TikTok, the new millionaire maker of 2020?

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Thanks to WF-Enzo for pointing out that TikTok was one of the most downloaded apps of the year.

And they have recently announced they plan to SUPPORT their contributors with a monetization of the platform and the content.

This is about as GROUND floor as it gets for Social Media, albeit, TikTok has had millions of viewers. But next year, a month from now...will we see the new PewDiePie emerge from the short videos of TikTok?

Let's keep an eye on it, and better yet, lets cash in.

Anyone else planning to use TikTok with their IM? (or already are?)

GordonJ
#main internet marketing discussion forum #2020 #maker #millionaire #tiktok
  • How are your currently using TikTok with your IM?

    If you are not currently using TikTok, how do you plan to use it next year with your IM?
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  • Do you believe the success of the app is sustainable or that it's something that will come and go?
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    • Belief? It will either evolve, like YouTube did, or die, like MySpace. One places his bet and takes his chances. Today, it is silly, even stupid and gross. But it is content, and as so many of you Warriors like to yell, Content is King.

      Transitioning the current platform into something useful, and monetizing it, depends on the creative person but the owners would like it to go that direction, and just as YouTube encouraged people long ago, to figure out how to monetize the platform, some marketers will be able to do it.

      The good is: SHORT brief content, doesn't take much time to develop. Could be serialized, branded, and attention getting even viral. Phone. No computer needed.

      The bad is, immature, a distraction for the masses, and as noted, even stupid.

      But if a marketer has a MESSAGE, and wants to get a message out, maybe a well thought out campaign on the platform, we'll have to wait and see.

      So, as someone pointed out, Real Estate is a stable thing, why not do a little 12-15 second video of your OPEN HOUSES for the week, a Realtor has to visit the house and can easily capture a few seconds of video on his cell, post it to the TikTok account, and down the road, people who are out looking for houses, could simply see what is Open near them. They can do that with Google Maps, but the use of the platform

      And whether or not it survives, or grows, or dies off has nothing to do with my opinion, I'm planning on TESTING, something my marketing background has taught me to be a prudent step. So, I'll test it. It will either work for me or it won't, all part of being a marketer I guess.

      GordonJ
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    • yes I believe that
    • I am struggling believe it is sustainable
  • I think it will bomb.
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    • Why?
      Real estate?
  • I don't believe in this fast paced world anything is long term sustainable.


    Paleruby
  • Might want to wait while US national security checks it out. The US Navy has banned the app from its mobile devices.

    The people I follow are saying its a backdoor for China to access all of your mobile data.


    ...but people who have nothing to lose and have visions of sugarplum riches dancing in their heads don't care about those kinds of things, do they.

    Also, remember Periscope?

    When you've been around awhile, you'll notice there's always the flash-in-the-pan "Darling Of The Moment"...that comes and goes.
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    • Having experience with apple due diligence in app vetting, I doubt that there is a backdoor.
  • Really It is incredible. All the videos are ridiculous. Very few could realize its enormous success.
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  • I know Gary vee has been very hot on the TikTok app and telling people to jump on it. I think it really depends on your target audience and niche. Either way it should be interesting.
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    • Funny you said that because I know about this app from him as well. I heard him mention it about a year ago, while being interviewed by Joel Brown. I found it funny because the interview had nothing to do with apps, and he mentioned Snap and TikTok.

      I'm starting to think he did it on purpose (telling people about this app to jump on it). Maybe the owners paid him big to do this.

      I don't see how this will hold the test of time after the excitement over something new fades, but time will tell.
  • has not reached Eastern Europe yet
  • Tik tok is just like Youtube.... several years ago

    If you're a short form content creator, TT is the way to go
  • I been looking at is as brand awareness regardless. I feel people shouldn't underestimate the youth as they do have a lot of power to influence whereas others tend to get too comfortable and too some degree stuck in their ways. If anything testing and trying out new social media platforms helps you evolve and ultimately a better marketer overall. As it was pointed out youth grow up and many events, experiences, and even memes come from things when we were younger. Many of the movies and tv shows are rebooted because we grew up with it and passed it down to our children. Yes, it is basically Vine but TikTok kinda brings that nostalgic feeling back.
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  • If you want to grow on TikTok study all the great profiles from the Vine era.

    Everything that made them stand out, will be what turns the new TikTok influencers into millionaires.

    My advice for anyone starting out:
    - Make quick relatable content with identifiable characteristics (for personal branding)
    - Post lots of content for rising topics/hashtags
    - Try to make direct collaborations with famous TikToks profiles in order to get access to their audiences
  • The Army has now also banned use of TikTok on any govt devices.
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  • War makes fortunes. That includes "cold" wars.

    If you believe your "data" is somehow secure you are naive or deluded.

    Remember when FB ads were new?
  • yes, for some people it will be a gold mine

    But I guess I won't have so much time for it.

    Marian
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  • I think it will be a goldmine.
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    • For who?


      .......................
  • when it started I was like What!? but now I can see you can use it easily to market your product!
  • I want to say it will die like Vine or Snapchat but it really depends on how the company moves and how the CEO manages.

    That being said I'm not investing, it's not professional enough and the audience reminds me of Vine, which failed and I personally lost money with.
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  • It delivered on the promise of Vine
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  • Tiktok has a huge userbase in asian countries, so campaigns targeting them could work.
  • IT WON'T WORK UNLESS YOUR TARGET IS ASIAN MARKET.
    And even that... it's not promised.
    Actually it's the way how China bring Asian market moves far away from Western countries.
    Just my stupid opinion BTW.
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  • I'm sure this platform will see tremendous growth in the future. I read somewhere that at the moment a majority of its users are very young. So, it may not be a good money maker right now for those looking to sell affiliate products. However, in the future, it will most likely be very profitable as the user base expands.
  • I think this is an informative tiktok and it is very beneficial and knowledgeable. Therefore, I would like to thank you for the endeavors that you have made in writing.
  • Tik Tok with IM ... Quite interesting concept , lets see how it can be implemented
  • As much, as TikTok is an amazing possibility, it makes me extremely sad that people chase this kind of dumb content around :/
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  • I see that TikTok has been growing its number every day with lots of new users coming in every age. This could be a good opportunity for internet marketers to tap this new audience as long as its in trend.

    However, I personally have not tried it yet.
  • I love the part about cashing in on it. That's what marketers do; they spot a trend, add value to it, make money for the value-addition, and then jump on to the next wagon.

    Few though, myopic in nature, tend to exploit off a trend. They may do so in many ways, but common practice is to try n get more than you give.

    As marketers, I believe, we should be willing to do the opposite.

    TikTok is powerful and I'm afraid I haven't fully explored it yet, but reminders like these set you off in the right direction.
  • Tik Tok is an easy way to gain fast fame. Simple, funny, stupid content. You spend less time producing your content and therefore gain more views due to the popularity of the app itself.
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    • I totally agree with you. I don't think this app would be sustainable. It's kinda 'this time' app. There are a few apps with the same content AFSIK.
  • I think it has a future in IM !
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  • I personally don't want to get distracted with yet ANOTHER social media platform, but I am going to have a look to see if I can easily re-purpose my content on there and maybe siphon of some traffic to my site and list maybe!

    I could be a gold mind if you use it right for your goals
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    • if nothing else, try reporposing content for it because as of today it still has 100% reach like facebook at the beginning ( but long ago no longer anywhere near)

      All the notes I have taken this week point to it being a way to reach a lot, build an audience and move that audience to another platform better suited to you, be it your website, a youtube channel, an instagram account or whatever your medium will be.

      I'm fairly sure 100% will not last forever so best get goin gon it fast before they close the tap like facebook did long ago in terms of reach..
  • The majority of tiktok users are between 16 and 24 years old, what I know for sure is that those who are really making a lot of money are the fashion influencers...
  • I think using tik tok only makes sense when you are marketing to young people..
  • TikTok, unlike YouTube and FB is geared 100% toward millennials. It is here to stay, I am sure of that and at this point it will interesting to see how a 15 second wacky video clip can be monetised but one things for sure, it will.

    Maybe every 10 clips, a short ad will be shown which cant be skipped. That's what I believe will happen. If your market is millenials it will be worth getting in from the ground up.
  • I am already using this app
  • Yes it may be because visibility on tiktok is now better than even youtube. This is great for branding as well as money making...However, still many guys are suspicious about this. If you post same video on youtube and tiktok, you will get more view on tiktok
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  • Time will tell
  • My ex-girlfriend watches TikTok everyday, addictively. She even has her own favorite uploaders. She has a son who is "TikTok famous". My only question is how would they profit from it? But some folks direct their fans to their Patreon profiles for monetization. If TikTok does offer donations or some form of monetization for uploaders, it could be a huge money maker for some people.
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    • As soon as advertising is introduced on TikTok, it will be very lucrative.
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  • Does Tiktok offer an advertising service? If so has anyone had success using it and receiving positive Return on investment?
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    I think it is fantastic that someone even entered a field that was dominated by the Big G. Owner of Youtube Google.

    But at the same time I think the clock is Tik Tokin on someone that will make a better Tik Tok...but ride it while the ride is smooth.
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  • Tik-Tok is a good platform. It's best to test now and if its blows. you never really know how the markets going to respond.
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      It is not fair but some people are just more magnetic than others.

      There was a girl who created a dance move that went mega viral and everyone got the huge click love, free press exposure etc doing the dance, except her.
    • Perhaps even better than YouTube, you can often find influencers willing to tell your story in their way to followers for just a few thousand dollars.
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      Jack MA said so what there is an Amazon already.

      When the New Tik Tok company emerges people will be reliving these same comments.

      Be the next Tik Tok or figure out how to gain from it.

      Not talented? So what...you know someone that is....they don't know how to market...but you do...you see where I am going?

      YOU have to make things happen or make up reasons why not.
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  • Most of us have missed out on Tik-Tok for this simple reason: the longer a popular social media site exists the harder it is to make things happen. I still remember the earlier days of YouTube. I remember getting 20-50 views a day with some funny little videos. It was effortless. Today the same videos wouldn't get a single view. Internet marketing stuff almost never goes viral (unless it's some scam that's got attention to itself for all wrong reasons). Dreaming is fine, making things happen is a completely different story.
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    • It has been 5 months since I originally posted about TikTok, then all Covid hell broke loose. What happened to Tik Tok? It exploded. And people like Lauren Gray, charli d'amelio, and Zach King are filling their TikTok gift wallets. Reports have chali making almost four million dollars and about 25 thousand dollars PER VIDEO.

      If you think it is too late, you are right.

      I think it is just the time to get in there and compete for some of that moolah, but, do as you will.

      GordonJ
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  • Its hard to say if it will be around for the long term. But it has a lot of users so I would recommend using it. It is always good to get more exposure to ones business and so on.
  • TikTok is owned by a big Chinese internet company called ByteDance and I don't think it will be around for long.

    Part of the success is the huge amount of money they've pumped into advertising (literally half of all my Youtube ads are for TikTok.

    I honestly think there main aim was to build something, spend a load of money on ads to make it trend and then hope Facebook buys it for a huge sum just like they did with Whatsapp and Snapchat etc.
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    • Down load the Brave Browser and you won't see any adds. Accept occasionally a side box that does not interrupt what your watching. https://brave.com/download/ (Not a affiliate link )
  • You are right millions of users have dowloaded the app this year a lone. So when they monetize the platform, it will generate millionaires.
  • Well definetively its very popular but the ideaa its .How we make money from it
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    • you can tell people to check out your profile where you can link your instagram and youtube and go from there
  • She touched up her hair an' shut out her IRL noplace.

    Like GLAMOUR could save her, mebbe.

    An' then she spoke.

    Revealed all.

    Danced an' shit.

    An' framed husself all historical forevah.



    Bcs aw yeah ... less'n you GOT SUMTHIN'...

    sum swankyin' out gonna show you bettah or smartah or greenah or badasser

    than most evrywan hangin' out here

    fulla seemsy dreamsy squeamisho ...


    then how you walkin'

    in a straight line

    without fallin' ovah?


    Zackly?



    Prolly she wanted a prince gonna come.

    Or mebbe jus' her frickin' dinnah.


    Anyways, that was her Monday,

    one of her Mondays, yanno?


    Platformin' out,

    to wherevah.


    Kinda real

    untogethah.
  • Tik Tok is taking the world by storm but I doubt if it is the right way to go for advertisers considering that it attracts mostly Teens most of whom are still in schools and have no disposable income.

    Tik Tok is going places. But we need to be cautious. I look at the audience and wonder if they will not shift alliance after they mature.
  • You can do really well on it, especially if you are an affiliate marketer, but I would never want to rely on this platform for anything. You can use it and cash in on it but never depend on it. I would recommend you have multiple places for traffic generation.

    Take a look at other platforms like Facebook. Marketers rely on it to make their FULL time income. Then one day, FB decides to shut their accounts down for no good reason and they lose their incomes literally overnight. Too many stories like that.

    Anything "1" in online business is not a good long term strategy.
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  • I heard Tik Tok is getting very popular nowadays, i am yet to try it out.
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  • There is a very specific form of content that can be advertised using Tiktok, relying on it as a side-marketing medium is better than counting amongst the primary resources.
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  • People go there for entertainment and don't necessarily look for products to buy so I personally think that it will not be worth it.
  • I've been seeing a lot of "I make $100,000 per month" types of short videos on TikTok lately

    The rising volume seems to indicate it's a working platform for even the historically spammy GRQ niche
  • What are their prospects given the imminent ban in the American Market?
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    • wait for snap chat to copy the feature
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  • TikTok and Call of Duty Warzone. Not the heroes we asked for, but the heroes we needed in 2020.

    Married guy here. Wife is currently watching TikTok. Has been for a few hours now

    I'm just starting to see TikTok for business ads on fb
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