be easier to penetrate that market first.
What do you think of targeted groups or maybe you think differently?