Amazon Video Direct: how to use it for Marketing?

3 replies
I see the new Amazon Video Prime Direct: it seems they wanna be the new competitor of youtube and adsense.

But... how use it for marketing and lead generation purpose?

I see they have a strong emphasis on monetization: they ask where to put the money, etc, tax form without enabling the monetization like in youtube.

Do you think they allow video for markeing? any experience?

They DO NOT ALLOW link to any website in the description: so how to use it? is it useful for lead generation?
#amazon #direct #marketing #video
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  • Profile picture of the author agmccall
    Well it is really new. You might watermark your videos or add an end card, but you would have to clarify with amazon.

    here is a link to the support page

    https://videocentral.amazon.com/home...cId=G202037410

    al
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    "Opportunity is missed by most people because it is dressed in overalls and looks like work." Thomas Edison

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  • Profile picture of the author IGotMine
    For each Title, Content Provider, at its sole cost, will deliver to Amazon the Delivery Materials in accordance with such technical specifications as provided by Amazon to Content Provider (including, without limitation, the requirement that the Title not contain any advertisements, bugs, visible on-screen logos, or tracking tags). https://videocentral.amazon.com/home/agreement
    You make money by selling or renting your content and advertising revenue:

    Amazon will pay you 55% of Net Advertising Receipts.

    "Net Advertising Receipts" means aggregate cash amounts collected by Amazon from the sale of advertisements against any Title for Ad-Supported Access during the quarter for which License Fees are being calculated, less 15% of that aggregate cash amount (which is deemed to reflect the cost of selling advertisements) and less any payments made to any third-party advertising platforms or networks in connection with the distribution or sale of advertisements on those platforms or networks.
    https://videocentral.amazon.com/home/agreement
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  • Anything and everything that Amazon does or offers, will stay within the Amazon umbrella. Amazon, in and of itself, is a search engine.

    There is plenty of money to be made using what Amazon has to offer.

    Just keep in mind that if/when Amazon changes anything, your business will be affected. It's a new program. Amazon will change the program as they see fit, which includes dissolving the program if it is not profitable.
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