Best business model to sell Wordpress plugins

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Hi, fellow Warriors - hope you're well.

I have recently come across these two business models, and wanted your opinion on what's "best".

Model 1:

- Create a Wordpress plugin

- Set up an affiliate program for it

- Do a product launch

- Rinse and repeat 10+ times

Model 2:

- Create 10 Wordpress plugins

- Create one single offer for a "membership" where people can signup and get access to all plugins. Examples of this:

thrivethemes.com/membership-pricing

premium.wpmudev.org

- Set up an affiliate program for this one single membership so affiliates can promote it (evergreen - not product launch)

- Do content marketing

What do you think?

Thanks in advance!
#business #model #plugins #sell #wordpress
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