Of course it's all about the people being interviewed- people love seeing 'unusual' people giving their views. Everyone know someone like this. But you need to talk to the person for a while before, explain what you are about, bring some liqueur if they drink, so they can be relaxed and you will get people talking.
That's it, doya reakon it would fly?
p.s if you are going to steal my idea then tell me and we can work together.
p.p.s Once you get heaps of views you can monetize it somehow. Ideas?