Would you like a lime with that?
I mainly do functions like showers, parties, rehearsals dinners and the likes.
Today, I was doing a baby shower and they were eating off the brunch buffet menu. This menu calls for a juice bar so I had O.J, water and cranberry juice on the bar that people could take as they please.
I noticed today that NO ONE was taking the cranberry juice.
I hate to waste and I did not want to throw all of this juice down the sink so I decided to do a "little experiment" and I put a thinly sliced piece of lime on the corner of each cranberry juice glass.
I was not too surprised when people started grabbing the cranberry juice instead of the water or the OJ.
I did not change what I was giving to them, I just changed how I was giving it.
This increased conversions and decreased waste.
***Test you offer, make a few changes, repackage.
This may be all you need to start making conversions!
- Meet Tommy Bussey -
- Meet Tommy Bussey -
Success consists of going from failure to failure without loss of enthusiasm. -Winston Churchill