What's working for traffic today? (getting back into IM)

by him77
49 replies
I've been away from internet marketing for a while and just had a few questions:

How are people getting traffic to their websites today?

Does email list building still work? I ask because I have so many list I use to sub to and never check them or send them to spam no a days. Maybe I'm bias since I know they what those emails are trying to do aka make money off me?

How would you recommend a website generate traffic without social media or paid in 2019?

Thanks!
#back #today #traffic #working
Avatar of Unregistered
  • Profile picture of the author George Flm
    It's a broad brush but here's the rundown. Create "beefy" articles around winning keyword phrases (1200 words or more), make it look stunning, pepper it with copy ... rinse and repeat with other blogs that link back to your blog (watch your steps here).
    {{ DiscussionBoard.errors[11549345].message }}
  • Profile picture of the author dave_hermansen
    Everything that worked a decade or two ago works today. If you aren't willing to pay for traffic or use social networks, that pretty much leaves email, SEO and relevant forum posting (although if you're not doing social networking, forum posting is probably out, too).
    Signature
    StoreCoach.com- Learn How to Dropship the Right Way - Buy & Sell Websites - Partner with Coach
    My PROVEN ecommerce process, as seen on: Fox News, the NY Times & Flippa
    {{ DiscussionBoard.errors[11549361].message }}
  • Profile picture of the author Gleb Krasnoborov
    From what I see it's mainly writing highly detailed articles for high volume keywords if you have some website authority or writing for long tail keywords if you don't have much authority. Free e-book offers work great, facebook ads. Everything it still pretty much the same. Only difference that has been over the last few years would be decreased organic reach on Social media websites and maybe the increased importance of high quality content on your website.
    {{ DiscussionBoard.errors[11549396].message }}
  • Profile picture of the author tyronne78
    Blogging/SEO
    Google Ads
    Facebook Ads
    Forum Marketing at scale
    Banner Ads
    YouTube Video Marketing
    {{ DiscussionBoard.errors[11549460].message }}
    • Profile picture of the author Sumit Bhagat
      Everything is same just new restrictions and opportunities.
      {{ DiscussionBoard.errors[11549463].message }}
  • Profile picture of the author WF- Enzo
    Administrator
    Sponsored ads on social media, with your website as landing page.

    Originally Posted by him77 View Post

    I've been away from internet marketing for a while and just had a few questions:

    How are people getting traffic to their websites today?

    Does email list building still work? I ask because I have so many list I use to sub to and never check them or send them to spam no a days. Maybe I'm bias since I know they what those emails are trying to do aka make money off me?

    How would you recommend a website generate traffic without social media or paid in 2019?

    Thanks!
    {{ DiscussionBoard.errors[11549508].message }}
  • Profile picture of the author Medon
    It depends on how long you have been away. If it is months, nothing has changed if it is decades, you need to update yourself. But the social media is getting more attention.
    {{ DiscussionBoard.errors[11549540].message }}
  • Profile picture of the author Sam Lucas
    for me, after going through many blogs on traffic growth, Content marketing, blogging is the best tactic. I have seen a rapid increase in the traffic of my website after introducing quality content on my website.
    {{ DiscussionBoard.errors[11550001].message }}
    • Profile picture of the author Medon
      Originally Posted by Sam Lucas View Post

      for me, after going through many blogs on traffic growth, Content marketing, blogging is the best tactic. I have seen a rapid increase in the traffic of my website after introducing quality content on my website.
      Also, you forgot to mention videos. Quality videos will send plenty of traffic onto your website.
      {{ DiscussionBoard.errors[11550299].message }}
    • Profile picture of the author Anthony J Namata
      Originally Posted by Sam Lucas View Post

      for me, after going through many blogs on traffic growth, Content marketing, blogging is the best tactic. I have seen a rapid increase in the traffic of my website after introducing quality content on my website.
      I couldn't agree with you more. Blogging good content regularly tends to generate conisderable traffic. It is the best tactic for me, too.
      Signature

      FEEL Better. LOOK Better. LIVE Better. Improve energy, virility and sexual performance naturally, without using prescription drugs. AMAZING SECRET REVEALED on my blog, at: https://tojona.blogspot.com/

      {{ DiscussionBoard.errors[11550803].message }}
  • Profile picture of the author Bkelly301
    What are you selling?
    {{ DiscussionBoard.errors[11550070].message }}
  • Profile picture of the author Steve L
    Originally Posted by him77 View Post

    I've been away from internet marketing for a while and just had a few questions:

    How are people getting traffic to their websites today?

    Does email list building still work? I ask because I have so many list I use to sub to and never check them or send them to spam no a days. Maybe I'm bias since I know they what those emails are trying to do aka make money off me?

    How would you recommend a website generate traffic without social media or paid in 2019?

    Thanks!
    Content marketing or blogging. Nothing has really changed, provide valuable content and the traffic will come. It takes some time to get picked up in Google but you can get a headstart by participating in forums, sub-reddits, facebook groups, twitter, etc.
    {{ DiscussionBoard.errors[11550126].message }}
  • Profile picture of the author DIABL0
    List building / email marketing still works!

    I've been doing it for 19 years now and have no plan to ever stop.

    Email is a distribution channel that no one can take away from you because you own the list (which is a real asset). Where most other channels you have no real control of because you're just a user of it.

    It's hard to beat being able to drive your own traffic and follow up / promote additional offers at very little cost.
    Signature
    How to Build LARGE EMAIL LISTS on a Budget and MONETIZE Like a PRO
    19 Years Exp . . . . . . . . . . . . Email - CPA - PPL
    {{ DiscussionBoard.errors[11550235].message }}
  • Profile picture of the author smaddoxjr
    I agree with some other marketers , Email is definitely the way to go. Keep your copy sweet to the point and general. There are some different obstacles today then yesterday but take it with a grain of salt because it will pass.
    {{ DiscussionBoard.errors[11550281].message }}
  • Profile picture of the author Sean Carter
    I'm in the same boat as the OP. I've been away for the past 8 years or so but wanna get back into it. Blogging was my thing and I was mildly successful at it. This was without knowing anything about SEO or any of the other marketing tactics. I simply put out content, Google somehow picked it up, people shared, I posted on forums and my traffic came that way. I had no idea what I was doing outside of writing articles. My goal is to get back into it, creating niche blogs this time, but to do it the right way this time. My only concern is that video content may be a barrier. Someone may reasonably suggest that I create videos too but I don't think that getting in front of a camera is my thing. What do you guys suggest?

    My apologies if it seems like I'm trying to hijack the OP's thread. I'm in the same predicament and figured I'd ask here instead of creating a new thread asking the same question.
    {{ DiscussionBoard.errors[11550339].message }}
    • Profile picture of the author IGotMine
      Originally Posted by Sean Carter View Post

      Someone may reasonably suggest that I create videos too but I don't think that getting in front of a camera is my thing. What do you guys suggest?
      There are alternatives to "getting in front of a camera." You can convert articles to videos, have them cheaply made on Fiverr, etc.
      Signature
      3 Simple Steps To A Successful Online Business
      Revealing FREE Webinar - Continue - For Success!
      {{ DiscussionBoard.errors[11550754].message }}
  • Profile picture of the author Panache Hike
    Hey him77,

    Email marketing still works for quite a lot of reasons. It all depends on the server/software that you use for promotion lands your email into spam or inbox. that's the deal-breaker.

    You shall observe that even all big companies like amazon, zomato and other aggregator and e-commerce companies use emails for marketing, why do you think that you should not be using it.

    Let me know in case you are looking fro further assistance with the same.
    {{ DiscussionBoard.errors[11550346].message }}
    • Profile picture of the author Helga Valeria
      Email is getting tricky especially emails being delivered to google or yahoo addresses.With AI, its pretty hard to market without emails landing into spam. Even some big companies now have emails landing to spam
      To succeed with Email, you need a new game plan of making sure all emails land to inbox
      {{ DiscussionBoard.errors[11550870].message }}
  • Make sure your website is responsive and user friendly. Distribute your most important keywords across all your web pages. Try to use long tail keywords. And pay attention to your website speed as well. Make sure your webpages are optimized for SEO rich content. Internal linking also plays a major role in driving website traffic. Give a shot to guest blogging, and invite others to guest blog on your website.
    {{ DiscussionBoard.errors[11550558].message }}
  • It depends on what stage you're at with your business and your niche. The most effective in terms of driving and converting traffic is email marketing. If you have a list with previous buyers, then pretty much whatever you market to them will get sold. You control the list, and the people trust you. This really is a HUGE asset to have. But obviously it's not available in the early stages of your business.

    If you're just starting out and you have some capital to spend, then sponsored ads on social media (Facebook, Instagram) will get you traffic if you hit the sweetspot. You have to test out different pain-points and different headlines until you get it right, but you know you have it once your CTR reaches 4-5%+.

    If you don't have much capital to spend, getting in touch with your target market directly (often on forums for B2C and via cold email / telemarketing for B2B) is the way to go. This has the added advantage that you'll be able to tailor your product/service to the market directly, and you'll get lots of feedback even if your sales don't pick up immediately.

    And finally but not least, content remains king and it's the most effective way to gain people's trust. So have highly valuable content on your website - it will make people trust you and get to know your business better. Overtime you can work to get links to your content, and start ranking higher on Google (depending on your niche this can be a quick or slow process), and you can get organic traffic too.

    So depending on your capital, I would say to focus on social media ads, direct marketing (forums, cold email/calls), and blogging/SEO in the beginning, with the end-goal of building an email list
    {{ DiscussionBoard.errors[11550700].message }}
    • Profile picture of the author schttrj
      Whatever Tanda wrote and also...

      While email marketing is easy to implement, it is only possible when you have built a high-quality, super-responsive list.

      Social media traffic is mainly worthless! Hordes of non-targeted traffic looking for an instant "high".

      Blogging
      ... Oh boy, where do I start? It's NOT free. It's NOT fast. It's NOT conversion-friendly. Create content only if you want an audience.

      Paid ads ... Be ready to drown a lot of money down the drain before your bottom line turns green.

      What a pessimist I am!

      Okay, I would say, everything is working today but things have turned immensely competitive and it is almost impossible to achieve anything fast or easily.

      Whichever traffic source you go for, stick to it for the next 2 years and then make your decision.

      It's a BIG, BAD WORLD.

      Originally Posted by Tanda Copywriting View Post

      It depends on what stage you're at with your business and your niche. The most effective in terms of driving and converting traffic is email marketing. If you have a list with previous buyers, then pretty much whatever you market to them will get sold. You control the list, and the people trust you. This really is a HUGE asset to have. But obviously it's not available in the early stages of your business.

      If you're just starting out and you have some capital to spend, then sponsored ads on social media (Facebook, Instagram) will get you traffic if you hit the sweetspot. You have to test out different pain-points and different headlines until you get it right, but you know you have it once your CTR reaches 4-5%+.

      If you don't have much capital to spend, getting in touch with your target market directly (often on forums for B2C and via cold email / telemarketing for B2B) is the way to go. This has the added advantage that you'll be able to tailor your product/service to the market directly, and you'll get lots of feedback even if your sales don't pick up immediately.

      And finally but not least, content remains king and it's the most effective way to gain people's trust. So have highly valuable content on your website - it will make people trust you and get to know your business better. Overtime you can work to get links to your content, and start ranking higher on Google (depending on your niche this can be a quick or slow process), and you can get organic traffic too.

      So depending on your capital, I would say to focus on social media ads, direct marketing (forums, cold email/calls), and blogging/SEO in the beginning, with the end-goal of building an email list
      {{ DiscussionBoard.errors[11554792].message }}
  • Profile picture of the author ctoyun
    One of the fastest ways to drive traffic to your eCommerce site is to pay for it. Luckily, even those on a limited budget can afford to pay for some advertising using Google AdWords.
    {{ DiscussionBoard.errors[11550837].message }}
  • Profile picture of the author Hycinth Mukemfor
    It's the same question i ask myself. But i noticed that social media takes the attention. Create valuable content and post your social media pages and you will get followers. From there your mail list will definitely produce results.
    {{ DiscussionBoard.errors[11550847].message }}
  • Profile picture of the author David Jeson
    yes email list building still working, but it's now many others methods have been introduce for generating your website traffic. you can create link building and other follow some others ways.

    link building (Blog commenting)
    Article writing
    key word searching (use key word in your Article which often use in google search engine)
    Directory submissions (it's rank your blog)
    Book Marking
    video posting
    add posting
    there is lots of way to generate your traffic.
    {{ DiscussionBoard.errors[11550885].message }}
  • Profile picture of the author DURABLEOILCOM
    The major traffic generators are YouTube, Craigslist and Instagram. For paid traffic I recommend Google Adwords, Quora Ads, Reddit Ads, LinkedIn Ads.
    {{ DiscussionBoard.errors[11550945].message }}
  • Profile picture of the author Dale83
    Don't use ads it will bring you fake traffic. the worst company calls propeller
    {{ DiscussionBoard.errors[11551009].message }}
  • Something hasn't changed and that is original content, blogging and social media.

    Only invest in paid media such as Google PPC

    Good luck!
    {{ DiscussionBoard.errors[11551019].message }}
  • Profile picture of the author Medon
    Also, forgot to add that with legalisation of cannabis in some states in the US, topics on pot will earn you more bucks.
    {{ DiscussionBoard.errors[11551113].message }}
  • Profile picture of the author toysoldier80
    I think paid traffic is working best. I am cautious to say this because it took time to figure out what worked and what doesn't. Its quick, painless and great ROI when done right. Banner advertising is good as well because its cheap and very targeted. use good tracking if you can, make sure your content or product is highly intriguing and interesting (useful etc) and it should come back hundredfold because the more eyeballs you get the more money you will receive. Of course organic traffic is always good to get into first if you can find the time because your able to figure out your competition and leap frog them with FREE targeted traffic on various keywords. So a nice mix is always good however don't get bogged down with SEO because of the swings that may occur with your rankings. One day your on page 1 Google and the next your on page 50 with no explanation.
    {{ DiscussionBoard.errors[11551132].message }}
  • Profile picture of the author George Flm
    Commenting on other youtube videos can send stampedes of targeted traffic.

    If your comment gets ranked.
    {{ DiscussionBoard.errors[11551534].message }}
  • Profile picture of the author ChrisBa
    Originally Posted by him77 View Post

    I've been away from internet marketing for a while and just had a few questions:

    How are people getting traffic to their websites today?

    Does email list building still work? I ask because I have so many list I use to sub to and never check them or send them to spam no a days. Maybe I'm bias since I know they what those emails are trying to do aka make money off me?

    How would you recommend a website generate traffic without social media or paid in 2019?

    Thanks!
    Email lists are still a huge aspect. I think they've only grown over the years.


    [Moderator's note: please refer to sig file rules]
    {{ DiscussionBoard.errors[11551560].message }}
  • Profile picture of the author Profit Traveler
    I myself would go back in a time machine and kick my own ass for not building a buyers list. Actually for not nurturing the buyers list I had already created.

    If you have value to offer it is selfish not to share with a buyers list.

    * Not a Freebie Seekers List......yes its cool to offer a freebie incentive then a low cost paid.

    Keep it real with yourself and your lists you are here to help and also keep the lights on. Bills got to get paid.

    Just go out of your way to separate yourself from the pack and have people actually looking forward to hear from you.
    Signature

    {{ DiscussionBoard.errors[11551776].message }}
  • Profile picture of the author Nclsolar
    Good contents is still king and my guess is, it will remain so for a long time. Social media also very important but note that people visit say face book not to buy but to link up with friends so you have to know how to position yourself on Social media to enable you get traffic back to your site.
    {{ DiscussionBoard.errors[11551800].message }}
  • Profile picture of the author 100pulse
    Writing high quality content seems to be the go to strategy now for increasing web traffic and generating more leads that end with more conversions in sales. Four blogs post a month will definitely give you the boost in traffic that you looking for assuming you narrow down what exactly is the user trying to accomplish when they search a particular keyword. How can you solve a real world problem and inform the user in words they understand. Create valuable pages and post that are actionable to the end user. Video marketing is trending now that more people are turning to how to videos to learn more information on a specific topic. Create a google my business page and optimize it for users and search engines. Add your website to major ciatation listings like Yelp, bing, google, angie's list, and merchant circle.
    {{ DiscussionBoard.errors[11551890].message }}
    • Profile picture of the author Medon
      Originally Posted by 100pulse View Post

      Writing high quality content seems to be the go to strategy now for increasing web traffic and generating more leads that end with more conversions in sales. Four blogs post a month will definitely give you the boost in traffic that you looking for assuming you narrow down what exactly is the user trying to accomplish when they search a particular keyword. How can you solve a real world problem and inform the user in words they understand. Create valuable pages and post that are actionable to the end user. Video marketing is trending now that more people are turning to how to videos to learn more information on a specific topic. Create a google my business page and optimize it for users and search engines. Add your website to major ciatation listings like Yelp, bing, google, angie's list, and merchant circle.
      Thanks for this informative post. You have mentioned almost all the things that needs to be done. Let me just add that the blogs and articles should be about 1300 w. Also writing and posting them on a weekly basis will give the desired results.
      {{ DiscussionBoard.errors[11551966].message }}
      • Profile picture of the author agmccall
        Originally Posted by Medon View Post

        Thanks for this informative post. You have mentioned almost all the things that needs to be done. Let me just add that the blogs and articles should be about 1300 w. Also writing and posting them on a weekly basis will give the desired results.
        Where did you come up with that number 1300. So many people come up with arbitrary numbers as to how many words should be in a blog post/article and they are all bull. You can have a good post with 500, 1000, 1500, 100, 200 etc. etc. words. As long as it is unique and has value the post will do fine

        al
        Signature

        "The problem with the rat race is that even if you win you're still a rat." ~Lilly Tomlin~

        {{ DiscussionBoard.errors[11552038].message }}
  • Profile picture of the author Willie Crawford
    List-building still works. However, as I Gmail user, when I look under my "Promotions" tab, I see that practically every email newsletter that I'm subscribed to ends up there. Since a lot of people, like me, don't check their Promotions tab very frequently, that does cut down on the effectiveness of email.

    I generate a lot of traffic via affiliates. I also find using paid traffic is very cost effective since I place a fairly high value on my time.

    Some of my most responsive traffic comes from people who tune into podcast that I'm interviewed on, or Facebook livestreams. Those two just allow people to connect with you on what feels like a more personal level, so naturally they are going to respond better.

    All of the methods that worked 15 years ago still work, but many are not as efficient.
    Signature

    Did You Realize That The Majority Of Launches FAIL?
    Here's how to do a wildly successful launch!

    {{ DiscussionBoard.errors[11552159].message }}
    • Profile picture of the author Medon
      Originally Posted by Willie Crawford View Post

      List-building still works. However, as I Gmail user, when I look under my "Promotions" tab, I see that practically every email newsletter that I'm subscribed to ends up there. Since a lot of people, like me, don't check their Promotions tab very frequently, that does cut down on the effectiveness of email.

      I generate a lot of traffic via affiliates. I also find using paid traffic is very cost effective since I place a fairly high value on my time.

      Some of my most responsive traffic comes from people who tune into podcast that I'm interviewed on, or Facebook livestreams. Those two just allow people to connect with you on what feels like a more personal level, so naturally they are going to respond better.

      All of the methods that worked 15 years ago still work, but many are not as efficient.
      I agree email marketing is the best thing that ever happened to marketers. It is guarantees traffic and conversion as long long as you target the right audience.
      {{ DiscussionBoard.errors[11552199].message }}
  • Profile picture of the author Jonathan S
    More and more people are turning to Social Media that they don't even care having a website for their business anymore. Social media is big hit specially Facebook, Twitter and Instagram. YouTube is also on its top form being 2nd to Google in traffic volume.
    {{ DiscussionBoard.errors[11552406].message }}
  • Profile picture of the author webcontent
    Most of the things are covered by Warriors here, and if I could add few points, then these are related to high quality blogging platforms. Guest posting, blogging have increased these days and you should make use of them to generate traffic fast. Sponsored ads, email lists etc are shortcuts and would lead to more rejections than acceptance. It's better to let clients come to you instead of going to them and see your profile in spam.
    Signature
    Thoughtful Minds - All about SEO, Digital Marketing and Content
    {{ DiscussionBoard.errors[11552431].message }}
    • Profile picture of the author Medon
      Originally Posted by webcontent View Post

      Most of the things are covered by Warriors here, and if I could add few points, then these are related to high quality blogging platforms. Guest posting, blogging have increased these days and you should make use of them to generate traffic fast. Sponsored ads, email lists etc are shortcuts and would lead to more rejections than acceptance. It's better to let clients come to you instead of going to them and see your profile in spam.
      Just a quick question for you. How do you tell this site is a guest blogger and what is the procedure for getting your blog published?
      {{ DiscussionBoard.errors[11552468].message }}
      • Profile picture of the author myob
        I have found that article marketing in niche relevant online/offline publications to be the quickest way to generate massive quantities of highly convertible traffic. Paid advertising, SEO and even social media are small potatoes in comparison.

        Been doing it for 22+ years, and so far nothing else can beat this marketing model in terms of ROI, reach or scalability - particularly in the most hotly competitive (ie lucrative) niches.

        For any given commercially viable niche, there may be thousands or even hundreds of thousands of suitable outlets for article syndication. There is a virtually insatiable demand for quality content by editors, webmasters, bloggers, etc.
        Signature
        “If I have seen further than others, it is by standing upon the shoulders of giants.” – Isaac Newton
        {{ DiscussionBoard.errors[11554697].message }}
        • Profile picture of the author schttrj
          Since article directories are pretty much dead, can you please name a few niche publications that still do provide value?


          Originally Posted by myob View Post

          I have found that article marketing in niche relevant online/offline publications to be the quickest way to generate massive quantities of highly convertible traffic. Paid advertising, SEO and even social media are small potatoes in comparison.

          Been doing it for 22+ years, and so far nothing else can beat this marketing model in terms of ROI, reach or scalability - particularly in the most hotly competitive (ie lucrative) niches.

          For any given commercially viable niche, there may be thousands or even hundreds of thousands of suitable outlets for article syndication. There is a virtually insatiable demand for quality content by editors, webmasters, bloggers, etc.
          {{ DiscussionBoard.errors[11554793].message }}
          • Profile picture of the author myob
            Originally Posted by schttrj View Post

            Since article directories are pretty much dead, can you please name a few niche publications that still do provide value?
            Many, if not most editors and webmasters are hungry for quality content to provide to their subscribers and audience. When your article appears in an authoritative or well-recognized publication, there is a subtle yet powerful tacit recommendation to readers by the publisher.

            I hardly ever have used article directories, except EZA for a short time to promote my portfolio to prospective editors. As I have said repeatedly on this forum, my articles are syndicated in niche-relevant online/offline publications such as newspapers, magazines, trade journals, newsletters, blogs, etc.

            Perhaps the best resource for researching niche publications is "Writers' Market", which I still use myself quite extensively. Most of the listed offline publications even have online components which is an unbeatable factor for quickly establishing a reputable online presence.
            Signature
            “If I have seen further than others, it is by standing upon the shoulders of giants.” – Isaac Newton
            {{ DiscussionBoard.errors[11555363].message }}
  • Profile picture of the author Jonathan S
    It's all the same... Same old Google ads, FB ads, etc. but we need to be aware of few updates and some new tools and regulations.
    {{ DiscussionBoard.errors[11554491].message }}
  • Profile picture of the author EdwinWS
    In addition to old school methods, I can mention Reddit and Quora
    Signature
    PartnerUpList.com Free, not-for-profit Message Board for business partners and startup co-founders search
    {{ DiscussionBoard.errors[11554526].message }}
  • Ranking your website on the first page of Google for 10-20 low-medium competition keywords that have a healthy monthly search volume will bring in targeted traffic quickly. If your website is relatively new and you are targeting very competitive keywords, the process will take much longer. However, a nice strategy is to target a bunch of "low hanging fruit" to have a cumulative traffic flow into your site.

    Another great source of traffic is Quora. If you have a passion about a certain area and like to answer questions, then you can get a good amount of highly targeted traffic from there as well.
    {{ DiscussionBoard.errors[11554803].message }}
  • Profile picture of the author talfighel
    Originally Posted by him77 View Post

    Does email list building still work? I ask because I have so many list I use to sub to and never check them or send them to spam no a days. Maybe I'm bias since I know they what those emails are trying to do aka make money off me?
    Some top affiliates do build their list and are doing really well and for other top affiliates, list building does not work.

    The key here is to test all things yourself and see what works for you and what doesn't.
    {{ DiscussionBoard.errors[11557112].message }}
  • Profile picture of the author Profit Expert
    Almost everything works great , just you need to adopt new trends .
    SEO
    Social media
    Paid Traffic
    Product Creation
    Email marketing

    all of above works well if you execute them properly.
    {{ DiscussionBoard.errors[11557755].message }}
Avatar of Unregistered

Trending Topics