Thanks again for all of your help and advice so far .
I have a question about pricing a course that I'm creating. It's going to cover weight loss, plant-based nutrition and fitness. My USP is that I'm 75, but am in excellent shape, and have a 3-minute professional video available showing me doing MMA conditioning with a 30# weightvest on, as well as other things.
There will be a lot of material, almost everything backed by clinical studies, and lots of links to resources. It will be available on a gated section of my website, guarded by a user/pass. In addition to the text version, there'll also be an audio version available in a streaming format. To give you an idea of the amount of content, if I put it into an e-book, it would be around 400 pages.
I have seen weightloss-only courses with a cost of $49 a month, and some priced up to $500 to buy the course. I just checked an online fitness course that was $179 a month, with a note that "prices (for courses like this) typically go from about $249 to $500 per month"! I don't have any ideas of having huge prices, and I would rather price it lower and sell a lot of courses, then too high and sell a few. I will provide a 30-day money-back guarantee.
I plan to promote this course through influencer marketing, and so hopefully people who come to the site will to a large degree be pre-sold.
Thanks in advance for any advice you can give me!