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Affiliate questions for pre-written medical article seller

by drgreg
13 replies
Hi All

I am looking at investing in a friend's startup. We will be selling pre-written medical articles where marketers and web developers can buy medical content instantly. We are looking at doing an affiliate program and I have a couple of questions that I would like to pose to the community.

1. Do you think an affiliate program has any appeal for this service?
2. What percentage of the sale price (CPS) would be fair compensation for affiliates?

Article prices will range from $20 to $80. All content is unique. Checked on Copyscape and only sold once. All input will be welcome.
#affiliate #article #medical
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  • Profile picture of the author Ged3
    Hi,
    this sounds quite attractive, but if each article is only sold once how can affiliates sell more than one copy?


    If there is a way to solve this question I would think that 50% commission would be fair - you win as you don't need to advertise and your affiliates gets good remuneration for their work.


    I hope you do well with this.


    Just my 2c


    Ged
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    • Profile picture of the author DABK
      What is a pre-written article?

      Are you getting articles written, show them to people hoping they will buy them?

      If yes, how is that better than the gazillion of sites you can go an order an article just the way you want it?
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      • Profile picture of the author drgreg
        Originally Posted by DABK View Post

        What is a pre-written article?

        Are you getting articles written, show them to people hoping they will buy them?

        If yes, how is that better than the gazillion of sites you can go an order an article just the way you want it?
        Hi DABK. Those are valid questions.

        Our medical writing team produces unique articles on a constant basis for clients as per their requirements.

        However, during slow periods we still need to keep our team busy and pay them. This is where we create content on popular medical topics. There are numerous websites that buy content and sell them off to clients, like Constant Content.

        With regards to the startup I mentioned, the article is available for purchase and immediate download. A screenshot of the first few paragraphs is available. Once a client completes payment, they can immediately download it and this article is no longer for sale to other customers.

        You're correct. There are numerous medical writing services out there. However, sometimes webmasters and internet marketers do require content immediately and unique pre-written articles services this need.
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    • Profile picture of the author drgreg
      Originally Posted by Ged3 View Post

      Hi,
      this sounds quite attractive, but if each article is only sold once how can affiliates sell more than one copy?


      If there is a way to solve this question I would think that 50% commission would be fair - you win as you don't need to advertise and your affiliates gets good remuneration for their work.


      I hope you do well with this.


      Just my 2c


      Ged
      Thank you for your input. As we all know, website content has to be unique. Once an article is downloaded, it is not longer available for sale to others. This ensures that only the buyer of the article owns the content.
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      Buy medical articles for your medical website or health blog. Immediate download. Unique content - articles are Copyscape verified and only sold once.
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  • Profile picture of the author yukon
    Banned
    I'm also interested in the content process and quality. Walk me through it.

    OP, can you post an example?
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  • Profile picture of the author risan14
    Many websites tried selling pre-written articles like Dotwriter but could not succeed to large extent.
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  • Profile picture of the author JohnMcCabe
    While the concept seems fine, finding affiliates may be tough.

    From the affiliate's viewpoint, they would need to promote your service to other businesses (publishers, maybe product vendors) who would purchase the article. In other words, you're looking at a B2B sale.

    My guess is that finding B2B content resellers (your potential affiliates) willing to pay your rates for general medical topics might be tougher than you think. Such resellers seem much more likely to simply assemble their own teams.

    You might have better luck, and higher returns, by simply contracting someone to find and approach prospects directly, rather than trying to find a bunch of affiliates for such a specialized service.
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    • Profile picture of the author drgreg
      Originally Posted by JohnMcCabe View Post

      While the concept seems fine, finding affiliates may be tough.

      From the affiliate's viewpoint, they would need to promote your service to other businesses (publishers, maybe product vendors) who would purchase the article. In other words, you're looking at a B2B sale.

      My guess is that finding B2B content resellers (your potential affiliates) willing to pay your rates for general medical topics might be tougher than you think. Such resellers seem much more likely to simply assemble their own teams.

      You might have better luck, and higher returns, by simply contracting someone to find and approach prospects directly, rather than trying to find a bunch of affiliates for such a specialized service.
      I see your point John. An affiliate program doesn't really make sense for this service.
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      Buy medical articles for your medical website or health blog. Immediate download. Unique content - articles are Copyscape verified and only sold once.
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  • Profile picture of the author Steve B
    Have you run the numbers realistically?

    Can your business survive based on selling a custom in-depth unique article just one time ... and paying both the writer and the affiliate ... and any overhead you accumulate ... and marketing your business?

    That seems to me a tall order, but maybe you've got answers.

    I'm also curious about your company writing on medical topics - things that could endanger one's health - have you employed medical professionals? Are you able to live with your credentials and authority? (It's going to be challenging to write original and unique articles on this topic, IMO)

    Good luck with your project,

    Steve
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    • Profile picture of the author drgreg
      Originally Posted by Steve B View Post

      Have you run the numbers realistically?

      Can your business survive based on selling a custom in-depth unique article just one time ... and paying both the writer and the affiliate ... and any overhead you accumulate ... and marketing your business?

      That seems to me a tall order, but maybe you've got answers.

      I'm also curious about your company writing on medical topics - things that could endanger one's health - have you employed medical professionals? Are you able to live with your credentials and authority? (It's going to be challenging to write original and unique articles on this topic, IMO)

      Good luck with your project,

      Steve
      Valid questions, Steve. This is one of the reasons I posed these questions to the community. Not sure if this pre-written article startup is sustainable for our current medical writing service. Still deciding whether to invest in it.

      1. Fitting in the affiliate commission is going to be a bit of squeeze at the current rates. Therefore we are exploring all options. However, the current prices on these pre-written articles are purely an introductory offer.

      2. We have a team of medical writers are paid monthly salaries - some are full time, others are part time. Only a few are paid per assignment. When the salaried writers are not working on client projects, then we are looking at plugging the gap with these pre-written articles.

      3. All of our writers are health care professionals or medical science graduates. I do not negotiate on this aspect when it comes to my medical writing team.

      4. We do extensive work on communicable diseases and cancer, which are life threatening. I hope I understood your question and that is what you mean. We definitely stand by our content and every article is checked by me or one of my co-founders, and all of us have a health care background although medical writing is not our full time business.

      I will not deny that our medical writing rates are high in the backdrop of $10 medical writers from developing countries. Will also not deny that these cheaper writers have cut into our business to some extent - that's busines and ultimately clients pay for what they get. However, we have managed to increase our volume while not significantly increasing our rates over the past 3 years.

      Appreciate your insight and input, Steve.
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  • Profile picture of the author annaross
    Interesting point of view. Thanks for this useful information
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  • Profile picture of the author JohnVianny
    You have not to ask here and there...

    Just do a market research: are there people in adwords who's actively looking for that?

    You can also post a facebook ads or google ads where you can collect emails of potential buyers (of a membership page where people can buy these articles at a good price in pre-selling, for early buyers) and see if there is a market
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    • Profile picture of the author drgreg
      Originally Posted by JohnVianny View Post

      You have not to ask here and there...

      Just do a market research: are there people in adwords who's actively looking for that?

      You can also post a facebook ads or google ads where you can collect emails of potential buyers (of a membership page where people can buy these articles at a good price in pre-selling, for early buyers) and see if there is a market
      Thanks John. We were supplying some of our content to Constant Content. These were articles that could be bought and downloaded. But Constant Content sells the same article multiple times and the articles are priced much higher because of their fees.

      We do sometimes get internet marketers who are looking for quick turnaround times on medical articles to bulk up their new websites. Same old medical topics. So yes, there is a market. This is why selling pre-written articles may make more sense. Just shop for an article, pay for it and immediately download it.

      My original question was whether we should have an affiliate program or not. Thanks for your input.
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      Buy medical articles for your medical website or health blog. Immediate download. Unique content - articles are Copyscape verified and only sold once.
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