I'm getting 11% conversion which I know is good, I'm spending £15 per day and getting cpc of 36p.
My question is what do I do next to drive more sales? Do I put more money into the ad? Will that drive more clicks as I am currently hitting top of the searches in my catagory.
Do I setup a retargetting campaign? Do I use Facebook ads?? Just kind of lost with it, I want to drive more sales and I will happily spend more money but I'm worried it won't make a difference as I'm currently getting decent traffic and Im hitting top of the searches already and adding more money won't really do anything more than what I'm currently getting