I need to track conversions from my Instagram ads

6 replies
Hello Warriors,

I would like to pick your brain.
So far I can tell in my Instagram analytics that I do have landing page views as far as link clicks but I don't have anyway to track if they're actually converting.

Could you please guide me on how to track conversions from my Instagram ads?

Your input will be highly appreciated.

Thanks,
GB
#ads #conversions #instagram #track
  • Profile picture of the author Tedel
    If I were you, I would ask myself the following:


    - How are you tracking your advertising traffic?
    - How are you tracking conversions from that specific advertising traffic?


    The common ways to do that are:


    - By parameters (analytics suffixes to your destination URL)
    - By unique data (for example, a specific email address for that specific ad landing page)


    Review how that is implemented on your end, and you should be able to figure out how your ads are converting.
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  • Profile picture of the author WF- Enzo
    Administrator
    Hootsuite can measure IG engagement.
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  • Profile picture of the author agmccall
    use tracking software/service. I use clixtrac, Many people use clickmagick, check them out

    al
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  • Profile picture of the author hbeezy
    You can try using a spare domain that you have. Install Wordpress on it and use pretty links as a plugin to redirect links.

    Or you can use clickmagick or clickmeter or link tracking services to track your clicks. I currently use clickmeter (one day clickmagick).

    I think pretty links only tracks up to 30 day clicks so I'd suggest a link tracking service to track your traffic.
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  • Profile picture of the author Klara Pelhe
    It's not that easy to track real conversions, as analytical tools usually only show statistics about clicks, reach and impressions, but there are some tracking softwares that will give you better insights about this at least.
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  • Profile picture of the author Saurav Gami
    you can look into different tracking softwares
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