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Whose Search Numbers Do I Trust?

by gmr324
2 replies
I'm doing keyword research for a sniper site and am getting drastically different
search volume figures from Keyword Elite V2 and Google Keywords Tool. I have
the Google tool set to Exact Match since I believe the phrase and broad figures
are too inflated. I have the Keyword Elite V2 Keyword Surge settings checked off
to use Google and tried it with and without the Keyword Elite Engine checked off.

Now KE tells me the search volume is 570 per month while the Google Keyword Tool
indicates there are 12,100 under Global Monthly Search Volume column. The Local
Search Volume is 6,600. If I'm basing an entire site on these figures, I'd prefer to see a little
more agreement between KE and Google than this.

Whose figures should I base such an important decision on?

Many Thanks

George
#numbers #search #trust
  • Profile picture of the author Gene Pimentel
    George, when using the Google Keyword Tool, make sure you've selected the "exact" match rather than "broad" match. That's what most third party keyword tools use, and is the more realistic number. And use the 'local' result rather than the 'global'.

    EDIT: Sorry, I just reread your post and see you are doing this. In that case, I don't know why you're getting such a discrepancy!
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    • Profile picture of the author Blase
      I've used...
      Wordtracker
      Google
      Traffice Travis
      Nichebot
      Keyword Discovery
      Theme Zoom
      and many many more and guess what?

      None of them are the same. If you pick longtails
      with decent numbers you'll be fine.

      Test, test, test.
      Signature
      "Nothing Happens Until Something Is Sold"
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