Digital Marketing to get iOS app Installs

3 replies
Hey all,

I'm trying to promote my iOS app. I had ads running on facebook that were getting 30+ installs a day at $10/day cost. Unfortunately, facebook started rejecting my ads without providing details on why. I was on their support chat for a week trying to get it resolved and they did not seem to be able to give me reasons or help.

I decided to switch to google ads. With google ads I pay $15/day and barely get 5 installs. Google ads don't seem to work as expected. The content and region is exactly the same as the facebook ad I was running.

Any other suggested platforms?

Anyone has tried google ads vs facebook ads? if yes did you have any success with google ads vs facebook?
#app #digital #installs #ios #marketing
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  • Profile picture of the author DWolfe
    Originally Posted by Aryan Ghassemi View Post

    Any other suggested platforms?
    Try Bing Ads. You might get better results then google. Cheaper to advertise there also.

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  • Profile picture of the author Matthew Stanley
    Were you using FB's Audience Network previously? Could relate to Apple's new rules there? Generally speaking, I'd certainly keep endeavoring to contact FB there - FB install ads, as you found, *can* be pretty effective.

    There are a few alternative strategies laid out in these threads - worth perusing as well:
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  • Profile picture of the author mohitensett
    Stick with facebook Ads. They are much cheaper and effective. However you should change some ad setting and keep trying. All the best!
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