45 years in business, and NO sales. What am I doing wrong?

20 replies
With sadness and tongue in cheek.

I went to an opportunity meeting 45 years ago. Bought a starter kit, contacted all my relatives, neighbors, friends and anyone who came within 3 feet (as I was told to do).

I only needed to find TWO winners, only two people who would take the ball and run with it and I could cash in on easy street. We had a product that EVERYONE uses. Laundry soap. And we had supplements too, vitamins.

I worked the PLAN. I followed the directions. I did what Jody Victor, my mentor told me to do. I never made a dime.

As far as I know, I'm still on the books, somebody's dead downline. Others have gotten rich, and it wasn't because of lack of effort, it seems I alienated everyone I knew.

I could sell ice to North Alaskans, sand to those living in Palm Springs, but I couldn't sell soap or vitamins to the dirtiest and most malnourished people in the world. What was I doing wrong.

I was told, it wasn't about selling PRODUCTS, but it was all about selling the opportunity.
And I dragged dozens of people to meetings.

All this struggle and frustration reminds of me of those of you that bought into the easy INTERNET MARKETING, suitcase/briefcase, beach house lifestyle opportunity.

So, this is for all of you who are frustrated and looking for a real opportunity, something withj a 50+ year track of record of success. All you have to do is just tell others about the opportunity and let the magic happen.

I haven't given up, after all that is the mantra of many gurus in the Mind Warrior forum, NEVER QUIT, right?

So, if you've been at if 3,5, 7, eight, nine or ten years or more...do not despair, do not quit. Just meet me on Zoom or somewhere, and give me a few minutes, I'll draw some circles on my board, and you can get a starter's kit if you want. Fair enough?

Now truthfully, if you have even one year without making any money, QUIT saying you have a business.

QUIT saying you know how to do a capture page, or write a sales page because clearly YOU DO NOT.

You don't have a business. But don't give up, one of these days, me and my SA8 and Vits mins are a goin to strike it rich.

GordonJ

PS Best advice. Get free business plan software and fill in the blanks, start with a clear idea of what you want and what you will do to get there, and quit fooling yourself thinking you have a business when all you do is spend money...that only worked for Bezos. AH, but there it is, your hope.
#business #sales #wrong #years
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  • Profile picture of the author DABK
    Most people I meet who want to start a business do not seem to have spent enough time figuring out how they will get customers.

    Oh, I'll do SEO. Or facebook ads, or solo ads, they say. But they do not know what's involved in that.

    Talk to two people recently who do facebook ads.

    They both have prospects fill out a form, then contact them.

    One contacts his leads 31 times (texts, email and phones) over 2 months. He can show you at any given time, how many times he's contacted the lead via each method.

    The other one is sure he's contacting his leads at least 10 times (autoresponder has 6 email message and he's sure he calls them at least 4 times before he gives up).

    Cannot tell you where he is with each lead.

    Guess which one makes sales like clockwork?

    By the way, the 2nd guy is bright... just disorganized and not aware of how many times he needs to contact his leads to convert. He, by the way, is happy with the random sale... (He, like the other guy, are in the mortgage business... One sale brings in between $1000 and $10,000... on average $4400 for the 2nd, 6200 for the first).

    He is happy because he ends up making a few dollars more a month than at the last job he had. And times are busy... When the extra busy times in the mortgage industry go down, which they will do, he won't be so happy. Might even have to close shop.

    By the way, he contacts 6 times because he's read somewhere that, on average, people buy on the 6th contact...

    Hope he accepts soon that it is better to do more than average and count on averages.

    Thanks for the post. I enjoyed reading it.
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  • Profile picture of the author Jason Kanigan
    I recommend Steve Blank's customer development plan. Founders have an idea, and the first thing that must be done is to prove whether that idea is a delusion or real.

    What I linked to is the simple version. You can google and find more, including a free video series of short, zippy explanations of what to do next.

    But I'll say this: I've been in this forum for nine years. I see the same problems today as I did then. People thinking some magic bullet Conversion tool is "a business"... instead of one part of a business, and one that might not work for you.

    EDIT: I know GordonJ is a longtime contributor to the forum and that his post is with just a sprinkle of sarcasm. My response wasn't aimed at him, but rather at the struggler attracted by the headline and reading this thread.
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  • Profile picture of the author praetserge
    Give up and get a job?
    I know it might sound harsh but we all have to face the reality.
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  • Profile picture of the author Jonathan 2.0
    After 45 years (which is impressive) are you a Millionaire?
    Just asking.
    : )

    P.S.
    It's just that for a Person determined enough, it could take them between 1 - 3 years to reach that level.
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    "Each problem has hidden in it an opportunity so powerful that it literally dwarfs the problem. The greatest success stories were created by people who recognized a problem and turned it into an opportunity."―Joseph Sugarman
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    • Profile picture of the author Odahh
      Originally Posted by Jonathan 2.0 View Post

      After 45 years (which is impressive) are you a Millionaire?
      Just asking.
      : )

      P.S.
      It's just that for a Person determined enough, it could take them between 1 - 3 years to reach that level.
      why does it have to be about becoming a millionaire .. or getting rich ..in any case ..the IRS does not consider a hobby a business until it is actually generating profits ..so most people who fail where never actually in business or entrepreneurs .. they where people with a internet marketing hobby ..

      if a guy can build an online remote income of 3,000-5,000 a month when we are in non covid times ..with a passport .. there are many other countries he can move to and rents very nice apartment for under 1000 a month ..and get the interests of attractive women who what to marry him and have his babies .
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      • Profile picture of the author Jonathan 2.0
        Originally Posted by Odahh View Post

        why does it have to be about becoming a millionaire .. or getting rich .
        Good question. : ) Considering this is an Internet Marketing Forum where many people are (as Allen Says put it) audacious enough to hit the $1,000,000 mark with their Website/Business ... Then surely it would be comforting to know that OP has reached that level. Or was it just 45 years of studying/not taking action?
        Signature
        "Each problem has hidden in it an opportunity so powerful that it literally dwarfs the problem. The greatest success stories were created by people who recognized a problem and turned it into an opportunity."―Joseph Sugarman
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        • Profile picture of the author Odahh
          Originally Posted by Jonathan 2.0 View Post

          Good question. : ) Considering this is an Internet Marketing Forum where many people are (as Allen Says put it) audacious enough to hit the $1,000,000 mark with their Website/Business ... Then surely it would be comforting to know that OP has reached that level. Or was it just 45 years of studying/not taking action?
          the op is Gordon J ..i believe he has a tool box full of ways he can make money he has learned over the last 45 years ..as he has mentioned some of them in other posts..


          read enough posts by someone you learn a few things about them especially when they are writing a little satire ..when they have good writing skills ..

          but i also learn when people have no idea what they read ..and i think i will save my self the waste of time trying to explain ..

          in any case have you seen anyone in the time you have been on the number 1 forums for digital marketing ..claim togo from their minimum wage job with no experien in sales marketing or idea ho to register a website claim to build a million dollar a year business in 1-3 years in the self publishing/IM space

          the 1 in 300 or more people who do build business and bother to mention figure after a few years are usually talking about 10,000-15,000 ..a month

          which is great money ..
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  • Profile picture of the author hon2020
    I worked the PLAN. I followed the directions. I did what Jody Victor, my mentor told me to do. I never made a dime.
    Not to be rude but this post reminded me of something.

    About 10 years ago, around the time I started to use warriorforum, I had a friend who's around 55 and had a master degree in business. His business was to teach people how to succeed in business. One of his most important teachings was "have your business plan, or it will be the biggest reason you fail". He sounded like making money was like printing money yourself, and the amount of money you were going to make depended on your plan: how much and when you plan to print. Two years later, he's penniless.

    He didn't know most of small businesses were like fishermen who couldn't afford satellite tracking but had to go out to the sea without knowing where the preys (money) were. The reality is more like "getting ready + seeking lucks".
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  • Profile picture of the author spartan14
    i am not sure if i understand but if it pass 45 years without making a sale then its hard for me to think that .I will be sincere with you quit and find a real job this its not for you
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  • Profile picture of the author freedompath23
    I think your point with this post is that if you are just struggling paying for courses and systems and can't make S#*$ no matter what you try that you can give them a helping hand and point them in the right direction because you feel for them and you have a lot of experience. I think that is cool that you are willing to do that. Props to you. Thankfully I have had that breakthrough and am doing great online. If I was stuck I would of definitely reached out. I recommend anybody in that position to take you up on that offer because it took me running into the right person to change everything for me.
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  • Profile picture of the author webbie
    GordonJ is an OG in internet marketing... an institution on SowPub and one of the greats in this space.

    His Chattel Report is a classic...

    His lesson here is worth noting, especially for everyone who believes 'being in business' is about 'doing, doing doing' and never making a sale. You gotta think about that, and why, and fix the problem.

    My take-away was, "Maybe your focus should be on selling what people want to buy... and not what you got to sell and shoving it down people's throats..."

    But as Gordon says, his post was a bit "tongue in cheek"... but there's a critical lesson there too.
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    • Profile picture of the author Jonathan 2.0
      Originally Posted by webbie View Post

      GordonJ is an OG in internet marketing... an institution on SowPub and one of the greats in this space.
      Never heard of him.
      Signature
      "Each problem has hidden in it an opportunity so powerful that it literally dwarfs the problem. The greatest success stories were created by people who recognized a problem and turned it into an opportunity."―Joseph Sugarman
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  • Profile picture of the author hardworker2013
    Wow! You must be doing something wrong. maybe sales is just not for you. Time for a career change!
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  • Profile picture of the author Loob Player
    You need to audit your site first fully that where you are doing wrong then check your competitors you will see everything and also check which product you are selling first check trend then make more effect
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  • Profile picture of the author Skip Rozier
    Gordon knows what he's talking about! Track down his "Before You Buy Anything" report. This is solid gold info... 20yrs later it's still valid.

    Remote Influence (Hypnosis) changed the way I looked at marketing forever. It focused on the one thing people seem to miss... It ain't about "stuff" it's about people.
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    • Profile picture of the author GordonJ
      Originally Posted by Skip Rozier View Post

      Gordon knows what he's talking about! Track down his "Before You Buy Anything" report. This is solid gold info... 20yrs later it's still valid.

      Remote Influence (Hypnosis) changed the way I looked at marketing forever. It focused on the one thing people seem to miss... It ain't about "stuff" it's about people.
      Just making a query here, have nothing to sell.

      Those are pretty, pretty, pretty (in my best Larry David voice), pretty old reports. I think some things have changed, and I'm willing to share updates for those and my other 75 reports, since Covid has knocked us all for a loop.

      Do you have questions re: either of those, which may benefit THIS group of Warriors, and if so, then I'd be glad to answer them here, OK?

      GordonJ
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      Nothing here for now.

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      • Profile picture of the author GordonJ
        Originally Posted by GordonJ View Post

        Just making a query here, have nothing to sell.

        Those are pretty, pretty, pretty (in my best Larry David voice), pretty old reports. I think some things have changed, and I'm willing to share updates for those and my other 75 reports, since Covid has knocked us all for a loop.

        Do you have questions re: either of those, which may benefit THIS group of Warriors, and if so, then I'd be glad to answer them here, OK?

        GordonJ
        In the reports Skip mentioned, both of which were written 18 and 22 years ago, there were two concepts some current Warriors could benefit from.

        First, THE PARADE OF LIFE and the Sprint to Freedom. A) Parade of life, simply states that people take a journey from cradle to casket, from birth to death and along the way have several UNIVERSAL experiences. These represent EVERGREEN markets and niches. A friend just had a baby, he is now thinking, buying and doing his day much different from one year ago.

        As his kid grows, he will pass by many things, like school supplies, extra curricular activities, teen drama, etc., etc. and if his family expands even more, he may need additional income.

        Here at the WF, we oldies, sometimes forget how new and shiny all this IM stuff is to you youngsters and because we have answered any given question 1001 times, we may get a bit crusty with one more answer.

        But today, at the WF, there are tens of thousands of people who never heard of Allen Says or Paul Myers, or any of those early gurus. We forget that.

        The takeaway for you is: consider EVERGREEN products which can be sold to an ever moving parade of people passing by your little shop on the corner. Along with this, B) the Sprint to Freedom was a 12 week progressive PLAN OF ACTION to reinvest your profits to make even more, up to the point the original 50 bux becomes 1000 dollars recurring...as long as the activity keeps going.

        SECOND. Know your market, your niche and their PRIMARY and SECONDARY PREOCCUPATIONS.

        People are preoccupied at the surface, day to day level, and at the surface/subconscious level of what their life is about or NOT ABOUT and the changes they desire.

        Copywriters try to enter the conversation taking place in their avatars head, although most are woefully ill-equipped to do so, they lack the knowledge of the preoccupations and how to interrupt them.

        How can you use these OLD ideas in today's IM world?

        Sell something to an EVERGREEN market.
        KNOW what and WHEN they are preoccupied with.

        Set up easy to respond to offers, which has both top of mind and deeper life attention.

        INTERRUPT them with relevancy, resonation and empathy.

        It worked 40 years ago, 20 years ago, and YESTERDAY and will work tomorrow too.

        GordonJ
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        Nothing here for now.

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  • Profile picture of the author lastreporter
    I am going to approach this is a straight forward manner, as I have experienced it.

    Don't follow someone else's business plan; develop your own.

    Simple: What goods or services can you produce or offer that offer real value -- and people want?

    Now that is the first step. For me it was writing and art. But that was just the beginning. I had to hone these skills and products into niches people wanted to buy.

    I many cases, my skills and products were not in demand! Wow. Back to the drawing board.

    So, I researched, experimented and produced products and services and began to make a few sales. But my ROI was low because the competition was ravaging. That is another ever-changing factor in this mix.

    Creating a business is no easy task, and there are thousands who will take your money promising you a secret path. Do not believe them or waste your time and money.

    To Thyself be true!

    You can only have a successful business if you have the skills or products someone wants to purchase at a price that produces a reasonable profit or ROI. It is quite possible, but not easy, unless you are born with such talents or skills.

    You must take a serious inventory of yourself, alone. Be honest. Find your product and service and build on it, after must work and study. You must offer real value to customers who want or need what you offer at the price you are offering it.
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  • Profile picture of the author rahul mehta
    Banned
    Visit our services will get clear idea about this article.
    https://www.totalseo.in
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  • Profile picture of the author Maria moni
    Now a days, every business needs on attractive social media platforms essence. So should be update social media platforms by eye catchy post design, setup ads campaign, boosting.
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  • Profile picture of the author tomkos1234xx
    Face the reality. You just don't have that something. To be on the top in this game you need to Provide stunning quality of yourself. It's hard today..everyone needs quick money. And you need just pure talent for selling.
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