How Have You Pivoted As an Entrepreneur in Your Business?

by Banned 110 replies
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Has anyone just outright stopped all together and done something totally different and new with their Business?

Alot of cool things are actually happening because of COVID.

This guy broke a world record!

https://www.yahoo.com/lifestyle/guy-...144800469.html


These are some examples of Company's that did Extreme Pivots...did you know AirBnB used to Sell Cereal at first?

https://medium.com/steveglaveski/an-...e-adfd049c99c0


https://www.businessinsider.com/tech...-amazon-2019-8


https://www.forbes.com/sites/jasonna.../#5912e9055797


I always have my "Entre Eyes" wide open and there are some serious opportunities presenting themselves.

And in various forms....for example...

I have seen several Marketers Step Up and separate themselves from the Pack to another level.

The Founder of Convertkit launched a "Creators" (Marketers and Publishers etc) Relief Fund and those that applied got cold hard cash to make ends meet.

Same with Anik Singal...launched an Emergency Relief Fund and started with his own Funds and also took Donations and dispersed Cold Cash to people that applied.


Also did you know there is a "Freelancers Union" and they even offer Insurance? They also created a Cash Relief Fund.

This will out last any PROMO, for Creating Brand Ambassadors spreading good will about your business, kinda exactly what I am doing right now.

I had another Internet Marketing Entrepreneur you may very well know send me an email that he was Gifting me the Special Price for his product of $97 because he was raising the price soon to $5000! What a kind soul.

But coming and going Marketing Entrepreneurs are giving and sharing and doing things they never would have thought of and it is creating some serious income streams that would not have happened other wise.

How about you?

What is the Before and After or should I say Before and Present of your Business/Plans and Marketing?
#main internet marketing discussion forum #covid pivot #marketing strategies #pivoted
  • I've begun pivoting big time starting about two months ago. We're doing online joint ventures with restaurants, auto dealerships, and other shuttered small businesses and their laid off employees. There is a massive and growing market to provide goods and services to the explosive growth of people working from home and home businesses.
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    • You mean the people forced into doing this and either waiting to go back to work or trying to make money until they find a new job . so a totally different crowd than the entrepreneur ..

      it a market of 20-50 million people in the US alone .

      so the piviot is to a new type of business owner or home business person ..

      we are in a financial collapse shift and the future will be more people working for themselves or running small operation with little debt..because they cant get loans and leveraging digital tech to maintain customer connections and deliver good and take payment ..

      many people who learn to produce stuff will have to form miny cartels with other people who produce a range of thing .. to off the books trade .. to support their lifestyle and get aroun the op[pressive taxes on small businesses that will come with this bailout .. even though only about 500 billion went to small operations .. it will be producers on the hook expected to pay back the 6 trillions to bail out state and big businesses and multination corperatioins and other countries
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    • Banned

      Thanks for sharing.

      That is how it is done. Online Joint Ventures with Brick and Mortar Businesses. Brilliant.
  • Plenty of things are happening I have decided to pass time learning some boxing skills. I have found myself with plenty of time and as somebody said , the devil is looking for idle minds. These minds are no longer in the universities now that lockdowns have introduced the practical aspects of the theories proposed by de-schoolers. So keep us posted.
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    • Banned

      That reminds me when I was watching alot of Krav Maga, and street fight defense videos and watching guys taking guns away from the attacker....I do not even want to imagine it really happening in real life.
  • People are dying, getting fired and losing hope.
    Not exactly an ideal combo for a promising economy.

    Not economically viable.

    But there's light at the end of the tunnel. Warriors never throw in the towel.
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    • Banned

      You know my friend long before COVID I used to be mesmerized by the videos of the selfy generation climbing skyscrapers or tipping off mountain tops and accidentally falling to their deaths....and recording it!

      We have to be thankful for every precious gift of time we have and I do not want to make light of the seriousness but...

      You remember the Clint Eastwood movie where he rides into a town with 2 deadly rival gangs that are just picking each other apart every day and he sees OPPORTUNITY.

      Then there is a scene when he is inside the saloon and the back door swings open and its the Coffin Maker with a toothless grin on his face banging away making coffins and sizing Clint Eastwood up measurement wise with his eyes..
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  • Banned
    2 mins into peeking at the news I see an opportunity....

    Skin care for wearing Face Masks every day.

    Forget the Doom and Gloom.

    Bask in the entrepreneurial sunshine.

    https://www.yahoo.com/lifestyle/skin...165718128.html
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    • Well, not quite. We are most likely headed into the worst financial crisis since the Great Depression. It will be tough, and I am not at all overlooking the massive personal tragedies and suffering worldwide on an unprecedented scale.

      The heroes of our day are the medical professionals risking their lives to save others in this global war against an enemy we don't yet even understand. We have no weapons to defend ourselves.

      Our main defense right now is mostly social distancing just to buy more time until effective counter measures can be developed - at an enormous economic and social cost before time runs out.

      But yet again, as the time clock is ticking, our industrial might and inner resolve has been mobilized at levels unheard of since the dark days of WWII and the awe-inspiring accomplishment of landing men on the moon.

      It is quite possible that there may not be full economic recovery until 2022 or even later according to some economists. Many companies and whole industries may disappear.

      There is a bright side, however. We will get through this. We always have. Every economic downturn in history since the Great Depression has produced great inventions, innovations, new industries, and unprecedented wealth in its wake. Opportunity awaits even now.
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  • If you've been doing online marketing correctly in the past, then there's no need to pivot. Possibly just ramp up your marketing efforts, to target the booming market of home business startups who have surplus cash.

    Offline businesses however, are forced to pivot in this pandemic, but I see seasoned marketers are marketing to and joint vernturing with those offline business owners, to help them transition to an online business.
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    • Banned

      Hey I.T. thanks for stopping by.

      I see in your sig that you are on Kindle/Amazon....and Jeff "Mo Money" Bezos certainly Pivoted online. Against his affiliates.
  • I am doing even more email marketing and list building than before. People stuck at home want to learn how to make money online. So many people out of work and the threat of automation looming.

    Been also learning karate, doing lots of push ups and sit ups and lots of exercise bike.
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    • Banned

      Yes I am lifting the furniture anything now but the first 3 weeks I was still very cut up in great shape then you just wake up one morning and say sonava! Back to bootcamp which is not easy when the internet is so close by.

      Carlsbad is beautiful place to be isolated. Was downtown San Diego for a while.
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  • I laughed so hard when I read that I nearly fell off my chair.

    I've got some ocean-front property in Arizona I'll sell you cheap...I'll even through in the Golden Gate bridge as a free bonus!

    That's just the super-nice guy I am!
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    • Banned

      Yep, Marketer on Marketer comedy!

      Free but just pay for shipping.

      I read one yesterday that said Free but please help pay for Hosting.
      Must be a hell of a Hosting Package that needs its own Crowdfunding.
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  • hello I'm really amazed by you stories that people have generated a new income stream. I really need your help right, I have join a multilevel market last year but when this covid thing happens, everything is frozen.no income, very hard to invite or find a new prospect to talk to. how can I use this online marketing tools to talk to many people.
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    • Your first step should be to reach out to your upline. In most mature MLM companies there are people who have developed automated systems to drive massive quantities of leads through social media, videos, offline advertising, etc. Especially in economic downturns, people are more receptive than ever for additional sources of income.
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    • Banned

      Hello my friend. Even though the bottom could fall out of a MLM at any minute it does provide structure that alot of newbies gravitate to.

      But you will be an affiliate so why not just approach affiliate marketing in all your training.

      Do you use a product personally online? You can promote it if they have an affiliate program.

      Have you read an instructional eBook that helped you alot? You could possibly promote it.

      Most often when we have a problem or challenge others have the same so if you can create a resource even a resource of helpful resources that would provide some value to people looking for solutions you could give it away free and get their email address to share other tools and resources with them that could pay you commissions.

      Take a moment and do an inventory of your strengths, weakness where you need more knowledge and your comfort zone with certain platforms, budget, long term strategy etc then begin creating your path.

      I am sure this place can help you along every step of the way.

      If something is not working out make the pivot to something better.

      Put yourself in the shoes of a person today...what are their pressing needs how could you help them?
  • Gotta figure always how there is a diffrence between spinnin' in the breeze on the enda a skewer an' pirouettin' real dinky sweet in your noo booties.

    That is my ansa.
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    • Banned

      I think I fully understood that one..did not even bother with my Google Translate app!
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  • Banned
    Great comments above! There is something in every single one to agree with.

    There is a guy that flew to Philippines and created an outsourcing company and outsourced himself from the business so it ran without him being there to this day.

    That is a smart entrepreneur in my opinion.

    Over at one of my other fav forums they talk about Fastlanes and Slow lanes and Lambos/Lamborghini's. But not so much Internet Marketing skills. Even though at the core the Founder over there who put those ideologies in their heads began and is still succeeding with the Internet.

    But I love to read a post where someone legitimately sold their Financial Blog for 6 Million Dollars online.

    There is online education in every online success story.


    I like to always use "Internet Marketing Entrepreneurs" because I only mention it online anyway so that will always be my focus.
  • Well, let's see now. Over half of what are now the Fortune 500 companies were started by an entrepreneur during the depression or subsequent deep recessions.

    It happened again in 2008 as millionaires and more billionaire entrepreneurs emerged in companies that saw skyrocketing stock prices.

    We're on the way again through this economic crisis with emerging technologies coming into play. Entrepreneurs are right now revolutionizing medicine, energy, travel, communications, infrastructure engineering, aerospace, astronomy, and space exploration, commercialization, industrialization, etc.

    The entrepreneurial spirit is quite active and pivoting very well.
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  • Indeed, great things are happening thanks to the COVID-19 thing. My inlaw who was always critical of online gigs found himself jobless after a lockdown. he ran to me for some IM skill within a week he made his first$100. He has confided in me that he will resign as soon as the Covid thing is over.
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    • Banned

      That is powerful stuff.


      Nothing wrong with owning a factory making widgets but that comment of yours is the reason I get out of bed in the morning. To hopefully change a life for better. Then they also get the chance to do the same for someone else with their story.

      It is also a Testimonial.

      Case Study.

      And great content for blog, video, social.
  • Thank you for your post...it's an interesting subject...

    First though, AirBnB didn't start by selling cereal. They sold special boxes of cereal to raise funding for their venture.

    https://medium.com/@jasper_ribbers/t...y-244aeec18bc8

    Before the pandemic, I had written a couple times before about businesses needing to change directions.

    It's a necessity to know when to change, and it's also important to know when to stay the course.

    Way back in the stone age when I started...I'd spend months and months putting together a plan. Agonize over my website. Write and rewrite the content. Search the internet for ideas. Then search some more. Then think about my whole plan again for the 187th time. Change it all. Start over...

    then I'd launch and find out nobody gave a crap about what I had. Trust me when I say I've had more flops then the average person.

    As I've said before, sometimes what you think the market wants...they don't. Also, sometimes when you put your thang out there, you find out what the market really wants and you need to completely change course.

    Finally, after too many failures, I decided to just throw my stuff out there. I'd get an idea and quickly get it out. It didn't always look pretty and it didn't always have the best written content...but I found out quickly a couple things:

    1. If people want it they'll buy it.

    2. If I need to change course I can do so without spending months and months figuring that out.

    As they say, fail fast...at least you'll be closer to learning what it is you should be doing.

    Some businesses changing course now should have changed a long time ago. Some are smart and can quickly see when change is needed. And, as mean as it may sound, some of the businesses shouldn't have been in business to start with.

    Also, sometimes when you change course it should only be temporary. Sometimes, you change course in the short term to work your way up to where you want to be in the long term...if the market isn't ready for your big plan, work your way up to it with the back door approach.

    Thank you again for bringing this up...so interesting to read all the comments that have been given. There's definitely some smart people that have posted in this thread.
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  • the definition i am using of making it..is builds a low over head business with real good margins and replaces the lost income from their jobs..now that income range is probably between $30,000 and 60,000 dollars ..and then they maintain that income level .

    what is your definition of making it
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    • Your definition is a great idea for replacing lost income, and I agree 100%. Build a low over head business with real good margins and replace the lost income from their jobs..now that income range is probably between $30,000 and 60,000 dollars ..and then they maintain that income level.
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    • For someone that was an "Employee" 2 months ago.. what you have laid out as "Success" is a wicked tough road. WICKED TOUGH. You read the main board... how many success stories have you seen in the last few years?

      "Working" and "Running" a business are 2 different things. People simply do not understand the work and the hours and the amount of education along the way that is needed. The minute you think.. Oh I cant do this ( with VERY FEW exceptions ) Ill hire a VA, you just shot yourself in the foot. you know have expense before you have made a penny.

      IF I was a Employee 2 months ago and got laid off... I would be looking at my life and figuring out what makes me happy... as the job aspect gets turned back on.. I would be getting into a crap job that was inline with what makes me happy. I would then start a side hussle around whatever that is. eBay or Shoes or Model trains.. F whatever...

      Put yourself in a position of education - and an amount of inside track and build out from there. take the financial stress out of the picture sell off the too expensive car and reset your life. To many people live to impress someone and are unhappy AF.

      I can tell you right now the secret to my success... I enjoy the F out of what I do... and have no issues what so ever working 18 hours a day 7 days a week - NONE. and THAT is what it takes to go out on your own and start some small little business with the hopes of making $30 to $60K a year. And guess what... that's to much like work for 99% of the people out there.

      I am looking at this whole pandemic thing and thinking DAMN... forget the pandemic... its all the crap that's going to hit the fan after the fact. because there are way to many people running around faking it to make it.. and these last 2-3 months has exposed a ton of that. Think about how much we know about China and it how operates right now vs same time last year... the same is happening in every day Joe Americans lives right now - TRUTH is showing itself.

      Mark my words, in a years time the States will be at the lowest unemployment rate in its history. Mom's and Dad's the world over took a huge one on the chin with this, and JR is going to see what the world is like for the first time... its gonna be ugly. Another "mark my words" Suicide rates will jump drastically.

      But hey I had a great day today and saved a ton of money on car insurance with Geiko! LOL
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  • Banned
    One of my heroes is Jay Abraham.

    Spending time absorbing his content is almost like paying him as his Billion dollar clients do.

    He has a ton of free content.

    https://www.abraham.com/50-shades-of-jay/

    In Essence what he does is see opportunities within a business with resources they already have.

    He has so many ways to make profits out of thin air. And I am not exaggerating.

    In simplest form as an example, I could go out tomorrow find a Professional like a Doctor or Dentist with a mailing list of all their clients and they send out a thank you note to them periodically.

    Now I could go find a Jewelry store owner and negotiate a deal for all that Doctors/Dentist list of clients to receive a discount when they come and shop there.

    You broker a deal and YOU, the Store Owner, and the List Owner get paid.

    This can apply for so many things online and offline to profit from. You intro Mr. Peanut Butter to Mrs Jelly. Broker a Deal.

    We have to open our eyes and see possibilities others do not take the time to.
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    • Banned

      Now that was thanks worthy and happy to be the first of many!
    • We could be twins!
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  • Multiple streams of income does the trick.
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