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Would niching down to marketing for business accountants be too narrow?

by Randall Richards
1 replies
I am curious what other Warriors think about this particular niche? Thanks.
#accountants #business #marketing #narrow #niching
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  • Profile picture of the author Kay King
    I'd probably niche 'down' a step further - to 'small business accounting'.


    My reasoning: large businesses have their own salaried accountants and full accounting depts.


    Small, sole proprieter or startup businesses are the ones most likely to outsource accounting IMO.
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