Free - FTC Guideline - 90 min audio FAQ's
Earlier this week I had a meeting with a client to discuss the new FTC guidlines. As a public service to our Internet marketing friends, we taped the conversation and have put it up online for download.
It was a pleasure creating this FAQ session on the FTC's Guide Concerning the Use of Endorsements and Testimonials in Advertising. I hope it provides you with a greater understanding of the regulations and allows you to proceed comfortably with your e-commerce business.
Please feel free to go to the link below and listen to this discussion.
internetlawkit.com
Best Regards,
Andy