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Would you like a lime with that?

by Kirahster
7 replies
As some of you here may or may not know, I work in a restaurant.
I mainly do functions like showers, parties, rehearsals dinners and the likes.

Today, I was doing a baby shower and they were eating off the brunch buffet menu. This menu calls for a juice bar so I had O.J, water and cranberry juice on the bar that people could take as they please.

I noticed today that NO ONE was taking the cranberry juice.

I hate to waste and I did not want to throw all of this juice down the sink so I decided to do a "little experiment" and I put a thinly sliced piece of lime on the corner of each cranberry juice glass.

I was not too surprised when people started grabbing the cranberry juice instead of the water or the OJ.

I did not change what I was giving to them, I just changed how I was giving it.

This increased conversions and decreased waste.



***Test you offer, make a few changes, repackage.
This may be all you need to start making conversions!
#lime #testing
  • Profile picture of the author TommyBussey
    Hey this is a cool story! haha I like how you "classed" up the cranberry juice. Sometimes it just takes a little innovation.

    Cool stuff

    - Tommy
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  • Profile picture of the author Kirahster
    Hey Tommy, thanks for the reply.

    My "little experiment" today kinda brought about an immense realization in:

    "It's not about what you are selling, just how how you are selling it!"
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    • Profile picture of the author Mike Shain
      Hi Kirahster,

      That's a great story - thanks for sharing!

      I suppose that with the food industry that presentation is just as important as the food itself.

      BTW good luck with your full time goal!
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    • Profile picture of the author TommyBussey
      Originally Posted by Kirahster View Post

      Hey Tommy, thanks for the reply.

      My "little experiment" today kinda brought about an immense realization in:

      "It's not about what you are selling, just how how you are selling it!"
      And a follow-up thought on that is this: if you take extra special care to selling something of highly perceived AND real value. You won't have to sell as hard

      I heard Vicki Kunkel once say that in our present society, we need to stop selling. Think about that :rolleyes:

      - Tommy
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      - Meet Tommy Bussey -

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  • Profile picture of the author diverdown
    It just goes to show you that a pretty package sells faster and easier than a plain brown bag special ... even if the product is exactly equal
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    • Profile picture of the author Susanna Dodd
      Thank's for the food for thought (no pun intended). But you are right, it is all about the presentation. I think sometimes we get too caught up in what we are doing we tend to forget the simple things like this.
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  • Profile picture of the author Scott Ames
    I'm going to put a lime on my website and see if it helps
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    Success consists of going from failure to failure without loss of enthusiasm. -Winston Churchill

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