How is it possible to find a need in the marketplace?

If it is a niche that you are already passionate about, you should already know what the needs are. What's on your "wish list" of things that niche is lacking? What do people in forums built around the niche say that they are looking for but cannot find?

Hi,
In market their is lots of different type of users is there who mind work in different ways, in that condition you have to read the mind of customer, imaging put you place as a customer and think from their you will get the solution to survey in market.

Asking people is the simplest method.

Online you can do some research.

A useful resource is answerthepublic You can type in your niche and it will deliver various equations asked surrounding the niche. - My tip is use it while it still has a free option.

Another good way is using paid advertising via targeted ads to your niche that asks for people to vote or express an opinion.

You can always set the landing pages of these ads up to have the original question or vote and then offer something to get people to keep answering a quick survey.

I use Amazon Gift cards for incentives in these circumstances.

You can say something like "Have a chance to get one of 5 Amazon Gift cards when you provide feedback"

It sounds like they have a 20% chance of getting a gift card but you are only giving 5 away.

You can then capture email for notifying them whether they win or not.

Then you can send an offer attached to a notification.

You need to use this ethically but if you execute well you can make sales to non winners and you can maintain contact because people want to know who got the gifts on offer.

Then if you are really strategic you can get the "best" respondents to go even further with deeper surveys.

Not hard to set up.

Good ROI.

best regards,

Ozi

1. Talk to people in your target market.

This is the biggest factor that most wannabe sellers shy away from. Yet it's the fastest way to success.

2. Go read reviews of books and products on Amazon. People will tell you "I bought this because ___"

and the fill-in-the-blank is your pain point. Example from my files:



3. Find a social listening app and tune it up for your industry.

A comment like this (a real one, from one of my friends on social media) is invaluable:




You can pull the pain points from these interactions, and use them in your copy.


But the best way is through interaction.

Start your search at Google, and see if there are any forums or blogs in the niche you're targeting. Then check out the multiple amount of websites in the niche you want to be in to see if they offer paid advertising. Then check out a long list of niches to enter into, and do the same thing for all of them (until you reach one that look very profitable potentially). You can use a tool like Niche Hunter to get started.

Finding niches are tricky depending on the tools you use, I've used anything from Google Trends all the way to MOZ tools.