What would you say, is the hardest thing to learn on data-driven marketing

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What would you say, is the hardest thing to learn on data-driven marketing? What was it that it gave you or is giving you the biggest headache?
#datadriven #hardest #learn #marketing #thing
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  • Profile picture of the author GordonJ
    Originally Posted by stefano benco View Post

    What would you say, is the hardest thing to learn on data-driven marketing? What was it that it gave you or is giving you the biggest headache?
    HARDEST thing for data-driven marketers to comprehend, or understand is:

    data is a group, a given person may choose not to follow the group. OR, we consumers/buyers/clients are NOT just ones and zeros.

    But, they don't seem to get it.

    GordonJ
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  • Profile picture of the author Steve B
    Bravo Gordon!

    Marketing and selling online is a people business even though many sellers assume they can hide behind the anonymity of the Internet. Our goal is to make sales and it's human beings that make the choice to purchase a product/service or not.

    Steve
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    Steve Browne, online business strategies, tips, guidance, and resources
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