The Most Important Skill In AFFILIATE MARKETING

70 replies
I know, i know...

Everything is important when it comes from affiliate marketing

But in my experience, there is a skill that really help me to increase my sales

To me, it's the most important skill.

If you are struggling making sales online

maybe it's because you are not good at this skill

Or you don't even know it's exist.

Here it is

It's COPY WRITING.

It's the ability to influence people and make them want to take some kind of action that you want.

It's an art, it's not easy to master but it's worth it

It's not simple just put some ads at front of people and hoping that we can make some sales.

The first step to be a good copy writer is to understand your potential customers.

People buy stuff to gain pleasure and avoid pain in general

From there you will know what to write and when to send it

people hate to be sold but love to buy

And we buy base on the EMOTION.

So if we hit to the right spot, they got the emotion trigger, the buyer trigger
they tend to take action.

What is the most important skill in affiliate marketing to you?
What do you think?
Just write it down in the comment below
#affiliate #important #marketing #skill
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  • The most important part of affiliate marketing for me is building my email list, I love to provide value for my subscribers, you see when my subscribers do well, this empowers me to provide even more value for them...
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    • Profile picture of the author samakopsg
      Hello, I'm a newbie in affiliate marketing with zero experience. This seems to be my biggest issue. pls how do I build a list from scratch? I have got tons of materials on copywriting, I'm at intermediate with that skill however I have zero clues on how to build a list from scratch other than say offer something of value
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    • Profile picture of the author Robert Puddy
      Originally Posted by newbiehelpinghands View Post

      The most important part of affiliate marketing for me is building my email list, I love to provide value for my subscribers, you see when my subscribers do well, this empowers me to provide even more value for them...
      Excellent well done, but the original premise still runs true. without you writing enticing emails your list wont respond as well as they could
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    • Profile picture of the author blackbelt
      That would be follow up. Good question.
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  • Profile picture of the author George Flm
    I have transitioned these days to video and it makes sense because of the conversions.

    However salesmanship in print, will never get old. They say that; the pen is mightier than the sword.
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    • Originally Posted by George Flm View Post

      They say that; the pen is mightier than the sword.
      Oh for a heart bleeds ink tastes like hunny.

      Weird thing is, quill pens an' typewritahz still feature in plenty copywriter iconography -- like the internets nevah happened.

      Prolly we should update this phrase for the Fake Nooz generation, cos they could prolly use anythin' vaguely incisive in NOUN SLOT #2 -- even a frickin' blancmange.

      Mebbe words always been weaponized if'n they used real correct.

      Who can forget Shylock in The Merchant of Venice when he says

      what lamentable misfortune this be,
      to suffer, centuries prior
      to laptop blogging by the sea --
      as an outcast for inevitable hire!
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      Lightin' fuses is for blowin' stuff together.

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  • Profile picture of the author tryinhere
    Originally Posted by Mabu Map View Post

    It's COPY WRITING.
    I'm not the expert here, so on a general level, would you not need to know where to put that message first, Your Target Audience ?

    As any well written / video message in front of the wrong audience is not worth a cracker. You could be writing the very best copy in the world and it may be A bit like trying to sell Vegans a special on the latest Spring Lamb Chops.
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  • Profile picture of the author jbuenavides
    Creativity is the most important skill of a successful affiliate marketer. The most successful affiliate marketers design innovative marketing campaigns and strategies(think out of the box), develop unique brand identities and provide engaging content to their customers.
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  • Profile picture of the author GhostMint
    Getting the right traffic would have to be up there. I've seen some bad sales pages still generate revenue, but getting traffic from the right audiences is one of the more challenging tasks to accomplish.
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    • Profile picture of the author Anthony J Namata
      Originally Posted by GhostMint View Post

      Getting the right traffic would have to be up there. I've seen some bad sales pages still generate revenue, but getting traffic from the right audiences is one of the more challenging tasks to accomplish.
      I couldn't agree with you more. Contrary to popular belief that it's all about the numbers, when push comes to shove, it isn't. It's about the conversions. How many hits you get is irrelevant when you're not converting at least some of those to sales.
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    • Profile picture of the author Jeffery
      Originally Posted by Mabu Map View Post

      I know, i know...

      Everything is important when it comes from affiliate marketing

      But in my experience, there is a skill that really help me to increase my sales

      To me, it's the most important skill.

      If you are struggling making sales online

      maybe it's because you are not good at this skill

      Or you don't even know it's exist.

      Here it is

      It's COPY WRITING.

      It's the ability to influence people and make them want to take some kind of action that you want.

      It's an art, it's not easy to master but it's worth it

      It's not simple just put some ads at front of people and hoping that we can make some sales.

      The first step to be a good copy writer is to understand your potential customers.

      People buy stuff to gain pleasure and avoid pain in general

      From there you will know what to write and when to send it

      people hate to be sold but love to buy

      And we buy base on the EMOTION.

      So if we hit to the right spot, they got the emotion trigger, the buyer trigger
      they tend to take action.

      What is the most important skill in affiliate marketing to you?
      What do you think?
      Just write it down in the comment below

      Respectfully, I strongly disagree.


      Originally Posted by tryinhere View Post

      I'm not the expert here, so on a general level, would you not need to know where to put that message first, Your Target Audience ?

      As any well written / video message in front of the wrong audience is not worth a cracker. You could be writing the very best copy in the world and it may be A bit like trying to sell Vegans a special on the latest Spring Lamb Chops.
      I know what you are saying.

      Personally, I would say that is The SECOND Most Important Skill In Affiliate Marketing.


      Originally Posted by GhostMint View Post

      Getting the right traffic would have to be up there. I've seen some bad sales pages still generate revenue, but getting traffic from the right audiences is one of the more challenging tasks to accomplish.

      Now we're "cooking with peanut oil."

      Why Traffic?

      To be seen..

      All websites (aka digital marketing real estate) have a purpose and some websites have more than one purpose. Same thing with copy, emails, facebook, youtube videos etc.All offers, all websites, be they for the purpose of sales, sharing information, or whatever 'need traffic to be seen' which leads to more website visitors and ultimately more conversions and ROI.

      The best copy from the best copywriter will never convert to a single sale if that copy is never seen by people. Period.

      Traffic consists of other factors that affects the Affiliate Marketer:

      • Traffic to your website from prime online real estate, in this case, Google's top positions on search engine result pages generate the most impressions and clicks, which 'again' leads to more website visitors and ultimately more conversions and ROI.

      • See how well your marketing is working
      • Gather insights about your audience to make decisions
      • Improve your SEO and search engine credibility

      • Generate more leads, increase conversions, and get more customers

      Here is where the right traffic and good copy generates "more" leads and conversions.
      Conversely, here is where NO traffic and the internet's best copy will NOT generate more leads, increase conversions, and get more customers. Period.

      In this context, Traffic and Copywriting, which one is..

      The Most Important Skill In AFFILIATE MARKETING?
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  • Profile picture of the author Medon
    The most important thing in affiliate marketing is the traffic you build . It will determine who buys from you.
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  • Profile picture of the author Markassolutions
    Actually i heard lot of about affiliate marketing but didn't try it before. But your content will help me. Thanks
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  • It's important, but not even close to being the most important.

    As an affiliate, it's even less important considering you are sending people to SOMEONE ELSES sales pages.

    There's a lot more than ONE thing that goes into creating an online business.
    Target Profile
    Relevant Offers
    Differentiation
    Engagement


    Here's the thing: Most people who are affiliates, are not going to become great copywriters anyway. I mean, if they can't put their own products together, how the fudge are they going to learn to write copy good enough to NOT turn people OFF?

    Bad copy is worse than no copy in most cases.

    What happens BEFORE you send someone to a sales page, is far more important.
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  • Profile picture of the author DharmaDev
    The most important skill in affiliate marketing is the ability to identify your target audience and know all the paid and free method to reach them. For example, if you are going through the free route, all you need to do is brainstorm and do keyword research and build articles using long tails keywords. Then you create a blog which has a collection of the optimised articles, Then at the bottom of every article , you can create a link to the optin page and affiliate offer. Share those articles in popular sites. Traffic will start to follow as your page gets ranked in Google.
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  • Profile picture of the author Mabu Map
    Hi everyone!

    I know each of us are different! That's why the most important is different to each of us
    It's good to learn from each other, it's good to learn from all of you
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  • Profile picture of the author DIABL0
    List building is the most important as far as I'm concerned.

    Email is a distribution channel that no one can take away from you because you own the list (which is a real asset). Where most other channels you have no real control of because your just a user of it.

    Plus you can follow up and promote additional offers at very little cost. Which is key if you want to be successful at affiliate marketing.
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    • Profile picture of the author samakopsg
      Hello Chief, Pls how do I build my own buyer's list? Even Gary halbert recommend building your own buyers list
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      • Profile picture of the author Jeffery
        Originally Posted by samakopsg View Post

        Hello, I'm a newbie in affiliate marketing with zero experience. This seems to be my biggest issue. pls how do I build a list from scratch? I have got tons of materials on copywriting, I'm at intermediate with that skill however I have zero clues on how to build a list from scratch other than say offer something of value

        Originally Posted by samakopsg View Post

        Hello Chief, Pls how do I build my own buyer's list? Even Gary halbert recommend building your own buyers list
        Thw Email Marketing forum would be a good place to start.
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  • Profile picture of the author Jeffery
    Originally Posted by Mabu Map View Post

    I know, i know...
    Here it is <snip>

    What is the most important skill in affiliate marketing to you?
    What do you think?
    Just write it down in the comment below
    I think the most important skill in affiliate marketing is:
    Do unto others as you would have them do unto you.
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  • Profile picture of the author Medon
    Also, the content you create quite vital. If it is convincing, you get more sales.
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  • Profile picture of the author Bjarne Eldhuset
    Copywriting is a skill. An audience you can contact regularly is an asset.

    Skills and assets are both important.

    I'm not that good at copywriting, but I am growing 3 assets:
    1) a website that:
    • sends traffic to a Facebook group
    • gets email list subscribers
    2) an email list that:
    • sends traffic to the website/offers
    • sends traffic to the Facebook group
    3) a Facebook group that
    • sends traffic to the website/offers
    • get's email list subscribers

    I do spend time along the way trying to improve my copywriting skills, but that can not be the only thing I spend time on.
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  • Profile picture of the author spartan14
    In my opinion i think the most important thing its the quality of knowing to add the most value to people .Adding the best value will reward you more
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  • Profile picture of the author shawnlebrun
    An easy way to think of it...

    This entire affiliate marketing gig is matchmaking.

    You're matching up the ideal product with the people who need it most.

    I know it sounds corny... but think of affiliate marketing like a dating service.

    You're bringing together 2 people who would work well together.

    Well, same thing with affiliate marketing.

    A LOT of the success in matchmaking will come before you even
    match the 2 people up.

    You gotta find people with similar wants and needs, similar problems
    they want solved... and then match them with things that work for them.

    So, the message or copy isn't really as important as making sure
    you're matching up 2 people with what they're both looking for...
    and that you do before the message/copy.

    So, back to matchmaking... find people with an issue that keeps
    them up at night, and then find a product or service that can help
    them sleep better at night... and you'll make a sale more often than not...
    even if the copy sucks.

    Think of it as matchmaking... bringing together the perfect
    product with the perfect lead looking for that solution... and you'll
    do well even without good copy.
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    • Originally Posted by shawnlebrun View Post

      This entire affiliate marketing gig is matchmaking.
      Gotta love blissful romance -- but this is so troo.

      Beneath all hard-nosed business figures, what matters is when two hearts beat as one.

      That is why real cheapo tights gonna have more appeal for Moi than a best in class wiener enhancer.

      I got no interest in becomin' no celebrity chef, an' while cheapo tights ain't exactly becomin' a princess, it is more my area.

      There is affinity -- an' from affinity groweth all sweetest smoochies.
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      Lightin' fuses is for blowin' stuff together.

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    • Profile picture of the author Bram Smith
      Perfect answer.
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  • Profile picture of the author Mabu Map
    I saw that a lot of you guys are asking about building a list from scratch

    You can easily do it by create something call SQUEEZE PAGE

    You can create 100% free whenever you use almost any kind of autoresponder service out there

    No hosting and domain required.

    Unless you want to have a better conversions, then you will need to have hosting and domain to optimize

    But at the beginning, free from autoresponder service is good enough to practice

    After you have your first squeeze page

    You are good to go, let's start driving visitors to it

    That squeeze page is going to help you to build your list

    and you can build a buyer list from that list

    I hope this help
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  • Profile picture of the author Elisa Martin
    Following are the most important skills in affiliate marketing:
    1. Problem-Solving skills
    2. Create effective campaigns
    3. Creativity
    4. Data Analytics
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  • Profile picture of the author tyronne78
    Here are a few important skills to have as an affiliate marketer:

    -Copywriting
    -Email Marketing
    -Sales
    -Driving Traffic
    -Listbuilding
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  • Profile picture of the author Medon
    Perhaps driving tones of traffic to the website is the most important skill.
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  • Profile picture of the author beasty513
    I usually outsource copywriting, but I agree it is very useful.
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  • Profile picture of the author God Is Good
    There are many skills according to me which are important such as
    * Ability to drive traffic
    * Choosing the best products
    * Marketing skills
    * Building an email list
    These are some of the many important skills.
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  • Profile picture of the author incomenow
    Originally Posted by Mabu Map View Post

    I know, I know...

    Everything is important when it comes from affiliate marketing

    But in my experience, there is a skill that really helps me to increase my sales

    To me, it's the most important skill.

    If you are struggling to make sales online

    maybe it's because you are not good at this skill

    Or you don't even know it exists.

    Here it is

    It's COPYWRITING.

    It's the ability to influence people and make them want to take some kind of action that you want.

    It's an art, it's not easy to master but it's worth it

    It's not simply just put some ads in front of people and hoping that we can make some sales.

    The first step to being a good copywriter is to understand your potential customers.

    People buy stuff to gain pleasure and avoid pain in general

    From there you will know what to write and when to send it

    people hate to be sold but love to buy

    And we buy base on the EMOTION.

    So if we hit to the right spot, they got the emotion trigger, the buyer trigger
    they tend to take action.

    What is the most important skill in affiliate marketing to you?
    What do you think?
    Just write it down in the comment below
    Wow, thanks for the post, Mabu! I've equally considered and thought about copywriting as an important skill in affiliate marketing and a significant way to increase sales, making people take action that you want them to take. Thanks for mentioning this!

    Israel Olatunji
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    • Profile picture of the author Medon
      Originally Posted by incomenow View Post

      Wow, thanks for the post, Mabu! I've equally considered and thought about copywriting as an important skill in affiliate marketing and a significant way to increase sales, making people take action that you want them to take. Thanks for mentioning this!

      Israel Olatunji
      Yes when armed with copy writing skills, it is easier to convince your subjects to purchase a product. Indeed, it can help you succeed in copy writing.
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  • Profile picture of the author Keith Lynch
    Targeted traffic is the lifeblood of your affiliate business.
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  • Profile picture of the author ctoyun
    The purpose of sales is to help customers solve problems. Customers don't understand the features and functions of the product, but they are very interested in the ability to solve their own problems and relieve their pain. The focus of sales is on the pain of the customer or the problem they are eager to solve, not your product. If you help customers solve problems, customers will accept you, trust you, and welcome you.
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  • Profile picture of the author smaddoxjr
    The true skill is targeting your appropriate audience to provide the right offer. With this mastered you get quality traffic.
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  • Profile picture of the author DURABLEOILCOM
    The most important skill is reaching your targeted buyers effectively for free or at the lowest costs possible for the best ROI.
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  • Haha... what's the point of this thread now? I mean, we all have different answers, so no one, I mean NO ONE can possibly benefit from this thread now. All they'll get are a bunch of different opinions which would do nothing more than confuse a newcomer.

    For everyone else visiting the thread, who isn't a newcomer, the conformation bias will come into play.

    Either way. It's pointless now.
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  • Very open question, there are many important skills required for affiliate marketing not just one.
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  • Profile picture of the author hyperjerkseo
    I think patience, persistence, and be willing to learn are important skills. There to many people that just give up.
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  • Profile picture of the author Willie Crawford
    While I agree that copywriting is important, I think that the most important thing is building a relationship with your potential customers. I focus on mainly bigger ticket items, and repeat sales, and to make those sales your customers need to feel a certain way about you. So, I think that building the know-like-trust factor (the relationship) is key.

    Now, if you selling mainly lower-priced, largely impulse items, then you don't need to build the relationship so much. In fact, depending upon what you're selling and where you're promoting, the majority of your customers can be people who are hearing from you for the very first time. For bigger ticket items, prospects may need to hear from you 7-10 times before they buy... and then they often buy largely because of the relationship.
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    • Profile picture of the author Robert Puddy
      Originally Posted by Willie Crawford View Post

      While I agree that copywriting is important, I think that the most important thing is building a relationship with your potential customers.

      I think that building the know-like-trust factor (the relationship) is key.
      Again thats very true Willie (how are you by the way) But the know you, like you, trust you bit only comes when you write good well crafted emails that your customers can relate to.

      If you sent an email that just said go here (inset link) dont ask questions just trust me, even your clients would be less likely to respond
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  • Profile picture of the author Georgi Petrov
    First of all it's patience what a man need to succeed in affiliate marketing. The industry is oversaturated and it's not easy to get your first paycheck. If you don't have another way of making money it can be very frustrating. IMO if you're willing to sacrifice two or three years in your life without having any significant results, then you can achieve. Patience will be rewarded and maybe you can achieve passive income from your affiliate after 4 or 5 years.
    For all newcomers i need to say one thing-believe in your dream and keep working every day for it.
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  • Profile picture of the author Jonathan S
    There are lots of workable systems in Affiliate Marketing. Try all of them and see what works well with your website. Some may found list building/email marketing as topnotch but others do best on Social Media marketing.
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  • I agree. Words sell. It's definitely copywriting.
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  • Profile picture of the author qrngoi
    One thing I discover is not the skillset alone that is important. The ability to work as a term and leverage on each other's effort rather than one allows you to learn and build your business faster and effective!
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    Steven

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  • Profile picture of the author luciesmazanska
    The most important skill in affiliate marketing is the affiliate*marketer's creativity.
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  • Profile picture of the author Robert X
    'Tis true... the MOST important thing in marketing is copy. I see people saying all sorts of things here, however, no matter what, copy is the 1st thing people will see. If you have an article it will have a eye catching headline = copy. If a video, it will have an eye catching title = copy. A Facebook ad = copy. Images can help, but it's the copy that will lead them down your path and copy (or video script = copy) that will create emotion that will inevitably be what causes a customer to buy.

    Robert
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    [

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  • Profile picture of the author Profit Traveler
    Copy is indeed up there but also relationship with product owner and prospective buyer I feel.


    Pat Flynn helps his readers immensely with great upfront content..he also has his commissions % Doubled multiple times by the Product Owner...Blue Host as he generously shares in his income statements.
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  • Profile picture of the author cheese1688
    I don't think it's a one skill which can make you successful. I can't just have one best skill in aff marketing and make a lot of money, what you need is set of skills. If you are super copywriter, but you suck at traffic, how people will see your copywriting skills?
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  • Profile picture of the author Jonathan S
    Internet marketing is indeed a very broad undertaking. As mentioned above, multiple set of skills is needed at your immediate disposal e.g. doing split testing which one works best to which.
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  • Profile picture of the author 1Bryan
    As an aff it's all about turning traffic into money. Copywriting plays a part for sure. But so does product selection and traffic sourcing.
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  • Profile picture of the author Profit Expert
    I would go with the option of MARKET ANALYSIS. Its so very important that if done right then rest of the parts can be easily outsourced.
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  • Profile picture of the author George Flm
    Not a skill but I see it seldom mentioned.

    It's also the product. I simply redirected traffic via cloaked domains (IP delivery) without even building a list (people become immune to give up their info first), and showcased the product. If the cookie duration is long and I am being paid residuals, then I am sitting pretty on a goldmine.

    So carving streams of traffic pays back in spades.

    Master traffic building and you won't need to be a copywriter, just command hoards of traffic Affiliate networks will want to hear from you...
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  • Profile picture of the author KevinClausen
    The goal for me is to learn to master list building and to launch your own internet marketing products and understanding copywriting I am working on that skill now sometimes I struggle to put the puzzle together but working on it sometimes roadblocks can very painful but they do occur often we all must go through growing pains.
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  • Profile picture of the author Jonathan 2.0
    I can't find the YouTube video ... However something I learned from Eben Pagan is: "The most important business skill is compassion." Think about it. : )
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    "Each problem has hidden in it an opportunity so powerful that it literally dwarfs the problem. The greatest success stories were created by people who recognized a problem and turned it into an opportunity."―Joseph Sugarman
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    • Profile picture of the author IGotMine
      Originally Posted by Jonathan 2.0 View Post

      I can't find the YouTube video ... However something I learned from Eben Pagan is: "The most important business skill is compassion." Think about it. : )
      The sheep really eat up that nonsense, don't they?
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      • Profile picture of the author Jonathan 2.0
        Originally Posted by IGotMine View Post

        The sheep really eat up that nonsense, don't they?
        Lol. Awe.
        Sorry you don't see the value/understand it.
        : (

        P.S.
        When a Person is deeply compassionate about all the People/Market they're helping ... It keeps them perpetually enthused and working all the days God sends.
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        "Each problem has hidden in it an opportunity so powerful that it literally dwarfs the problem. The greatest success stories were created by people who recognized a problem and turned it into an opportunity."―Joseph Sugarman
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  • Profile picture of the author Moritz Bauer
    I really appreciate this tip, I also think that copywriting is really important!
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  • Profile picture of the author shawnlebrun
    Just read an amazing book by Seth Godin, called "This is Marketing".

    I highly recommend it... and his description of what he feels is marketing,
    is in my opinion, the best way to stand out if you're selling your own stuff
    OR affiliate stuff...

    From Seth's book...

    "Marketing in five steps:

    1. Invent a thing worth making, with a story worth telling, and a contribution worth talking about.

    2. Design and build it in a way that a few people will particularly benefit from and care about.

    3. Tell a story that matches the built-in narrative and dreams of that tiny group of people, the smallest
    viable market.

    4. Spread the word.

    5. Show up - regularly, consistently, and generously, for years and years - to organize and lead and build confidence in the change you seek to make."
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    • Originally Posted by shawnlebrun View Post

      Just read an amazing book by Seth Godin, called "This is Marketing".

      I highly recommend it... and his description of what he feels is marketing,
      is in my opinion, the best way to stand out if you're selling your own stuff
      OR affiliate stuff...

      From Seth's book...

      "Marketing in five steps:

      1. Invent a thing worth making, with a story worth telling, and a contribution worth talking about.

      2. Design and build it in a way that a few people will particularly benefit from and care about.

      3. Tell a story that matches the built-in narrative and dreams of that tiny group of people, the smallest
      viable market.

      4. Spread the word.

      5. Show up - regularly, consistently, and generously, for years and years - to organize and lead and build confidence in the change you seek to make."

      So that is how the Leave Britney Alone Video became Viral at 4 Million Views!.




      Just funning Shawn. You once had my back in a group that did not know me and I will never forget that, but you would have never had my back unless I had provided quality content upfront even on another platform that you were member of. That is a great case study to learn from in itself. High 5.
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  • Profile picture of the author ITDaniel
    I think it's the ability to connect with your target customers through your writings in your niche. We should not solely offer our products but convinced them on why they need them in the first place. If we are being honest with the products we are selling, then they'll come again. Labor for impact as they say, not just for money.
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  • Profile picture of the author boris33
    1. Determination.
    2. Patience.
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  • Profile picture of the author Farzana Boby
    Hi there,
    I am new in affiliate marketing.In my short experience I can say that firstly audience are most important.Second important skill is creativity & understanding power of a customer behavior. I agree with your another point "the ability of influence people".A affiliate marketer must have ability of influence people but not through just copy writing.Through creativity skill affiliate marketer can attract targeted audience.
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  • Profile picture of the author depotgang
    People can provide copy and sales funnel. Its called affiliate marketing. The only real skill you need is learning how to drive endorsed traffic. That's IT no other mysteries
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  • I would say that knowing how to drive targeted, buyer traffic to your offers is probably the most important skill. You can have the best copy, but if there is no traffic (or even lots of the wrong type of traffic), few sales will follow. Don't get me wrong, copywriting is a very important skill as well. However, it must be paired with a steady flow of targeted traffic.
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  • Profile picture of the author hyperjerkseo
    Patience, Persistence, Perseverance, and always learning
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  • Profile picture of the author toysoldier80
    I think its the passion to succeed.

    If you are all about money your not going to be successful. Granted you might make sales, you might even be able to earn enough income to not have to work a typical 9-5. However your morals will be compromised. Most likely you will be selling products or services that may not be working properly. Your words may be full of ideas and has great selling language to get the sale however in your heart all you care about is money.

    When you put your passion into the products and ideas and services you are selling you know in your heart your giving products and services to people that work. You are in the affiliate marketing business more to help people fulfill a problem or need than to make money.

    You will have a passion to succeed to rank well in the search engines, beat your competition, and sleep well at night because you know when you do make sales your not robbing peeople as some sleazy affiliates do.
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