I'm thinking of creating my first $500 course...thoughts?

37 replies
I've realized that in my 5 years of experimenting with this IM stuff, I have always sold at least 1 copy of everything that I have ever listed for sale online. So far that's been:

- 7 different eBooks sold on Amazon, Smashwords, and my own websites (best of the 3) sold at various different prices
- Affiliate links in forums and on various YouTube videos
- "packages" of 3 or 6 of my eBooks
- Lifetime memberships to my current website at $47, $67, $97, and $59
- Recurring membership to my current website for $10/month and $97/year

I currently focus all of my efforts on my 1 and only primary website. I let my first website expire since it really never made me much income...although it was a huge learning experience for me!

My best month yet has been $1600 in sales. So obviously I still no "make money online" master. However, I've learned some valuable skills from doing this stuff.

The most important thing that I've learned is that I have the ability to "create" stuff, and I always make at least some sales no matter what price I attach to it.

So I had this idea today...

I'm going to create a course that teaches people how to build a website, make digital products and sell these products from their website. I'm going to use my current website, youtube channel and looks inside of my Paypal account to let them see that I actually run my own website and successfully sell digital products from it. They can do their own research on me by studying my website, and then they can determine if they would like to learn how to setup a site like mine.

I could create this course in a month. I'm going to arbitrarily throw a price tag of $497 on it. Worst case scenario, I've wasted a month. However, month-long projects like this are literally like 2nd nature to me by now.

I know this plan is no revolutionary idea, and the competition is extremely high in the "make money online" niche, but again I have yet to create something online and not make at least one sale.

So instead of investing a month of my time into an eBook that I plan on selling for $7 or $9....which I have now done at least 10 times (and have always made sales on every single one of them)....I'll just spend a month on creating this $497 course.

Once the course is made, then I'll just try to sell it. I'm pretty sure I can make at least some sales .

What do ya'll think about this super genius master plan of mine?
#$500 #coursethoughts #creating #thinking
Avatar of Unregistered
  • Profile picture of the author Mark Singletary
    So, what's the point? Just to prove you can sell something for several hundred dollars? Or are you changing gears and getting into the MMO area?

    If it's the former - why waste your time? Create a big ticket item in your current niche instead.

    If it's the latter, why would you change when you haven't hit the levels that most people expect of an MMO guru type. Many people will see $1600 and think you are still a loser wannabe. Add 2 or 3 zeros and people get interested. Rightly or wrongly I think that is what is going to happen - the expectations are going to be much higher for a $500 price tag.

    One thing to keep in mind is that if you sell your stuff here, people will look at your posting history to determine if you are the real deal or not.

    Mark
    {{ DiscussionBoard.errors[11382541].message }}
    • Profile picture of the author Bkelly301
      Well, the "proof" will be in showing them that over the last year I have been making consistent sales. This all shows up in my "money in" on my PayPal account. Showing that I make around 60 sales per month between my eBook and course, and have been doing so for the past year is pretty decent proof that I know how to do what I'm representing.

      The course will show how to build a website and how to create your own digital products which can be auto-delivered. It will go into specifics about the site building, ebook creation, video editing, setting up shopping carts, etc. I'm not trying to sell that I'm a master marketer. Rather I'd be selling the fact that I know how to build a website and create digital products that I sell on the site.

      My current niche (main website) isn't suitable for a $500 product.

      I'm doing this because I want to make more money, and investing a month of my time into creating a product is a habitual as brushing my teeth.

      It didn't even occur to me to try and sell it on here either.
      {{ DiscussionBoard.errors[11382552].message }}
      • Profile picture of the author OptedIn
        Originally Posted by Bkelly301 View Post

        Well, the "proof" will be in showing them that over the last year I have been making consistent sales. This all shows up in my "money in" on my PayPal account.
        Do you mean like this:



        Creating a graphic for "My Money' is no more difficult and in 30 minutes I can create a video that will perfectly emulate you logging into your PayPal account and showing your data, live and in color, as they say.

        That said, I'd sooner believe someone telling me that they are doing $1600 per month than one claiming income of $16,000. I've yet to come across one of those offerings that didn't have me laughing, ten minutes in. Don't forget to close your offer with, "You need to visit my site and fill out my form telling me why I should work with you as our spots are limited and I'm looking for a very special type of person." Tell me why you are that person. lol

        Good luck. You may do well and you may fall flat on your face. You never know until you try.
        Signature

        "He not busy being born, is busy dying." - Bob Dylan • "I vibe with the light-dark point. Heavy." - Words that Bob Dylan wishes he had written.

        {{ DiscussionBoard.errors[11382773].message }}
      • Originally Posted by Bkelly301 View Post

        The course will show how to build a website and how to create your own digital products which can be auto-delivered. It will go into specifics about the site building, ebook creation, video editing, setting up shopping carts, etc. I'm not trying to sell that I'm a master marketer. Rather I'd be selling the fact that I know how to build a website and create digital products that I sell on the site.
        Most of what you are about to offer can be found for free in YouTube videos.

        The hope of making $1600 per month, may not be such a big carrot to dangle in front of your prospects, to make them pony up $500.

        What is going to justify your $497 price tag?
        {{ DiscussionBoard.errors[11384123].message }}
  • Profile picture of the author msulcs
    While it's not a bad idea, the problem is that your best month is only $1600. With such "proof" you won't get much attention from potential customers. If I saw a course that costs $500 and you have made $1600 in your best month, I wouldn't consider buying this from you, not in a million years. But if you'd make like 20K constantly every month then I'd consider yourself a "guru" that I might learn from.
    {{ DiscussionBoard.errors[11382615].message }}
    • Profile picture of the author Bkelly301
      Fair enough that "only $1600" as my best month may not constitute "guru status"...and I agree.

      However, I did successfully create a passive income generating website that makes about 60 sales per month averaging about $1000 per month based on how I have my products priced.

      I know that this isn't any amazing task to experienced IMers. However, I'm sure that this is a skill that people would be willing to pay for to learn.

      If I were to make a course about "how to create a passive income generating website that makes $100 to $1500 per month", using my own website as the proof...what would be a reasonable pricetag that I could put on it?

      Just looking for opinions here. Thanks!
      {{ DiscussionBoard.errors[11382766].message }}
      • Profile picture of the author GordonJ
        Originally Posted by Bkelly301 View Post

        Fair enough that "only $1600" as my best month may not constitute "guru status"...and I agree.

        However, I did successfully create a passive income generating website that makes about 60 sales per month averaging about $1000 per month based on how I have my products priced.

        I know that this isn't any amazing task to experienced IMers. However, I'm sure that this is a skill that people would be willing to pay for to learn.

        If I were to make a course about "how to create a passive income generating website that makes $100 to $1500 per month", using my own website as the proof...what would be a reasonable pricetag that I could put on it?

        Just looking for opinions here. Thanks!
        Opinions? I have so many to give, thanks for asking.

        Today. RIGHT now. You've been served up a template. A peek at the future, the how to for those who are astute enough.

        Your answer, in my opinion, can be found in this week's WSO special, a 699 dollar course, with 300 off for the next few days for a course on setting up your own Digital Marketing Agency, which COULD (because it DID) produce $20,000.00 a MONTH in recurring income, even if that is gross, a lot of money to take in.

        So, YOU have a template. Copy that promotion, BUY the product, save 300 bux this week only.

        See, there is a guy DOING what you are thinking about. He's doing.

        The fact that he heads up the Warrior Forum, should tell you or point you in the right direction as Warrior makes its aircraft carrier turn this summer.

        In Aug, specialized WSO, and we can surmise this is sort of a template of what they will be looking for, when they JV on the WSO.

        They WANT to find success (albeit, honestly 1600 or even 2600 a month ain't gonna cut it, but that could be a Community Offer) and promote those people with tested and proven ways to make money online.

        Go over the promotion and write your own, how does your COURSE compare?

        Right now. You have a PROMOTION to study, one which sells a 699 course, so it affords you some education.

        You see HOW it is being promoted. You see what WF is looking for, the direction it is going, imagine in a year, YOU getting that top billing, YOU getting that attention to your course. It could happen, IF, you continue and GROW, start bringing in more income, and have a track record.

        Right now, you may have a low cost, maybe a fixed time limit course, or perhaps a decent lead generator.

        You're here. Watch and LEARN.

        Then do what is working, as you'll see soon enough as WF progresses.

        GordonJ
        {{ DiscussionBoard.errors[11382797].message }}
  • Profile picture of the author Gabriel
    Administrator
    I find it a bit weird that the title is about the pricing of the course

    In reality when I launch a course the last thing is pricing to be honest....

    My course is more than $500 but I don't frame it in pricing.

    I think you are missing a big aspect of this game....

    Listen this is not about making money online , or selling courses, this is about making connection with people an actually giving a f*ck about what you do.

    You are producing a course to make money?
    then brother, you will fail if that is the only goal

    The currency in 2018 is trust..... how are you going to hget people to trust you.

    Well... people trust you when you provide an insane amount of value before hand.

    So instead of focusing on the course price tag, ask yourself... what can I do in 1 month to reach as many people as possible in a way they go WOW with the value I provide....

    THEN sell a course.

    Validate the idea first....
    Then build it

    There you go.... I'm out.
    Colombia lost against Japan... so I'm truly heart broken
    Signature

    =======
    Gabriel Machuret
    Head of Warrior Forum

    If you aren't happy with the Warrior Forum PM me. I want to know about it.

    {{ DiscussionBoard.errors[11382805].message }}
  • Profile picture of the author 100jancic
    Here is one thing i learned from top gurus out there...

    "Don't chase the money, but rather let the money chase you"

    From the whole post you wrote it is obvious you are just concentrating on getting the money, and you talk about why do you think you deserve that money based on the experience you had so far. And even you are uncertain if your knowledge is worth paying $500 or else you wouldn't be posting this question here...

    IMO, your whole approach is wrong... So instead try asking yourself following questions

    How confident i am that i can teach at least one person to replicate my success?
    Am I $500 confident?

    So instead of putting your focus on chasing the money, shift your focus on genuinely helping the people interested in your courses... That will ultimately bring you 2 things...
    1st You will get a great feeling of helping somebody and 2nd the money will start to follow you. The more and more people will start to follow you and will want to learn from you. You will also get a big boost in confidence... A type of confidence you can't fake if you didn't had such an experience in the past.
    {{ DiscussionBoard.errors[11382806].message }}
  • Profile picture of the author Bkelly301
    Maybe I wasn't clear about my intentions in the OP, but I absolutely 100% plan on creating a top quality product that delivers tons of value.

    In my current niche, I make about 60 sales per month and I get tons of excellent positive feedback. My main goal is to legitimately teach people...and I do a very good job of it (according to them). However, I also have my own personal financial goals that I'm trying to achieve as well.

    I have successfully built a passive income generating website that averages $1k per month from my own digital products. I can teach people in great detail how to do that. I'm just not sure how much this knowledge is worth.
    {{ DiscussionBoard.errors[11382845].message }}
    • First of all, start giving value.
      When you start selling a course, customers will tell you themselves whether it's worth the money or not. All you have to do is listening and helping.
      {{ DiscussionBoard.errors[11383984].message }}
    • Profile picture of the author TenaciousGrease
      Originally Posted by Bkelly301 View Post

      Maybe I wasn't clear about my intentions in the OP, but I absolutely 100% plan on creating a top quality product that delivers tons of value.

      In my current niche, I make about 60 sales per month and I get tons of excellent positive feedback. My main goal is to legitimately teach people...and I do a very good job of it (according to them). However, I also have my own personal financial goals that I'm trying to achieve as well.

      I have successfully built a passive income generating website that averages $1k per month from my own digital products. I can teach people in great detail how to do that. I'm just not sure how much this knowledge is worth.
      Here's the thing, you can have all the passion in the world about the course, the level of value it delivers etc - BUT the fact of the matter is - you're making $1k a month online, and had one slightly better $1600 month online.


      That's NOT a lot, and that's CERTAINLY not enough to justify such a high priced item.


      Who do you think people would rather learn from?

      Guru A - Makes 7 Figures per YEAR with Niche Blogging, SEO, and ECommerce Sales via Amazon and Dropshipping. Has a 6 week plan in place to help students start earning $10k per month within 3-6 months, then FLIP that website online for up to $300,000. Course goes for $1999.99

      You - Does $1k per month usually, and has had one "AMAZING" month at $1600. Course goes for $500, half of what you make every month.

      The fact of the matter is, you're OKAY at best with making money online - you're in no position to be trying to teach people to do it themselves - ESPECIALLY at that price point.

      Now maybe if you put together a WSO for $47 or something, and teach people how you build up a $1k per month passive business - that MAY work...but yeah, quit trying to use your 'sorta experience' to make a killing with a price-not-justified mid-ticket launch.
      Signature

      Donate Now: Help the Warrior Forum Come out of it's 3rd world state!

      {{ DiscussionBoard.errors[11390303].message }}
  • Profile picture of the author Enfusia
    I'm not attempting to be too pointed here, but, you asked for opinions.


    It doesn't matter what the price of your course is, what matters is, do you solve their problem(s)?


    Focus on solving their problems, build the best course around and it will price itself.

    I.E. You'll know what it should be sold for.


    Just my opinion.
    Signature
    Free eBook =>
    The Secret To Success In Any Business
    Yes, Any Business!
    {{ DiscussionBoard.errors[11382865].message }}
    • Profile picture of the author OptedIn
      Originally Posted by Enfusia View Post

      Focus on solving their problems, build the best course around and it will price itself.
      After 'Building a list," this is the next rule of Internet that leaves me baffled.

      The problem is, "I need to find a way with which to make money."

      So is "building a course around that," not solving a problem?

      I'm trying to understand how I've made it so far in life while apparently being so stupid in not understanding the intricacies of IM.

      Sure - have at it. lol
      Signature

      "He not busy being born, is busy dying." - Bob Dylan • "I vibe with the light-dark point. Heavy." - Words that Bob Dylan wishes he had written.

      {{ DiscussionBoard.errors[11382918].message }}
      • Profile picture of the author Enfusia
        Originally Posted by OptedIn View Post

        After 'Building a list," this is the next rule of Internet that leaves me baffled.

        The problem is, "I need to find a way with which to make money."

        So is "building a course around that," not solving a problem?

        I'm trying to understand how I've made it so far in life while apparently being so stupid in not understanding the intricacies of IM.

        Sure - have at it. lol

        If I understand your meaning.


        What you have said "The problem is, "I need to find a way with which to make money."
        So is "building a course around that," not solving a problem?"


        This would seem to imply that you're building a course answering your own question or solving YOUR problem(s).


        Your problems may not be the same as their problems.


        As an example: You've built hundreds of WP sites. So, you presume that everyone already knows that and so you don't include it in your course.


        It turns out that it's their number one problem (this is hypothetical). Everyone who takes your course is lost in la la land, returns it or makes no progress.


        You could have avoided this by discovering what their problems were before you began.


        Remember, they are their problems, not yours.


        I say this because the implication of your verbiage suggests it.
        Signature
        Free eBook =>
        The Secret To Success In Any Business
        Yes, Any Business!
        {{ DiscussionBoard.errors[11382948].message }}
        • Profile picture of the author OptedIn
          Originally Posted by Enfusia View Post

          I say this because the implication of your verbiage suggests it.
          You didn't get my drift. I'm saying that 'learning WordPress,' building plugins' or 'email marketing' may not be the type of problem they have.

          If they perceive their problem as 'discovering a way to make money,' then that's their problem as they perceive it.

          If I build a course teaching others how to make money, when making money is their main goal, then I have solved their problem, assuming my course is effective to some degree.

          I hope that clarifies my comment.
          Signature

          "He not busy being born, is busy dying." - Bob Dylan • "I vibe with the light-dark point. Heavy." - Words that Bob Dylan wishes he had written.

          {{ DiscussionBoard.errors[11382972].message }}
  • Profile picture of the author JohnMcCabe
    $497 for a course that will teach me to have a single $1600 month? Not going to happen.

    $497 for a course that will teach me to make a consistent $1,000 per month, month after month, with the possibility of multiplying that by not focusing on $7-$9 products? Chance is much better.

    True, an extra $12k per year won't impress the GRQ corps here, dreaming about lying on the beach while the money rolls in. But for a lot of people, that supplement could make a huge difference to them. It could cover rent/mortgage in a lot of places with some left over for other bills or little luxuries like $5 coffee guilt-free.

    It's all about positioning.

    Once you have that course done, think about how you could carve off chunks of it to make smaller products -- that tripwire ebook, maybe a pared down course with less support (and at $497, you will need to offer some personal support).

    I don't know if he still offers it, but Alex Mandossian used to offer a course on postcard marketing. For $397, you got the whole enchilada -- the coaching calls, some amount of email consulting, monthly conference calls, etc. If that was too rich for your blood, you could order the basic course materials (manual, templates, other written materials) for $99.

    In other words, set up a real funnel.
    {{ DiscussionBoard.errors[11382885].message }}
  • Profile picture of the author IGotMine
    If I were to make a course about "how to create a passive income generating website that makes $100 to $1500 per month", using my own website as the proof...what would be a reasonable pricetag that I could put on it?
    What are all the other myriad (identical) courses already on the market selling for?

    If you have no experience selling MMO products, I think you are in for a rude awakening.
    Signature
    $1 Billion Free Traffic Loophole - 10 Done For You Free Traffic Software Tools
    Get FREE Traffic Right Now! >>>
    {{ DiscussionBoard.errors[11382931].message }}
  • Profile picture of the author ryanbiddulph
    Go for it. It is valuable, so folks will buy it. Only your money blocks aka fears concerning money would prevent sales. Start selling, see what happens, and face, embrace, feel and release as necessary, to boost those sales.
    Signature
    Ryan Biddulph, Blogger, Author, World Traveling Digital Nomad
    If you want to become a full time blogger you can buy my eBook here
    {{ DiscussionBoard.errors[11382956].message }}
  • Profile picture of the author Richard Essi
    Originally Posted by Bkelly301 View Post

    I've realized that in my 5 years of experimenting with this IM stuff, I have always sold at least 1 copy of everything that I have ever listed for sale online. So far that's been:

    - 7 different eBooks sold on Amazon, Smashwords, and my own websites (best of the 3) sold at various different prices
    - Affiliate links in forums and on various YouTube videos
    - "packages" of 3 or 6 of my eBooks
    - Lifetime memberships to my current website at $47, $67, $97, and $59
    - Recurring membership to my current website for $10/month and $97/year

    I currently focus all of my efforts on my 1 and only primary website. I let my first website expire since it really never made me much income...although it was a huge learning experience for me!

    My best month yet has been $1600 in sales. So obviously I still no "make money online" master. However, I've learned some valuable skills from doing this stuff.

    The most important thing that I've learned is that I have the ability to "create" stuff, and I always make at least some sales no matter what price I attach to it.

    So I had this idea today...

    I'm going to create a course that teaches people how to build a website, make digital products and sell these products from their website. I'm going to use my current website, youtube channel and looks inside of my Paypal account to let them see that I actually run my own website and successfully sell digital products from it. They can do their own research on me by studying my website, and then they can determine if they would like to learn how to setup a site like mine.

    I could create this course in a month. I'm going to arbitrarily throw a price tag of $497 on it. Worst case scenario, I've wasted a month. However, month-long projects like this are literally like 2nd nature to me by now.

    I know this plan is no revolutionary idea, and the competition is extremely high in the "make money online" niche, but again I have yet to create something online and not make at least one sale.

    So instead of investing a month of my time into an eBook that I plan on selling for $7 or $9....which I have now done at least 10 times (and have always made sales on every single one of them)....I'll just spend a month on creating this $497 course.

    Once the course is made, then I'll just try to sell it. I'm pretty sure I can make at least some sales .

    What do ya'll think about this super genius master plan of mine?

    "So I had this idea today..."

    Let's start there.

    As online entrepreneurs and Internet Marketers, we have hundreds of ideas that go through our mind every single day. This is absolutely normal for most of the folks here in the WF and elsewhere.

    As you probably already know, the Internet Marketing space is growing and changing every single day. People are becoming more and more savvy. They are looking for ways to cut their costs and get the most they can for pennies on the dollar. That is because we live in an information age.

    We are surrounded by solutions....BUT it is the effort that it takes to get those solutions that may open up a market for you.

    You are probably under some kind of financial pressure that requires you to make money and take care of your bills, and that's understandable.

    However, if you take that mindset into your product creation strategy, people will feel it and run. You will end up going for the very low hanging fruit, which I believe is what you are trying to move away from.

    Here is a question I suggest you ask yourself:

    What is that cup of cold iced water that your customer who is in a hot desert would want, and would give everything he has to have just to quench his thirst?

    The truth is, whether you have made 10million USD or 1000USD, it doesn't really matter to me. What is most important to me is ME! It is what I want and how that is going to benefit ME!

    You see, that's how a customer thinks! He is thinking about HIS interest, His Want, His Desire, and His Pain.

    So, before creating that offer and looking to tag a price to it, why not first ask your potential customer what he really wants?

    Who knows? Maybe your idea has some serious potential, but you have to spend more time DESIGNING the IRRESISTABLE OFFER rather than the price, traffic etc.

    If this offer is IRRESISTABLE, and offers a painless solution, while providing an extreme pleasure to your future customer/client, then you have a WINNER!

    Here is how I would go about it:

    1. Take 2 weeks to really define your customer avatar. Is it a man, woman? How old is he or she? How much does he/she earn? How much time does this person have to build a website and create digital products?etc.. Really dig in and explore the PAIN...PAIN...PAIN...PAIN...PAIN and more pain points of your customer.
    You might discover that he/she doesn't have time, and would prefer a done-for-you solution, and would be ready to pay even more than the $497 price point you have in mind. Why? Because they they don't have the time, the energy, but they absolutely like the idea, but don't want all the hassle. (that's just an example)
    (use forums, facebook groups where your customer hangs out and observe. If need be ask questions in there, or PM a couple of people and get their opinion.

    THIS, my friend is INVALUABLE! It will save you months if not years of frustration and little results!

    2. Over the next 2 weeks, i.e Once you have this customer avatar (by then you would have also had the keywords for the pain, and desires), get a landing page which you can split test with several titles that appeal to the PAIN first, and then drive some paid traffic (Facebook/linkedIn) to see what converts best. Even if you are on a tight budget, you can still test this out for $5-10/day.
    Once they submit their e-mail address for more information, activate a survey funnel where you ask them questions on what and how they want this pain taken care of. What does the ideal solution look like for them?

    The results obtained here will be priceless!

    3. Once you examine the results, you will know whether or not to do a group training course, a membership site, a video training course, or a done-for-you service or a combination of some of the solutions.

    The whole procedure is actually quite simple. Just sit down and map it out, try it out, and you will be pleasantly surprised by the results you obtain. You might even be able to do it in 2 weeks rather than a month. I just went with the availability you gave.

    So, go and FAIL FAST!

    Hope this helps!

    Richard
    Signature
    Confused? Frustrated? Overwhelmed? And Tired? Let's Talk...
    How To Think And Become A Successful Webpreneur"By Richard Essi

    Just remember, you can do anything you set your mind to, but it takes action, perseverance, and facing your fears.

    --Gillian Anderson
    {{ DiscussionBoard.errors[11383233].message }}
  • Profile picture of the author amuro
    May I ask if you already have an audience for your product?

    As in your list of subscribers or better still customers who know, like and trusted you?

    Now here is the truth if I may be blunt.

    Regardless of what you sell on-and-offline, you need to connect and build relationships with people first.

    Before recommending anything to them.

    This is ONE lesson I learnt from Eben Pagan and John Thornhill.
    {{ DiscussionBoard.errors[11383237].message }}
  • If you want to create a lasting business, the foundation is your website, not google ads, not Facebook ads, not solo ads.

    Create an authority for yourself and people will promote you, recommend you, buy from you,...

    You need to have referral traffic which tells people you are definitely worth to buy from and you are recommended.

    Depending on your budget, you can build a bunch of referral traffic within a year or so, but still, you need this to have people buying from you again and again.

    I am not saying you won't sell it, you are already doing it, you will just struggle to make it happen when you try to make a lot of sales with little to no authority.

    I think you see what I am trying to highlight.

    I wish you good luck and much success!
    {{ DiscussionBoard.errors[11383375].message }}
  • Profile picture of the author Jamel Hassell
    I currently focus all of my efforts on my 1 and only primary website. I let my first website expire since it really never made me much income...although it was a huge learning experience for me! I think that it is smart of you to focus on your primary website so that you don't stretch yourself thin .
    I think that you should continue on promoting selling your e-books ,memberships, and plus continue to share your links in forums and use you tube since those are your strength. You might just need to make a few tweaks so that you can increase your revenues.
    {{ DiscussionBoard.errors[11383489].message }}
  • Profile picture of the author crackhouse
    You are not really making that much money from your website and jumping the gun on trying to teach a course.

    Before doing that, I would start a YouTube channel revealing exactly how you achieved your "level" of success and create a list of organic subscribers and an email list of people ACTUALLY interested in your teachings.

    If you want to begin coaching people after that, they will come to you once you start offering this kind of service. In fact, they will often offer to pay you without you even asking.
    Signature
    {{ DiscussionBoard.errors[11383529].message }}
  • Profile picture of the author YourBizAid
    If you're more experienced, or least have hit $10K or more a month, I would have suggested you develop a high ticket offer in the $3000 to $10,000 range. This way, you're sure to provide more value, change your clients' lives dramatically and also hit your income goals faster.

    For now, I will suggest you focus on how you can provide more value than focusing on how you can make more money. The more you chase the money, the faster the money runs from you. Just my 5 cents...
    {{ DiscussionBoard.errors[11383690].message }}
  • Profile picture of the author celente
    yes, but do not make it $500

    in my years as a marketer, prices such as $97 or $497 always outsell $100 and $500 round numbesr, that is in over $700.000 in sales for those price tags, so it has lots of good data for you to incrase sales. The psycholgy of 7 read that book. Never make prices a whole number.
    {{ DiscussionBoard.errors[11383837].message }}
  • Profile picture of the author Eugene Palumbo
    Make the price lower
    {{ DiscussionBoard.errors[11384097].message }}
  • Profile picture of the author Ronymacarony
    My biggest thought: you want your product's claim to obliterate the mere offer of learning to build websites, and create and sell digital products. Which is the baseline. And that Idea is awesome.

    Thousands of of people want to do this. But the appeal of what you're basically offering can be multiplied with greater specificity.

    You want to take the core product Idea and make it soar above and beyond, turning it into a breakthrough-stop you in your tracks-message.....something that when I read your headline I feel as if it's speaking directly to me....assuming I am your target prospect.

    A quick sketch example "Web building beginners, learn the how to of building websites from the ground basics to the core concepts...I'll take you from 0 to 10 as quickly as you want to progress"
    {{ DiscussionBoard.errors[11384883].message }}
  • Profile picture of the author Alan Whitt
    Why not go the Becker route?
    So it looks like you are using the approach to sell a course to people. Great. Put together 20 videos in a month and have it ready to go.
    Better yet, builsd a list. Offer a coaching membership fo $47 a month.
    Host it on Facebook, be available to talk to yur members on FB messenger.
    start off with a 30 minute call to see what their goals are?
    Let's say you get a 3% opt in rate.
    You build the list to 1000 that's 30 members paying $47 X $30 = 1400 mo.
    Keep sending value to your list. Send 3 value packed email, then send 1 selling your membership, or a product they can use for that niche.
    Keep building the list, for every 100 you are getting 3 members or $ 141.00, then if you sell to 5% of your list of a 100, with a $47 product thats 5X$47 = 235.00 so one month you got 1400+ 235.00= $1635, keep building month after month.
    Find your 20% that want to pay more money on higher dollar product, start marketing high dollar webinars $297-997/ 50% commissions.
    {{ DiscussionBoard.errors[11385633].message }}
  • Profile picture of the author ChrisBa
    Originally Posted by Bkelly301 View Post

    I've realized that in my 5 years of experimenting with this IM stuff, I have always sold at least 1 copy of everything that I have ever listed for sale online. So far that's been:

    - 7 different eBooks sold on Amazon, Smashwords, and my own websites (best of the 3) sold at various different prices
    - Affiliate links in forums and on various YouTube videos
    - "packages" of 3 or 6 of my eBooks
    - Lifetime memberships to my current website at $47, $67, $97, and $59
    - Recurring membership to my current website for $10/month and $97/year

    I currently focus all of my efforts on my 1 and only primary website. I let my first website expire since it really never made me much income...although it was a huge learning experience for me!

    My best month yet has been $1600 in sales. So obviously I still no "make money online" master. However, I've learned some valuable skills from doing this stuff.

    The most important thing that I've learned is that I have the ability to "create" stuff, and I always make at least some sales no matter what price I attach to it.

    So I had this idea today...

    I'm going to create a course that teaches people how to build a website, make digital products and sell these products from their website. I'm going to use my current website, youtube channel and looks inside of my Paypal account to let them see that I actually run my own website and successfully sell digital products from it. They can do their own research on me by studying my website, and then they can determine if they would like to learn how to setup a site like mine.

    I could create this course in a month. I'm going to arbitrarily throw a price tag of $497 on it. Worst case scenario, I've wasted a month. However, month-long projects like this are literally like 2nd nature to me by now.

    I know this plan is no revolutionary idea, and the competition is extremely high in the "make money online" niche, but again I have yet to create something online and not make at least one sale.

    So instead of investing a month of my time into an eBook that I plan on selling for $7 or $9....which I have now done at least 10 times (and have always made sales on every single one of them)....I'll just spend a month on creating this $497 course.

    Once the course is made, then I'll just try to sell it. I'm pretty sure I can make at least some sales .

    What do ya'll think about this super genius master plan of mine?
    The price seems steep for what the product is, but people may pay it.. the only way to know is to try it..
    {{ DiscussionBoard.errors[11386020].message }}
  • Profile picture of the author Jwilliams1
    add more value to your offer! Really, make it a $10k product and then start selling it for $997 and people will actually buy! Does that make sene?
    {{ DiscussionBoard.errors[11386818].message }}
  • Profile picture of the author salsym
    Originally Posted by Bkelly301 View Post

    I've realized that in my 5 years of experimenting with this IM stuff, I have always sold at least 1 copy of everything that I have ever listed for sale online. So far that's been:

    - 7 different eBooks sold on Amazon, Smashwords, and my own websites (best of the 3) sold at various different prices
    - Affiliate links in forums and on various YouTube videos
    - "packages" of 3 or 6 of my eBooks
    - Lifetime memberships to my current website at $47, $67, $97, and $59
    - Recurring membership to my current website for $10/month and $97/year

    I currently focus all of my efforts on my 1 and only primary website. I let my first website expire since it really never made me much income...although it was a huge learning experience for me!

    My best month yet has been $1600 in sales. So obviously I still no "make money online" master. However, I've learned some valuable skills from doing this stuff.

    The most important thing that I've learned is that I have the ability to "create" stuff, and I always make at least some sales no matter what price I attach to it.

    So I had this idea today...

    I'm going to create a course that teaches people how to build a website, make digital products and sell these products from their website. I'm going to use my current website, youtube channel and looks inside of my Paypal account to let them see that I actually run my own website and successfully sell digital products from it. They can do their own research on me by studying my website, and then they can determine if they would like to learn how to setup a site like mine.

    I could create this course in a month. I'm going to arbitrarily throw a price tag of $497 on it. Worst case scenario, I've wasted a month. However, month-long projects like this are literally like 2nd nature to me by now.

    I know this plan is no revolutionary idea, and the competition is extremely high in the "make money online" niche, but again I have yet to create something online and not make at least one sale.

    So instead of investing a month of my time into an eBook that I plan on selling for $7 or $9....which I have now done at least 10 times (and have always made sales on every single one of them)....I'll just spend a month on creating this $497 course.

    Once the course is made, then I'll just try to sell it. I'm pretty sure I can make at least some sales .

    What do ya'll think about this super genius master plan of mine?
    OMG, What a coincidence!! I have already started working on almost a similar project. But I am taking skillshare route. All the best for your new endeavor.
    {{ DiscussionBoard.errors[11389797].message }}
  • Profile picture of the author alaxedk
    It's too much expensive if you ask me. But hey, anything can be sold nowdays! Use that skill of yours and make some bank if you can.
    {{ DiscussionBoard.errors[11390299].message }}
  • Profile picture of the author TenaciousGrease
    Originally Posted by Bkelly301 View Post

    I've realized that in my 5 years of experimenting with this IM stuff, I have always sold at least 1 copy of everything that I have ever listed for sale online. So far that's been:

    - 7 different eBooks sold on Amazon, Smashwords, and my own websites (best of the 3) sold at various different prices
    - Affiliate links in forums and on various YouTube videos
    - "packages" of 3 or 6 of my eBooks
    - Lifetime memberships to my current website at $47, $67, $97, and $59
    - Recurring membership to my current website for $10/month and $97/year

    I currently focus all of my efforts on my 1 and only primary website. I let my first website expire since it really never made me much income...although it was a huge learning experience for me!

    My best month yet has been $1600 in sales. So obviously I still no "make money online" master. However, I've learned some valuable skills from doing this stuff.

    The most important thing that I've learned is that I have the ability to "create" stuff, and I always make at least some sales no matter what price I attach to it.

    So I had this idea today...

    I'm going to create a course that teaches people how to build a website, make digital products and sell these products from their website. I'm going to use my current website, youtube channel and looks inside of my Paypal account to let them see that I actually run my own website and successfully sell digital products from it. They can do their own research on me by studying my website, and then they can determine if they would like to learn how to setup a site like mine.

    I could create this course in a month. I'm going to arbitrarily throw a price tag of $497 on it. Worst case scenario, I've wasted a month. However, month-long projects like this are literally like 2nd nature to me by now.

    I know this plan is no revolutionary idea, and the competition is extremely high in the "make money online" niche, but again I have yet to create something online and not make at least one sale.

    So instead of investing a month of my time into an eBook that I plan on selling for $7 or $9....which I have now done at least 10 times (and have always made sales on every single one of them)....I'll just spend a month on creating this $497 course.

    Once the course is made, then I'll just try to sell it. I'm pretty sure I can make at least some sales .

    What do ya'll think about this super genius master plan of mine?

    While it's awesome you've had minor success selling online, $1600 is NOT a lot of money and trying to charge THAT high of a premium for a course from - no offense - an amateur....yeah, not going to go well.



    I don't know any big IMers that would promote it for you (and I know most of them, I am one of them, but my name will remain a mystery - oooh ahhh.
    Signature

    Donate Now: Help the Warrior Forum Come out of it's 3rd world state!

    {{ DiscussionBoard.errors[11390302].message }}
  • Profile picture of the author Matej Bratic
    Please don't do this for $500 because it is not worth so much money... rather give them real value for cheaper price.. okey if you will teach them strategies to make even more money then ok...

    But you have to know this, If I would have some time now, I would make this course for free... And I think, people can find this stuff for free on youtube... if not, in 3-5 months I will make this course for free...

    I believe, this course is worth max $47
    {{ DiscussionBoard.errors[11445030].message }}
Avatar of Unregistered

Trending Topics