Quantity VS. Quality of articles to pull in max traffic?

76 replies
Which is better, to create tones of articles and videos?

Or to focus on creating the best article on that topic (try to make it 10X better than the all the articles on the first page of google (ex: how to overcome alchool addiction)?

Im asking, because I was told that i needed to create as much content as possible and thats waht i have been doing for my entire IM career (1 year and 6 months) with very little results...

Plus, its extremly time consuming considiring that im a perfectionist and that i have a full time DJOD (day job of doom).

My spare time is completely devoted to creating new content. I usually spend my weekends form 7:00am to 10:00pm at libraries writting an article. and i also create my videos before i go to work and after.

And then! There's the 4 to 5 article websites that seem to be pulling in tonnes of traffic... Theres a couple of these in my niche...

(think Backlinko.com... Backlinko has more than 5 articles, but he only publishes like 3-4 per year... Mind you that they are EXTREME quality... But maybe thats the way to go.)

And i just dont understand how they get away with it??

These websites just promote the crap out of the few articles that they have, and the article is probably very good at converting cold traffic to an email list.

I like this approch because it allows you to make just a few extremly great peices of content that you can continuesly improve and tweak as time goes by. Also, once an article converts people into subcribers really well, then you can focus on improving your email follow-up. Its so simple.

I think the future will be much more focused on the quality of articles rather than how much you post... Google's algorythm are focusing on figuring out which article is the best of the pile, and puting it on top of that pile.

The same thing happened with kindle... just a couple years ago, you could write a "decent" 15 page book, and make 100's of dollars from it... I know because I did it. But now, the crap books quickly take a back seat... quality wins.

Im thinking of switching my whole approach to doing exactly this... am I missing anything?
#articles #max #pull #quality #quantity #traffic
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  • Profile picture of the author Frank Donovan
    Originally Posted by Jake Green View Post

    Im thinking of switching my whole approach to doing exactly this... am I missing anything?
    I'm missing what you're trying to achieve. Who's your market, and what are you providing them with?
    Signature


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  • Profile picture of the author Brent Stangel
    Im asking, because I was told that i needed to create as much content as possible and thats waht i have been doing for my entire IM career (1 year and 6 months) with very little results...
    Who told you that?

    I've been doing this over 10 years now and have created very little content as compared to a lot of others. But then, I'm not chasing search traffic.

    As for quality content - why would you create any other kind?

    Brent
    Signature
    Get Off The Warrior Forum Now & Don't Come Back If You Want To Succeed!
    All The Real Marketers Are Gone. There's Nothing Left But Weak, Sniveling Wanna-Bees!
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  • Profile picture of the author fastreplies
    Well, quality will never put you down something quantity can't replace.



    fastreplies
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  • Profile picture of the author Tom Addams
    Both.

    Question.

    You wake up at 7 am.

    You throw your suit on.

    You hop on the train.

    You sit in your office for 8 hours.

    You wonder how to turn Boss into a pinata.

    You wonder for 8 hours.

    You hop on the train.

    You return home.

    "Hi, Honey, I'm home!"

    You watch reruns on TV.

    You go to bed at 10:30 pm.

    You wake up at 7 am.

    You have the same Monday to Friday routine for 18 months.

    Question.

    Would you do it without pay?

    Answer.

    Maximum traffic?

    Full stop: both.

    But I'm going to give you a better answer.

    Time for a better question.

    Question. What are you doing wrong?

    Given the limited information, I have to make some guesses.

    - Bad articles.

    - Bad funnel.

    - Bad monetisation.

    - Bad conversion optimisation.

    - Bad web design.

    - Bad traffic sources.

    - Bad traffic volume.

    I could probably add another hundred items to that list.

    In this business, Jake, the smallest element can lose you money.

    Even a single word.

    Or the wrong colour.

    Small things can lose you money.

    None of which, let's face it, is entirely helpful to you.

    So, time to be helpful?

    Time for a plan.

    I'm going to give you 2 things:

    1 A Mission.

    2. A Deadline.

    The mission is to convert a free offer and earn a commission.

    The deadline is 90 days.

    If you fail, mate, then do yourself a favour and quit IM.

    Quit?

    This is what I can do.

    Without using any of my traffic platforms.

    Without spending any money on traffic.

    With only a brand new website.

    I can write 1 article and, in hours, earn money.

    Real money.

    If I can do that in a few hours (less really, minutes) then you need to quit IM if you can't do it in 2,160 hours.

    And if you can't?

    It doesn't mean you're dumb.

    It doesn't mean you're not a hard worker.

    It just means that your energies are, almost assuredly, better spent elsewhere.

    A few moments ago, I mention a better answer to a better question.

    Time for that answer.

    What are you doing wrong?

    Not making money.

    It gets no more complicated than that.

    Solution.

    It would take someone a month of adding to this thread to truly help you.

    Everyone can give advice.

    And you'll mostly get good advice.

    So I won't try and do the impossible here.

    - Look at your competition.

    - Look at everything.

    - Literally - everything.

    - Look at my "bad bullets" above.

    - Cross-reference them with education on WF.

    - Find yourself a free offer to promote.

    - Or, at a push, a low resistance paid offer.

    - Start your 90-day mission.

    Now . . .

    In these here parts?

    If a marketer tells you that something is easy?

    They're setting themselves up to be called a liar.

    But - for you - I'll do it anyway.

    There are hundreds of ways to earn from blog articles.

    Thousands.

    This is one easy way:

    1. Choose an audience.

    2. Figure out a collective problem.

    3. They must have a need to solve it.

    4. Not merely a wish.

    5. Find an affiliate offer that will solve it.

    6. Ensure it is low-resistance.

    NB: A low-resistance offer is an offer that has few, if any, reasons for Joe Consumer not to take action on the offer.

    7. Figure out a solution to Joe's problem that doesn't require the offer.

    8. Figure a solution that does require the offer.

    9. Focus on the first solution in a blog post.

    10. Also include the second solution.

    11. Use Pretty Link Lite WP plugin to link to the offer.

    12. Create a Facebook Page.

    13. Fill it with content.

    14. Keep it simple: images, videos, gifs.

    15. We call it Filler Content.

    16. Joe takes you more seriously if your Page looks lived in.

    17. Pin your blog post.

    18. Boost that blog post.

    19. Stick to 10 bucks a day.

    20. Increase spend (with profit in mind) until profit tops out.

    21. Rinse, repeat.

    - Tom
    Signature

    I Coach: Learn More | My Latest WF Thread: Dead Domains/ Passive Traffic

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  • Profile picture of the author Justin evans
    Well, I suggest you quality over quantity. Your quality matters a lot its the way that describes what your offering and gives a brief idea what your services or products are so you have quality over quantity.
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  • Profile picture of the author khodrosazan
    In my opinion, the articles have greatly influenced the quality, but the discussion of seo can not be ignored
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  • Profile picture of the author nitishaugust
    Just aim to create the best in the industry, better than the best that is already there. Be more creative with your content, analyze the competition and see where they are lacking content wise, create it with Info graphics and videos, its time to be add your own flavor, you should be known with your character. Unique is what everyone likes, same information over and over again is boring. find ways to make it interesting and i think thats what quality is.
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  • Profile picture of the author Pdomain
    Banned
    Quality means what?

    For the web-page content, I think:

    Spelling/Grammar
    Content based on the heading
    Each paragraph should be clearly understood
    Use easy-to-understand words / phrases
    Not too long sentence, make it below 20 words
    Make use of sub headings

    And use your targeted/focused keywords 3/4 times

    If the above points are in your content, the content is average-quality content.

    Now focus on quantity also, try to write at least 5000 words in 8 hours............

    After all these, start doing SEO on your website on a regular basis.... building quality backlinks
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  • Profile picture of the author Steve B
    Originally Posted by Jake Green View Post

    Which is better, to create tones [sic] of articles and videos?
    Or what?


    Jake,

    I think you know the answer.

    Years ago, many marketers fell for the advice to just get as many pages online as possible without worrying so much about the content. They thought it helped their SE rankings, even though (I believe) most of these marketers knew their content wasn't being consumed by their niche audience (actual human beings).

    I think your problem is that you're not understanding how to write a quality article (or post) in a short period of time - as Tom has suggested. For even the slowest and most discriminating writer, a single quality article should take you no more than 1 hour or 2 at the very most.
    "I usually spend my weekends form [sic] 7:00am to 10:00pm at libraries writting [sic] an article."
    This amount of effort and time for one article is totally unwarranted.

    Here's just a little advice to add to what's already been given to you:
    1. Get into a niche where you already have some knowledge, proficiency, and experience. It will cut down the time you feel you need to do research for your articles.
    2. Study and research your niche and audience to find the topics of interest to them. It will help you to have subjects to write on, and it will create interest in the audience to read your articles moreso than random topics you may choose on your own.
    3. Repurpose your content and distribute it in all the various forms you can (blog posts, short reports, videos, forum posts, podcasts, etc). I have a friend that creates a simple squeeze page for every piece of quality content he writes. His articles all become doorways to his website and all his products.
    4. Get aggressive about distribution of your content. Don't wait for your audience to come calling at your web site in order to read your great articles. Get them out into as many online venues as you can and make sure they all link back to your site (where you tell your readers they will find a lot more quality offerings). Each article becomes a key that unlocks the door to all the treasure in your chest (website).
    5. Remember that there are many other ways to get quality content besides writing it yourself from scratch. Interview niche experts, ask your subscribers to contribute, compile numbered "lists" of tips and ideas, tap into the vast array of public domain information, comment on news and events in the niche, curate the "best of the best" from other niche authority writings, read books in your niche and editorialize on your best insights of the material, preview or evaluate products and services in your niche, tell stories by recording audio of your experiences then use "speech-to-text" software to turn the words into narrative text . . . I could go on and on . . . but won't.
    The important thing, IMO, is to learn how to write quality content without stressing about it, taking an inordinate amount of time to produce it, or worrying that it has to be perfect before it can be finished and distributed. Over time (a few weeks maybe?) you will get good at doing this and you'll wonder why it took you so long to write before!

    To your online success,

    Steve
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    Steve Browne, online business strategies, tips, guidance, and resources
    SteveBrowneDirect

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  • Question is, since when did anythin' evah gravitate toward crap?


    Gotta figure always like an Olympics high jump gal flingin' herself over the bar.


    Bestya can do, always, is to keep on psychin', keep on runnin', keep on flingin' yourself over the bar -- an' hope you don't rupture no essential internal organs floppin' down on the YOU DID IT mat.


    Why set the quality bar at limbo?


    Why set the quality bar at limbo 10, 20, 50, 100, frickin' zillion times?
    Signature

    Lightin' fuses is for blowin' stuff togethah.

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  • Profile picture of the author pheonix44
    I would say so much depends on how you define quality. A high quality article doesn't mean a long article or even one that's always super well researched. A high quality article is one that provides simple and effective answers to readers based on the questions they need answered. In addition to this if things are optimized for short attention spans this can also contribute to what a reader would deem high quality.

    A good question you can ask yourself if you want to know if an article is high quality is this "Did I get the information/answers I want or do I need to go to another source for more information?" It might not even be that you didn't provide enough information, but maybe the way you provided it was in a way a reader didn't fully understand. So now they go somewhere else to get the info you gave them in a simpler form.
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  • Profile picture of the author discrat
    Churn and burn,,,churn and burn
    Signature

    Nothing to see here including a Sig so just move on :)

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  • Profile picture of the author succeedonline789
    Always quality over quantity. This goes for videos too. Now, I am always up for outsourcing things that save a lot of time. It sounds like you're spending way too much time creating content with little results to show for it. It takes a long time to get things to rank in the search engines, for google and youtube. Your best bet would be to choose a social platform you resonate, build an audience on that, and then share your quality content with them. Don't rely on just search engines, it will only cause frustration in the end.
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    • Profile picture of the author chuckholmes
      Originally Posted by succeedonline789 View Post

      Always quality over quantity. This goes for videos too. Now, I am always up for outsourcing things that save a lot of time. It sounds like you're spending way too much time creating content with little results to show for it. It takes a long time to get things to rank in the search engines, for google and youtube. Your best bet would be to choose a social platform you resonate, build an audience on that, and then share your quality content with them. Don't rely on just search engines, it will only cause frustration in the end.
      Absolutely. You can dominate the search engines today only to find out that you get deindexed on the next Google Update. Have a wide variety of traffic sources.
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  • When it's a decision between quality or quantity than you always pick Quality.

    Either it's articles or blogs you need to make sure that you post at least 2 to 3 blogs a month and if you are creating more than that that than make sure you don't compromise with the content.

    For references you can check out freelance blog writers work or just go to professional blogging sites like content development pros that you can work with about your writing style and the content itself.
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  • Profile picture of the author jobdollarr
    Some of you say quality content.

    Quality content is not enough.
    You must shoot keywords in quality content.
    Or your quality counter is worth nothing in Google's eyes :-)
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  • Profile picture of the author offbeatzombie245
    Quality matters the most!
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    Andy P - Affiliate Marketer, Mentor and Youtuber
    Click Here to Know How I went from $0 to $100000 in 10 Months

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  • Profile picture of the author chuckholmes
    Quality over quantity, but after you create that piece of quality content, spend 10x as long promoting it as you did creating it. That would be my recommendation.
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  • Profile picture of the author SYKOTIK
    Back in the day it was Quantity..Nowadays its Quality For Sure.
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    Internet business help. Looking to coach the next 20 people for free.
    Reach out to me if you're interested in my free coaching.

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  • Profile picture of the author donusum sosyal
    [DELETED]
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  • Profile picture of the author SeanDezoysa
    There is so much content these days that only quality work is ever seen or read. Maybe 10 years ago quantity worked, not now.
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  • Profile picture of the author attaulshakoor
    Another thing I'll be testing out is broadening my scope of content types and formats.

    At the moment, 99% of the content I write on this blog are in-depth tutorials. This year, I'll be testing out some newer "types" of content. I won't get into any specifics right now, but you'll probably recognize it when you see it.

    Part of the reason for doing this is to experiment more with how content frequency/consistency/topics affects traffic and subscriber growth.
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  • Profile picture of the author ryanbiddulph
    Solving your reader's problems persistently, for the next few years, is best Jake. Create helpful content with a long term approach to pull in max traffic.
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    Ryan Biddulph helps you to be a successful blogger with his courses, manuals and blog at Blogging From Paradise
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  • Profile picture of the author Jamel Hassell
    Originally Posted by Jake Green View Post

    Which is better, to create tones of articles and videos?

    Or to focus on creating the best article on that topic (try to make it 10X better than the all the articles on the first page of google (ex: how to overcome alchool addiction)?

    Im asking, because I was told that i needed to create as much content as possible and thats waht i have been doing for my entire IM career (1 year and 6 months) with very little results...

    Plus, its extremly time consuming considiring that im a perfectionist and that i have a full time DJOD (day job of doom).

    My spare time is completely devoted to creating new content. I usually spend my weekends form 7:00am to 10:00pm at libraries writting an article. and i also create my videos before i go to work and after.

    And then! There's the 4 to 5 article websites that seem to be pulling in tonnes of traffic... Theres a couple of these in my niche...

    (think Backlinko.com... Backlinko has more than 5 articles, but he only publishes like 3-4 per year... Mind you that they are EXTREME quality... But maybe thats the way to go.)

    And i just dont understand how they get away with it??

    These websites just promote the crap out of the few articles that they have, and the article is probably very good at converting cold traffic to an email list.

    I like this approch because it allows you to make just a few extremly great peices of content that you can continuesly improve and tweak as time goes by. Also, once an article converts people into subcribers really well, then you can focus on improving your email follow-up. Its so simple.

    I think the future will be much more focused on the quality of articles rather than how much you post... Google's algorythm are focusing on figuring out which article is the best of the pile, and puting it on top of that pile.

    The same thing happened with kindle... just a couple years ago, you could write a "decent" 15 page book, and make 100's of dollars from it... I know because I did it. But now, the crap books quickly take a back seat... quality wins.

    Im thinking of switching my whole approach to doing exactly this... am I missing anything?
    Quality definetly is the most important aspect of content marketing.I also think that the amount of content that you put out should align with ones goals.And I use video too as a means to build brand awareness of my brand to get organic search traffic.Then I have the luxury of building a bigger list of subscribers to market my products too.
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  • Profile picture of the author sscot
    In my opinion, you must focus on creating best contents. Traffic isn't the only thing what you've to consider. There's something as "Conversion" as well. It's hard to see better conversion rates without quality contents. Stay away from "MASS". It's easy, but, not worth enough.
    Signature



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  • Profile picture of the author Daniel1000
    The internet, over time, is moving towards better content.

    Blame Google.

    But, if you're not where you want to be by now then it may not be a content problem but a niche/offer/funnel problem.

    Look at people who've gone before you and stop taking so much advice. A year and six months is a long time for an experiment.
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  • Profile picture of the author ChrisBa
    Originally Posted by Jake Green View Post

    Which is better, to create tones of articles and videos?

    Or to focus on creating the best article on that topic (try to make it 10X better than the all the articles on the first page of google (ex: how to overcome alchool addiction)?

    Im asking, because I was told that i needed to create as much content as possible and thats waht i have been doing for my entire IM career (1 year and 6 months) with very little results...

    Plus, its extremly time consuming considiring that im a perfectionist and that i have a full time DJOD (day job of doom).

    My spare time is completely devoted to creating new content. I usually spend my weekends form 7:00am to 10:00pm at libraries writting an article. and i also create my videos before i go to work and after.

    And then! There's the 4 to 5 article websites that seem to be pulling in tonnes of traffic... Theres a couple of these in my niche...

    (think Backlinko.com... Backlinko has more than 5 articles, but he only publishes like 3-4 per year... Mind you that they are EXTREME quality... But maybe thats the way to go.)

    And i just dont understand how they get away with it??

    These websites just promote the crap out of the few articles that they have, and the article is probably very good at converting cold traffic to an email list.

    I like this approch because it allows you to make just a few extremly great peices of content that you can continuesly improve and tweak as time goes by. Also, once an article converts people into subcribers really well, then you can focus on improving your email follow-up. Its so simple.

    I think the future will be much more focused on the quality of articles rather than how much you post... Google's algorythm are focusing on figuring out which article is the best of the pile, and puting it on top of that pile.

    The same thing happened with kindle... just a couple years ago, you could write a "decent" 15 page book, and make 100's of dollars from it... I know because I did it. But now, the crap books quickly take a back seat... quality wins.

    Im thinking of switching my whole approach to doing exactly this... am I missing anything?

    Why can't you do both, with the main focus being on quality?

    But getting the quantity is important as well.

    It's like the old saying "should you work smarter or harder?", to me, the answer is both. I want my cake and to eat it too.
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  • Profile picture of the author toysoldier80
    Unfortunately determining the quality is out of our hands. Just because you make an article and you beleive it to be high quality does not mean you should say.. "hay now I am going to make low quality artiles if Google does not like me". If you put your name on the articles always give it your best because now you have your reputation on them. If you do decide to black hat or deliver low quality articles just make sure the prrogram you link to is high quality and your not using your real name on the articles. Some sites do not allow a pen name so I would be careful. If the site requires your real name and does not allow a pen name, I would always deliver the high quality articles because I find the sites are set up like that for a reason. What you fail to realize sometimes is publishers who come to the site may find your work high quality even though it is not on the first page. Your article may be fetured on an upcoming blog or website giving you some great exposure for like an hr or 2 of work, for years to come. In addition, your article may still show up on page 3 or 7 of Google which still garners some good traffic.

    Do not be afraid to give your best effort with the articles. Just because it may not be as technical, or have the best grammar, punctuation, etc, does not mean someone will not find it interesting. I think if you are giving your honest writing people will recognize it.
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  • Profile picture of the author oppyeaunome
    Originally Posted by Jake Green View Post

    Which is better, to create tones of articles and videos?

    Or to focus on creating the best article on that topic (try to make it 10X better than the all the articles on the first page of google (ex: how to overcome alchool addiction)?

    Im asking, because I was told that i needed to create as much content as possible and thats waht i have been doing for my entire IM career (1 year and 6 months) with very little results...

    Plus, its extremly time consuming considiring that im a perfectionist and that i have a full time DJOD (day job of doom).

    My spare time is completely devoted to creating new content. I usually spend my weekends form 7:00am to 10:00pm at libraries writting an article. and i also create my videos before i go to work and after.

    And then! There's the 4 to 5 article websites that seem to be pulling in tonnes of traffic... Theres a couple of these in my niche...

    (think Backlinko.com... Backlinko has more than 5 articles, but he only publishes like 3-4 per year... Mind you that they are EXTREME quality... But maybe thats the way to go.)

    And i just dont understand how they get away with it??

    These websites just promote the crap out of the few articles that they have, and the article is probably very good at converting cold traffic to an email list.

    I like this approch because it allows you to make just a few extremly great peices of content that you can continuesly improve and tweak as time goes by. Also, once an article converts people into subcribers really well, then you can focus on improving your email follow-up. Its so simple.

    I think the future will be much more focused on the quality of articles rather than how much you post... Google's algorythm are focusing on figuring out which article is the best of the pile, and puting it on top of that pile.

    The same thing happened with kindle... just a couple years ago, you could write a "decent" 15 page book, and make 100's of dollars from it... I know because I did it. But now, the crap books quickly take a back seat... quality wins.

    Im thinking of switching my whole approach to doing exactly this... am I missing anything?
    Creating a lot of high quality content. Think about this what if you could get tons of high quality articles? Would that help you to reach to your goals faster? Sure it would.

    Quantity and quality can go hand in hand. Something I see is that lots of people will tell you that quantity can make quality suffer and the truth is it doesn't have to.

    Focus on delivering lots of quality content and you're sure to win.
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  • Profile picture of the author Eddy Chandra
    Well i would said both quality and quantity are both important..

    You just write a tons of articles while at the same time can provide value to your reader and the results will come to you.
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  • Profile picture of the author ramonavandusen
    I prefer quality more than quantity.
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  • Profile picture of the author nicolasmd2112
    Both. Write a ton of high quality articles and you will progress faster and farther then you ever though possible. That's what happens when you combine quality with quantity, albeit it is very tiresome, but that's what you have to do to succeed. You have to bust your ass working. As long as you enjoy doing it, it shouldn't feel like work. So, ask yourself, would you bust your ass to achieve your goals?
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  • Profile picture of the author bimo pamungkas
    if asked I prefer
    focus on creating the best article on that topic (try to make it 10X better than the all the articles on the first page of google
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  • Profile picture of the author kohjihondrade
    Create as much content. 1 in every 10 or so would be gem. You have quality and quantity. Now I wont suggest you post them all. If 1 in every 10 is golden, 7 or 8 would be trash. Just saying.
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  • Profile picture of the author lee_dsp
    Quality over quantity all the way. Google doesn't care about your 5000 average articles. It wants to show its customers the best articles. So spend your time making something better than your competitors.
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  • Profile picture of the author WalshCrown
    Definitely learning a lot from this thread. Thanks for the feedback, fellas!
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  • Profile picture of the author Luther Travers
    Basically, it is better to think of PPC keywords you want to cover with your articles. If one keyword gives you 80% of the traffic - make sure to get the keyword optimized really good quality article. If there are a lot of keywords that give equal traffic - better off just going for quite a few articles and let them index over time. This is how I like to look at it.
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  • Profile picture of the author Rob Hunsons
    Of quality is the main factor to grow traffic.
    Use keywords and linkbuilding strategy to increase visits to your website.
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  • Profile picture of the author AndrasJai
    Of course you'll get MORE traffic with MORE offers, but you'll get more quality traffic with better quality content. I'd engage them to take action, then you'll acquire bloodthirsty savage imps who beg to buy your product.
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  • Profile picture of the author downtownmoney
    Ten amazing articles are better than one amazing article! We are working on top articles as well, feel free to check them out!
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  • Profile picture of the author LexusCzeck
    No matter how many pages you created it all depends on your content quality cause both (A User or A Search Engine Bot) want quality content, not a number of content you are created but yes when you're creating quality content for you readers you'll reach that traffic level for sure.

    Today, what we learn is everything, so don't be a follower do something that people will follow you.
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  • Profile picture of the author ahsanraza
    I think it has and will always will be quality that will drive traffic. The article or video, whatever you create, should provide value to the audience.

    Here's a thought that should not come to their mind after engaging with your article or video: "Oh, that's so simplistic"!

    They should not be able to find your content just anywhere. It should be actionable and useful.
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  • Profile picture of the author Windrosetours
    very good info . how can i find best heading for article?
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  • Profile picture of the author stephenchong
    Well it's a universal fact that quality always preferred. You told that you were asked to write enormous amount of content, But where is the quality. People will never go to a website which is not providing any information. not the Google. you can use the keywords in your artilce to make it seo Centric but if no one comes to your website what is the benefit. So focus on quality Publish at lead one article in a weak.
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  • Profile picture of the author Monica Meiers
    It depends, but I've seen some SEO fellows do a subpar quality article and make it viral.

    The thing is, your content should add value. That is its inherent "quality."

    Remember when people surfed the net in 1999-2005? They were looking for useful stuff they never knew existed or better was something that improved their lives.

    Today, people still sift through content to find this.

    Therefore, quality in terms of value-adding can be made in numerous ways. For example, an episodic step-by-step video of some project. That creates quantity and quality at the same time.

    Your guess is as good as mine: find umbrella topics in your niche you know huge things about, and you'll get what you need to combine both quality and quantity in content you produce.

    PS: Always, always, always have data. The more data and info you have on a subject, the higher quantities of quality content you can produce.
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  • Profile picture of the author markrussell123
    Quality content will help improve the bounce rate on your site, google like this and will put you up their rankings
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  • Profile picture of the author affmarketer101
    Quality is always over the quantity.
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  • Profile picture of the author willington
    Quality is a must. People always look out for a quality article with great accent and grammar. If you would like to drive most traffic to your articles then it must be decent, helpful for the readers and error free. So try to write always unique and informative articles.
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  • Profile picture of the author Sehal Garg
    Yes, quantity matters but quality matters a lot because no one is going to read the articles which have no use or not give any sense. nowadays everyone is looking for quality.quality is always preferred as compared to quantity. don't waste time to create quantity work on quality.
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  • It really doesn't matter if you're putting in 100 pieces of content a week on your blog/website if you

    a) Don't have a defined content strategy, which it doesn't seem like you do;
    b) Aren't saying anything relevant to your audience or just straight up posting bad content just for the sake of posting;
    c) Don't optimize your copy for search engines.

    Truth is, it's better to post one strong piece of content a week that is optimized for search engines and actually adds something to your target audience's life than to just shoot a million posts a day that are random, poorly written or edited and aren't made in a way that people can find them (again, SEO and relevance of what you're saying).

    I'd suggest you work on all of these points - do some reading on the subject. There's a million resources, like Neil Patel's blog or Hubspot, that teach you best practices when it comes to creating content.

    All the best!
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  • Profile picture of the author sonamathews
    Quality always matter a lot. You cannot think of hundreds of marketing campaigns run in perfect way. But you can expect one campaign which is analyzed and planned to perform well.
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  • Profile picture of the author PPC Papa
    Both Quality and Quantity articles use max traffic
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  • Profile picture of the author anwar001
    15 years ago there was far less noise in the cyberworld. They were comparatively very few websites and blogs compared to today. Those days Google craved any new content it could find. So internet marketers gladly obliged and put up as much content as they could to reap the benefits. 500 word articles ruled the world.

    Those times are long gone. Nowadays with so much fresh content being produced every nanosecond in the form of blog posts, FB posts, forum posts, press releases, videos, images published on Instagram, Pinterest etc. Google has different priorities right now. It is no longer so eager to reward as before any fresh new content it could find. Sorting out the good from the bad, the excellent from the mediocre, the wheat from the chaff is what Google is trying its best to do now, with zillions of Terrabytes of data being posted online everyday. Quality is what will separate your content from hundreds of other pieces of content on the same topic.

    Times change and strategies have to change likewise. All the best!
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  • Profile picture of the author Ian5
    Of course quality. New Google algorith don't like low quality content and it can harras your positions. With bad quality users will not share it somewhere. Yes, most of the Internet articles don't be shared somewhere else, but it's not a reason to make low quality content.
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  • Profile picture of the author Robert Suttons
    Google ranks your website on a page by page basis. It's all about in-depth, meaty content over a lot of liner, small content.

    Don't listen to these so-called experts that tell you to post as much as possible.

    Quality over quantity. If you can do both, then even better.
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  • Profile picture of the author 3936296
    In my opinion, it's simple - Quantity (good content).
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  • Profile picture of the author michaelswengel
    A few QUALITY articles at 1,000, 2,000, 3,000 words is FAR better than dozens with 100 words that are low quality and spammy.
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  • i also tell you that quality matters over quantity of articles. just create a quality content for articles or some other stuff. 2 articles weekly update and fresh your domain
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  • Profile picture of the author isadora88
    The quality should not go down because of the quantity
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  • Profile picture of the author PaulLanders
    Quality of course. But about the quantity do not forget too
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  • Profile picture of the author Eugene Hill
    Great initiative from you to bring this thing to the light. I have been advocating the same thing for last few years! Being a perfectionist I admire great articles, and I KNOW that these articles take time to be written. It is not that easy because you have to do a lot of research work before writing anything. One should not expect qualitative content to be written, without letting the content writer to do the research work!

    Yes, I am for qualitative content.
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    • Profile picture of the author Monica Meiers
      I have worked as a content writer for quite a time before. Reading your words, I believe you would have been an awesome boss to have
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      • Profile picture of the author Eugene Hill
        Thank you Monica! Yeah! I think it is time now that we voice our strong alignment with qualitative content as against quantity.
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  • Profile picture of the author Sheri Francis
    The quality article is the best no matter to Quantity.
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  • Profile picture of the author Irfan Tahir
    I believe quality matters
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  • Profile picture of the author Obermair
    Always quality over quantity but define quality. Not just in the grammar and writing but more importantly - the content. Make sure there is value to your audience. I know that sounds obvious, but I recently reviewed a financial blogging site targeted at high net worth (HNW) individuals. The quality of the blog was good but not for the audience! HNW folks could not careless about the blog details!
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  • Profile picture of the author Akshar Raj
    The trick is simple. It all depends on the niche you are writing. Less competition means upper hand and you can focus more on Quality than Quantity. More competition means you have to focus more on both Quality & Quantity.
    All known names started small but with more frequency of posting. As they become known in their field, all of them hit the brakes and focused on Quality. So, in the initial phase paddle hard and then let it flow.
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  • Profile picture of the author Myung Hwan Hong
    Of course: Quality is the big fat winner defeating Mr. Quantity.

    You would be able to attract some traffic out of your mass-publication scheme (low quality) with many keywords distributed on Google or other search engines. (SEO perspective) The mass of keywords are ranked on Google and the each keyword brings a small amount of traffic like 1 or 2 visitors a day. Then when you've published thousands of articles, it would work and get you a certain amount of not-too-bad traffic like 1,000 visitors or so. But the problem is that you cannot expect the keywords on that low quality articles are ranked on competitive or popular keywords (with high search volumes) that bring SUPER huge mega traffic to your website or blog. Coz those low qualities aren't recognized, appreciated by readers and that, of course, couldn't earn quality backlinks to rank high on search engines. But it just lowers the bounce rates and reader engagement rates that bring the keyword positions deep down to the bottom. (out of within 200 positions, meaning the article with that poorly ranked keywords are never to be exposed in search engines)

    But when it comes to quality articles, it becomes a totally different scale, like a perfectly written super quality single article could bring that 1,000 visitors a day that lousy qualities of 1,000 mass produced cheapy articles bring in total. It will get lots of readers engagements and readers would appreciate your quality articles and that makes that readers visit your blog again and again. Along with that, that will lead your article for TONS of good backlinks. As a result, search engines would favorably recognize your site to rank high to reach out to more and more people and bigger audience.
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  • Profile picture of the author Rob Hunsons
    Both are important.
    But mainly niche related
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  • Write quality articles and just market the heck out of it. That's how you'll get the most amount of traffic. Use social media. Pay for ads if necessary. It's better to offer a few items with value than give you customers a bunch of crap.
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  • Profile picture of the author Rose Anderson
    I agree with the general consensus that quality is better than quantity.

    I'm going to throw my two cents in the mix and say sometimes you have to write a lot of quantity before you get to the quality. That doesn't mean you should publish it all. But writing is like any other skill. You need practice to improve.

    Read a lot of articles and take note of their:

    Headlines - How do they grab your attention?

    First few sentences - Do they draw you into the article and make you want to read more?

    How do they keep the middle from sagging?

    Do they tell stories to make their point?

    Do they end with a recap or a grand finale?

    What kind of bullet points and graphics do they use?

    After you write your own article let it sit for a day or two. Then go back and edit. Reorganize and CUT as needed. Have someone else proofread if possible since it's hard to find your own mistakes.

    Get feedback from your readers.

    Strive for quality but don't expect your first articles to be works of art. Give your readers something of value in an interesing way and they'll come back for more.

    Rose
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  • Profile picture of the author schwartz
    Depending on how far you want to go, you fall short of needing both, both quantity and quality.
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  • Profile picture of the author digital55
    Quality and quantity are both important. You need to have quality articles and enough of them to bring in readers and traffic.

    Of course you don't want 100 poor quality articles on your site. But at the same time only 1 quality article wont be enough.

    Strive for as many quality articles that you can.
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    • Profile picture of the author DanielLee5
      Originally Posted by digital55 View Post

      Quality and quantity are both important. You need to have quality articles and enough of them to bring in readers and traffic.

      Of course you don't want 100 poor quality articles on your site. But at the same time only 1 quality article wont be enough.

      Strive for as many quality articles that you can.
      absolutely agree
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  • Profile picture of the author LucyWallace
    Although having a lot of content is great for keeping up with everyone else, it is really important that your content is relatable. If no one is searching for your content, then no one will see it. Then it is just time wasted. I think it is really important to put good content out there, to receive good traffic in return.
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  • Profile picture of the author DIABL0
    I think for most (when first starting out), creating content is a waste of time.

    How is your content better or going to get seen compared to all the other (millions) free content that already exists?

    You need to drive traffic and create leads / mailing lists that you can then follow up with at minimal cost indefinitely with unless they unsubscribe or stop opening your emails.
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