How often i have to email my List?

41 replies
This is a typical question.

Most of the newbie marketers are even afraid of pitchin or selling.

There's this misunderstood concept that email too often is bad.

It's one of the reason why people said that Solo Ads do not work: they spend a lot of money buyin solos, and then they not email their list.

The fact is that you have to email your list EVERY DAY.

There are very well known marketers that email their list even Six times per day.

As an example Anik Singal emails at least 2 times in a day.

Another misconcept is that you cannot pitch every day: WHY?
People will unsubscribe?

No. People unsubscribe your list if you're boring, if they don't match the target of your list, if you make fake promises.

Pitching every day is logical: IF YOU HAVE something they NEED and they subscribe your list for solving their problems... why don't you sell them what SUITS THEIR NEEDS?

I think that in a mail you have to provide value but also SELL.
It has to be clear that you are a seller, you are a Marketer, not a charity.

The final misconcept is that you havet o give your STUFF FREE: no. You don't have to always give freebies, the best of your items free. "Providing value" is abused: if you get your subscribers used to have everything free, they will never buy from you.

If you give everything free you will attract a crowd of freebie seekers who expect to have items free, of course they will never make a dime of them, and they can get angry whe you sell: "You give me all free and now...you're tryin to sell me???? you gangsta! give it free!"

So the content has to re-module for being a piece of the puzzle: to complete it they have to buy.
Alternate mails of content, relationship, and sell good items in every mail is a key for success.
#email #list
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  • Profile picture of the author IGotMine
    People unsubscribe your list if you're boring, if they don't match the target of your list, if you make fake promises.
    I un-sub if you try to "inform" me instead of providing access to the product I was interested in when I subscribed.
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    • Profile picture of the author Kristofer Agni
      [DELETED]
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      • Profile picture of the author Kristofer Agni
        Thank you for sharing this great post. Good information given in detail in this post.
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  • Profile picture of the author Kay King
    The fact is that you have to email your list EVERY DAY.

    There are very well known marketers that email their list even Six times per day.

    As an example Anik Singal emails at least 2 times in a day.
    No, you don't have to email every day. You might want to - it might work in your niche...but in many niches it will not work for you. If I saw any marketer who emails 6 times in one day - it would be the last day I was on that list.

    YOU - and other members reading this - are NOT Anik Singal, or any of the other 'brands' you see who have almost cult followings. Some of them also have a high turnover on their lists but their exposure is so high they add more than they lose.

    There is no substitute for testing your market - finding out what they will bear when it comes to number of email pitches, etc.
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    • Profile picture of the author JohnVianny
      Originally Posted by Kay King View Post

      No, you don't have to email every day. You might want to - it might work in your niche...but in many niches it will not work for you. If I saw any marketer who emails 6 times in one day - it would be the last day I was on that list.

      YOU - and other members reading this - are NOT Anik Singal, or any of the other 'brands' you see who have almost cult followings. Some of them also have a high turnover on their lists but their exposure is so high they add more than they lose.

      There is no substitute for testing your market - finding out what they will bear when it comes to number of email pitches, etc.
      Anik Singal was only an example.
      Of course if you are selling yachts it may be difficult....BUT if you're funded in you niche, you have every day something to say cause you update your knowledge, tests, every day

      And of course you need to have prospects in target with your UPS and if it matches, you can build an infotaintment relationship which ends in SELLING

      Originally Posted by dayus444 View Post

      I opened one of my emails recently and I just had to unsubscribe from one particular list because he was flooding my inbox.
      If you don't open the mailbox and don't open their emails, you clearly not in target for that list and you better unsubscribe

      Originally Posted by Steve B View Post

      John,


      Nothing could be further from the truth. Such blanket statements as this only serve to lead the uninformed away from doing what's best for their audience. One size-fits-all is not appropriate in IM.


      Steve
      Of course if you are only selling and pitchin is not suitable.

      But if you are doing infotaintment, as Ben Settle teaches as an example, and want to build a relationship, you can easily do as i said: of course the messages varies, but mailing every day establish a relationship and cut off the freebie seekers....

      ...also you need to retarget in social media EVERY DAY so they will see u everywhere.

      Originally Posted by Mark Singletary View Post

      John, maybe you are raking in the bucks with your email stuff.

      But not from me. It's not that I'm not interested in learning more (who knows everything?) about email marketing and it's not that I can't afford the stuff you push.

      The problem is you push too hard. Pushing too hard seems desperate to me - hoping and praying that something will work or someone will click something if they get enough emails.

      For example, on subscribing you send 6 (SIX) emails immediately. Who does that? Not anyone that wants a real business! I don't care what you say about guru X doing something.

      I've unsubscribed from you twice. Will never make that mistake again.

      And, before you say I'm not suitable for your list read the above. Before you say I'm against multiple emails daily that's the furthest thing from the truth. I get multiple emails from a number of people and businesses every day but don't unsubscribe. Instead, I read what they send and many times I buy what they are suggesting.

      Maybe you are happy with your results. If so, good for you. I'm just here to say that there is always room for improvement. Sometimes we need to push harder and sometimes we need to hold back more or otherwise adjust our approach.

      Mark
      I COULD NOT AGREE U MORE.

      You did the right thing when you unsubscribe: just tell me why did u do twice?

      In any case, it's not cause anik singal mail more, but also Ben Settle, and others, THERE WERE ONLY EXAMPLES.

      But i mean, you did the right thing.

      And note that in these emails the most part was content, and the 20% pitch.

      In Any case, good luck!

      Originally Posted by Frank Donovan View Post

      Oh please. If you're pitching to your list every day, your need is greater than any of theirs.

      .
      NO.

      I didnt say "send pitching emails only every day", i said "email every day, of course with different kind of content and pitch the product INSIDE EVERY MAIL" cause the plot of the mail has to conduct to the product as a solution of the need shown in the email itself, or the argument presented, or as an improve to make the thing more automated and easy

      Originally Posted by Michael Meaney View Post

      Did you start drawing Michael?

      Originally Posted by Bharathipriya View Post

      Let's deal this problem with analytics. Set your email frequency based on the user's interest. Sounds good?

      Segregate your users based on open rate, click rate and average time on site.
      • If they open your emails, they're interested in the topic in your email subject line
      • If they open and also click on the news item, they are also interested in what you have provided to them
      • If they opened, clicked and spend some good time on your website (check avg. time on site in Google Analytics), then they are absolutely interested in your newsletters. Note: This can be tracked by adding cookies or UTM codes to every link in your newsletter.




      Always provide options to update their email preferences, to understand whether you are dumping your leads with emails. Do a trend analysis of your user's preferences and draft your emailing plan accordingly.

      Here's the benchmark data on email frequency. It gives you a rough idea of how users prefer to receive emails from the same vendor.




      And did you know the perfect day to send emails?




      And here's the perfect time to send emails.




      Also, I recommend you to filter out the long inactive lead leads (preferably more than 6 months) and send an email asking whether they are happy or unhappy with your emails. A sample mail is as below.





      Good luck. Keep experimenting.
      My campaign are synched with google analytics inside the autoresponder itself.

      But you don't need the analytics for this metric, every autoresponder does it.

      In any case there cannot be a unique statics cause it vary from the niche, marketer, audience etc.

      As an example the perfect timing implemented by sendlane and getresponse and maybe others, have shown no so statistically improvement in open rate, through sending the mails at the most common time the reader opens it.


      For me it's also a filter: don't want to read mails or to be mailed every day? just unsubscribe.

      Better have more targeted and qualified prospects than a giant list: if you email once a month maybe you will have zero unsubscribe (which i don't believe but as an example), but how do you sell?

      What is your monetizing strategy?
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  • Profile picture of the author yukon
    Banned
    Originally Posted by JohnVianny View Post

    As an example Anik Singal emails at least 2 times in a day.
    I'd unsubscribe on the second day and dump anything leftover in the inbox to the spam folder.

    It's email, not sexting.
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  • Profile picture of the author newxxx
    some marketers email once a week

    other marketers seem to email 10 times a day

    it varies
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  • Profile picture of the author dayus444
    I opened one of my emails recently and I just had to unsubscribe from one particular list because he was flooding my inbox.
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  • Profile picture of the author Steve B
    Originally Posted by JohnVianny View Post

    The fact is that you have to email your list EVERY DAY.



    John,


    Nothing could be further from the truth. Such blanket statements as this only serve to lead the uninformed away from doing what's best for their audience. One size-fits-all is not appropriate in IM.


    Steve
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    Steve Browne, online business strategies, tips, guidance, and resources
    SteveBrowneDirect

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  • Profile picture of the author Mark Singletary
    John, maybe you are raking in the bucks with your email stuff.

    But not from me. It's not that I'm not interested in learning more (who knows everything?) about email marketing and it's not that I can't afford the stuff you push.

    The problem is you push too hard. Pushing too hard seems desperate to me - hoping and praying that something will work or someone will click something if they get enough emails.

    For example, on subscribing you send 6 (SIX) emails immediately. Who does that? Not anyone that wants a real business! I don't care what you say about guru X doing something.

    I've unsubscribed from you twice. Will never make that mistake again.

    And, before you say I'm not suitable for your list read the above. Before you say I'm against multiple emails daily that's the furthest thing from the truth. I get multiple emails from a number of people and businesses every day but don't unsubscribe. Instead, I read what they send and many times I buy what they are suggesting.

    Maybe you are happy with your results. If so, good for you. I'm just here to say that there is always room for improvement. Sometimes we need to push harder and sometimes we need to hold back more or otherwise adjust our approach.

    Mark
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    • Profile picture of the author Mark Singletary
      Only online would supposedly legit business owners be glad that someone leaves and they lose their money.

      Crazy huh?

      By the way, I didn't unsubscribe from Ben Settle. Your attempt at cloning the "masters" is way off.

      Your FB page talks about being stuck in "that's the way we've always done it" mode which is bad. But you seem set in your ways, won't listen to other's reasonable opinions, etc. Kind of hypocritical isn't it?

      Mark

      Originally Posted by JohnVianny View Post

      I COULD NOT AGREE U MORE.

      You did the right thing when you unsubscribe: just tell me why did u do twice?

      In any case, it's not cause anik singal mail more, but also Ben Settle, and others, THERE WERE ONLY EXAMPLES.

      But i mean, you did the right thing.

      And note that in these emails the most part was content, and the 20% pitch.

      In Any case, good luck!
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  • Profile picture of the author youngday327
    Everyday says Russell Brunson
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  • Profile picture of the author Frank Donovan
    Originally Posted by JohnVianny View Post

    Pitching every day is logical: IF YOU HAVE something they NEED and they subscribe your list for solving their problems... why don't you sell them what SUITS THEIR NEEDS?
    Oh please. If you're pitching to your list every day, your need is greater than any of theirs.

    .
    Signature


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  • Profile picture of the author DIABL0
    The best thing to do is test the frequency of sending messages and watch your stats.

    Find the sweet spot that produces the most revenue with minimal ( what is acceptable to you) adverse effects...complaints, unsubscribes, drop in opens, etc...
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  • Profile picture of the author Shubho C
    I agree with all of you. However, let me add another perspective to it.

    Have you ever been approached by someone who was too pushy and continuously texted you asking you out for a date. How about the person being boring, fat with a weird smile. Would you ever go?? No... Right..??

    But consider this. Had the person taken time to introduce himself well, shared a few jokes, heard what you had to say, contributed to your life in someway, and then subtly asked you out. You would have said a yes right? Even if after second thoughts, but you would have gone ahead..

    The same applies to marketing and email marketing specifically. You have to provide value to your clients, you have to provide humour and you have to be an active part of their life. You would have to think FOR THEIR BENEFIT if you ever want to build a subscriber base which has longevity and loyalty to you.

    That's the secret sauce!!


    Now, consider this. Had brad pitt or angelina jolie been asking you out. You would have said a yes without even thinking. Right..??

    So be the brad pitt or angelina jolie of the email marketing industry. Build a name and strong credibility for yourself. People will listen to you then, no matter what..

    Cheers to life,
    Shubho
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  • Profile picture of the author Bharathipriya
    Let's deal this problem with analytics. Set your email frequency based on the user's interest. Sounds good?

    Segregate your users based on open rate, click rate and average time on site.
    • If they open your emails, they're interested in the topic in your email subject line
    • If they open and also click on the news item, they are also interested in what you have provided to them
    • If they opened, clicked and spend some good time on your website (check avg. time on site in Google Analytics), then they are absolutely interested in your newsletters. Note: This can be tracked by adding cookies or UTM codes to every link in your newsletter.




    Always provide options to update their email preferences, to understand whether you are dumping your leads with emails. Do a trend analysis of your user's preferences and draft your emailing plan accordingly.

    Here's the benchmark data on email frequency. It gives you a rough idea of how users prefer to receive emails from the same vendor.




    And did you know the perfect day to send emails?




    And here's the perfect time to send emails.




    Also, I recommend you to filter out the long inactive lead leads (preferably more than 6 months) and send an email asking whether they are happy or unhappy with your emails. A sample mail is as below.





    Good luck. Keep experimenting.
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  • Profile picture of the author affmarketer101
    It depends on the audience you are targeting to. For business, I think twice a week, for individuals, I think once per 2 days.
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  • Profile picture of the author Kay King
    You seem to have reached the point where your argument is "I am right".

    If you are happy with your email strategy and it works for you - that's great.

    My objection in the beginning - and now - is that this is not THE way to build a list - only one potential method.

    Now we have used anik and Settle - and Brunson was tossed in, too. And nothing has changed. Test your list to see what works best for you rather than blindly following advice.
    Signature
    Saving one dog will not change the world - but the world changes forever for that one dog
    ***
    One secret to happiness is to let every situation be
    what it is instead of what you think it should be.
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  • Profile picture of the author Rose Anderson
    John,
    I'm curious what kind of success you're having with your email strategy? As Kay says, if it's working for you then -- great. But have you tried doing it another way and seeing if the results are better or worse?

    I subscribed, as Mark did, and received 7 emails right away. No matter how interested I am in a subject or a product I'm going to unsubscribe from someone who sends me 7 emails the first day. Ain't no one got tme for that.

    Have you tried spreading them out over 7 days to see if you would get a better response? How did it work? Just curious.

    Rose
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  • Profile picture of the author franamico
    Agree with you! I actually mail my list as much as I can daily. Sometimes 5 times a day...
    What most people don't keep into account is that you're competing with other marketers every day.

    Just take a look at your inbox. Most likely the inbox of your prospects is as busy, if not more.
    So you need to hammer on their inbox to make sure you get enough opens/clicks/day.

    Also, I send the same email with a little different subject line to those subscribers who didn't open.
    What I see consistently is that emails get more and more opens and clicks from those very subscribers who didn't get the chance to check them out the first time...

    Bottom line is email as much as you can. Don't be afraid of unsubscribes. Only those who really love your content with stay
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    • Profile picture of the author Mark Singletary
      Originally Posted by franamico View Post

      Agree with you! I actually mail my list as much as I can daily. Sometimes 5 times a day...
      What most people don't keep into account is that you're competing with other marketers every day.
      I hear this excuse/reason a lot to justify what some marketers do.

      The thing is of all the people I "follow" and consistently buy from if they offer something I need, none of them got there by hammering me with emails.

      Some of them, IM gurus, send only an email a week or even less. But they get my attention when they do send something. And many times my money.

      Of course, some others send emails daily or even a couple times a day. But every one is read.

      How many emails to send should never, ever be the prime consideration. Some of these guys are happy with an email a week or less. And, they never hammered with emails before they got big. They've always been this way.

      Whatever they are doing should be the discussion. How do we get those kinds of results? How can we build a "relationship" to where at least the prospect/customer trusts us? How can we enhance our credibility? How can we be known as someone to be listened to?

      For example, many email marketers send freebies created by others. That doesn't make me have the feeling that they know what they are talking about because if they did they could write their own stuff. All the people I "follow" write their own stuff.

      Finally, a lot of churn and burn types talk about not wanting or needing a "relationship."

      Recently, one of the guys I follow who happens to send an email daily for the most part, didn't send one for 4-5 days. Yeah, even after being in the game for many years, I want to see his emails. So, I sent a request in to them to see if my email address had a problem.

      He doesn't send a lot of freebies and I don't subscribe for the ones he does give. That's not why I missed the emails. I missed the emails because they are good and they meet my needs in a particular area.

      Maybe instead of how many emails should I hammer people with we can ask ourselves, how can we develop the kind of feeling where if a prospect/customer doesn't get a regularly scheduled email they miss us.

      Mark
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    • Profile picture of the author Frank Donovan
      Originally Posted by franamico View Post

      Agree with you! I actually mail my list as much as I can daily. Sometimes 5 times a day...
      What most people don't keep into account is that you're competing with other marketers every day.

      Just take a look at your inbox. Most likely the inbox of your prospects is as busy, if not more.
      So you need to hammer on their inbox to make sure you get enough opens/clicks/day.
      Only if you want to stay part of the noise, rather than the signal.


      .
      Signature


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  • Profile picture of the author 1Bryan
    List A: Business owners, work 50-100 hours per week, have families, barely have time to respond to important intra-office emails, etc.

    List B: Biz op seekers, check their in box 20 times a day hoping for the magic "secret" to be delivered to them, etc

    Would you treat both lists the same?

    The lessons you learn as someone who mails to newbie biz op seekers don't apply to every possible list in the world.

    P.S. List A would spend more money. Like a LOT more money.

    P.P.S. Appeals to authority are LOL. Can you make your case based on FACTS, STATS, and PROOF elements and not name dropping goo-roos?

    Probably not.
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  • Profile picture of the author Avantika Mita
    According to reports, people hate receiving promotional emails unless they subscribed to the service or the email contains something "beneficial"*for them. However, one major factor that impacts how someone feels about receiving an email is the timing.

    Related:*5 Email Marketing Tweaks to Double Your Business Revenue

    If you keep bombarding your email list with emails, whether promotional or non-promotional,*your subscriber list*will begin to shrink at a rapid pace. In fact,*69 percent*users unsubscribe*due to "too many emails."

    Knowing the right number of emails can be very difficult, especially when experts suggest you to communicate more with your customers.*Sales funnel specialist*Jeremy Reeves advises*businesses to stay in touch with their customers and communicate more often. But how often is too often? According to*Direct Marketing Association's*National Client Email report, most marketers (35 percent) send two to three emails a month. Nine percent of marketers send six to eight*emails a month, and 19 percent send*just one email a month.
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  • Profile picture of the author radu
    Originally Posted by JohnVianny View Post

    This is a typical question.

    There's this misunderstood concept that email too often is bad.

    I
    The people put too much emphasis on this factor "how often to email my list?" in my opinion, there are a few things that matter more than this.

    1. Do your messages stand out comparing to the rest of the crowd? (Are they interesting/funny/provide real value/insight, etc?)
    2. Do they resonate with the needs of your subs? If not, your list is gonna die in time...
    3. What kind of list you have? Mostly freebies seekers? of quality leads?
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  • Profile picture of the author radu
    Also I'd like to add one more thing...

    People are bombarded every day with emails (most of them get at least 20-30+ emails per day), so the question is how many do they actually read? from beginning till the end?..probably only a few..What about the rest? well, they are just taking a couple of minutes going through the ones that interests them the most and that's all. What I mean is, the headline, the beginning and the end of each email, and maybe the links included are the most important areas that you need to focus more on..they will be read by many people compared to reading the full content...I'm not discussing here about big names/brands...

    From another perspective, because everybody is selling something and this is happening for some time, the people are not only used to opening links with all kind of products (to be pitched) but they actually EXPECT them at the end of each email..they have been "educated" by the gurus in all this time..so WELL DONE GUYS! :-) Now, everybody is benefiting from this!

    So yeah..don't be afraid to sell in your emails..actually it's a good thing because they can buy when they are ready, you're not knocking on their door pushing them to buy, they know that and they like that...

    Good Luck to everyone!
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  • Profile picture of the author mostCPA
    my answer simply is:
    send to your prospective every month, while I see to send to your own clients every week. so,finding the right email frequency can result in higher opens, less unsubscribes, and more opportunities to do more business with email marketing. Start out by looking at your email reports. They'll let you know how your current email frequency is working for your business.
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  • Profile picture of the author crackhouse
    The questions of "how often to mail my list" becomes redundant if you

    1. Have subscribers who are INTERESTED in your product
    2. Have good products to sell
    3. You emails contain a lot of value
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  • Profile picture of the author Randy McLean
    It also depends on your niche and traffic source. If you're using solo ads, if you're not emailing frequently enough people will quickly forget about you.

    But, if they heard you speaking on a podcast for example and make the effort to go to your page and sign up, that's a totally different ball game.

    Keeping in contact regularly enough makes you familiar. And that builds trust.

    It also depends if you like writing. If you actually enjoy writing daily emails, why not?

    Part of starting an IM business in the first place is doing what you love. At least for me anyway.

    I didn't do it to write 500 word articles on "how to remove skin tags." I did it to write about what I like.
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  • Profile picture of the author mclaughlin47
    You're absolutely correct.

    Frank Kern emails his list 2x a day. He said when he started doing this his sales doubled.

    Don't be afraid to email everyday... and definitely don't be afraid to ask for the sale because that's the whole purpose of building a list (if making money is the goal).
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  • Profile picture of the author ChrisBa
    I don't know about everyday personally. Unless you're providing some type of course or something where they are expecting the content daily.
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  • Profile picture of the author webmarke
    Hey OP. If you are going to encourage people to pitch their list daily, then you should be responsible enough explain how to do it correctly.


    Making a blanket statement, that you should pitch a product to your list daily is not doing justice to the process.


    If you want a responsive list, then you need to teach them something and not just try to sell them stuff.



    If you are going to pitch a product daily, then you need to send them free content them that teaches them something daily.



    By the way...The guys who are sending 6 emails a day to their list are the guys who don't value their subscribers.



    They simply rely on replacing their unsubscribes with new subscribers. Anik can afford to do that because he has hundreds (if not thousands of affiliates building his lists for him for free!
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  • Profile picture of the author ryanbiddulph
    The frequency depends on what your readers want and what feels fun to you. I ceased growing a list 2 months back. Never seen more traffic and success. Do what vibes with you.
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    Ryan Biddulph helps you to be a successful blogger with his courses, manuals and blog at Blogging From Paradise
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  • Profile picture of the author JohnMcCabe
    Originally Posted by Frank Donovan View Post

    Oh please. If you're pitching to your list every day, your need is greater than any of theirs.

    .
    He pitches here multiple times a day. Why should his list get off easy?

    Did anyone else notice that all of the examples offered came from the same crowded part of the MMO/biz-opp market?
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    • Profile picture of the author Frank Donovan
      Originally Posted by JohnMcCabe View Post

      He pitches here multiple times a day.
      But he's only fulfilling our NEEDS.
      Signature


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  • Profile picture of the author JohnVianny
    Originally Posted by Mark Singletary View Post

    Only online would supposedly legit business owners be glad that someone leaves and they lose their money.

    Crazy huh?

    By the way, I didn't unsubscribe from Ben Settle. Your attempt at cloning the "masters" is way off.

    Your FB page talks about being stuck in "that's the way we've always done it" mode which is bad. But you seem set in your ways, won't listen to other's reasonable opinions, etc. Kind of hypocritical isn't it?

    Mark
    These "gurus" are only EXAMPLE. If you are reading it LITERALY i'm afraid that you don't really understand

    Explain made easy: ben settle and others who have success do it in an infotaintment way, so there is a reason why, it was only an example, not "do like the gurus".

    And yes, you have to subscribe to Ben Settle. He's a genious.


    Originally Posted by Michael Meaney View Post

    Yeah, sometimes it helps to draw someone a diagram when they fail to grasp basic concepts.
    Or basic OPINIONS that you are spreading like well known concepts.

    Originally Posted by Rose Anderson View Post

    John,
    I'm curious what kind of success you're having with your email strategy? As Kay says, if it's working for you then -- great. But have you tried doing it another way and seeing if the results are better or worse?

    I subscribed, as Mark did, and received 7 emails right away. No matter how interested I am in a subject or a product I'm going to unsubscribe from someone who sends me 7 emails the first day. Ain't no one got tme for that.

    Have you tried spreading them out over 7 days to see if you would get a better response? How did it work? Just curious.

    Rose
    I started emailing less than one day, i mean one per week, than one per day, with different lists, in different niches.
    I tried lot of comibinations but i realized that the "secret" is in WHAT you are emailing and HOW and WHY.

    And more emails equals more sales and engagement with RIGHT people.( in target and fan of you)

    Originally Posted by Avantika Mita View Post

    According to reports, people hate receiving promotional emails unless they subscribed to the service or the email contains something "beneficial"*for them. However, one major factor that impacts how someone feels about receiving an email is the timing.

    Related:*5 Email Marketing Tweaks to Double Your Business Revenue

    If you keep bombarding your email list with emails, whether promotional or non-promotional,*your subscriber list*will begin to shrink at a rapid pace. In fact,*69 percent*users unsubscribe*due to "too many emails."

    Knowing the right number of emails can be very difficult, especially when experts suggest you to communicate more with your customers.*Sales funnel specialist*Jeremy Reeves advises*businesses to stay in touch with their customers and communicate more often. But how often is too often? According to*Direct Marketing Association's*National Client Email report, most marketers (35 percent) send two to three emails a month. Nine percent of marketers send six to eight*emails a month, and 19 percent send*just one email a month.

    These percentages varies from the Marketer and type of mails and niches.

    Originally Posted by radu View Post

    The people put too much emphasis on this factor "how often to email my list?" in my opinion, there are a few things that matter more than this.

    1. Do your messages stand out comparing to the rest of the crowd? (Are they interesting/funny/provide real value/insight, etc?)
    2. Do they resonate with the needs of your subs? If not, your list is gonna die in time...
    3. What kind of list you have? Mostly freebies seekers? of quality leads?
    Of course you need to stand up from the crowd, and if you pitch every day and give infotaintment too, the freebie seekers, if there are, go away.

    Originally Posted by Randy McLean View Post

    It also depends on your niche and traffic source. If you're using solo ads, if you're not emailing frequently enough people will quickly forget about you.

    But, if they heard you speaking on a podcast for example and make the effort to go to your page and sign up, that's a totally different ball game.

    Keeping in contact regularly enough makes you familiar. And that builds trust.

    It also depends if you like writing. If you actually enjoy writing daily emails, why not?

    Part of starting an IM business in the first place is doing what you love. At least for me anyway.

    I didn't do it to write 500 word articles on "how to remove skin tags." I did it to write about what I like.
    Better do what the market is demanding. Of course you will probably tend to love it.

    Originally Posted by webmarke View Post

    Hey OP. If you are going to encourage people to pitch their list daily, then you should be responsible enough explain how to do it correctly.


    Making a blanket statement, that you should pitch a product to your list daily is not doing justice to the process.


    If you want a responsive list, then you need to teach them something and not just try to sell them stuff.



    If you are going to pitch a product daily, then you need to send them free content them that teaches them something daily.



    By the way...The guys who are sending 6 emails a day to their list are the guys who don't value their subscribers.



    They simply rely on replacing their unsubscribes with new subscribers. Anik can afford to do that because he has hundreds (if not thousands of affiliates building his lists for him for free!
    When i say PITCH EVERY DAY i don't mean ONLY PITCH, i mean GIVE INFOS, INFOTAINTMENTS AND PITCH ALSO EVERY DAY

    Originally Posted by Frank Donovan View Post

    But he's only fulfilling our NEEDS.
    Yes, your inner needs. Buy like there's no tomorrow
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    • Profile picture of the author Michael Meaney
      Originally Posted by JohnVianny View Post

      Or basic OPINIONS that you are spreading like well known concepts.
      Solid data bro, not opinion.

      We do something called 'split testing'... it's a really good idea, here's how it works; we make two (or more) different versions of something and then test them against each other to see which ones works best.

      I think it's already been established you haven't done that?

      Meh, you run your business your way. There are no rules, whatever makes you happy (and profit). ah salute good luck to ya.
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  • Profile picture of the author DURABLEOILCOM
    Emailing your list everyday is the best way to have all your emails get marked as spam and also get people annoyed enough to unsubscribe and report you to your email marketing hosts.
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  • Profile picture of the author Andrewmonheim
    I personally hit my list every day once or twice per day. However, I don't promote something everyday. Somedays it is just building value and repore with my email subscribers and others I pitch sales to them. It is all about having a good mix between the two.
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