Wanna know the top content management systems in 2022?

by WarriorForum.com Administrator
7 replies
An interesting article on Search Engine Journal says that if you're looking for a CMS for your own or client websites, a new report outlines which content management systems are most-used today.



Since WordPress launched in 2003, it's held the dominant share of the CMS market. According to W3Tech, the popular platform currently stands at 64.1% market share.

How large is the CMS market?

According to W3Techs, 68.9% of websites have a CMS, and Netcraft reports 1.15 billion live hostname websites. From this, we can assume that the current market size for content management systems is approximately 796 million websites.

Top 10 CMS by market share (globally)

The top ten is an interesting read. No prizes for guessing who occupies the number one spot, but I was surprised by some of the players lower down the list:
  1. Wordpress
  2. Shopify
  3. Wix
  4. Squarespace
  5. Joomla
  6. Drupal
  7. Blogger
  8. Bitrix
  9. Magento
  10. Webflow

Why does the CMS market share matter to someone working in SEO?

There are also lots of useful comparisons between different options. Of course for now, WordPress retains its dominance in the CMS market share, but website builders such as Wix, Squaresapce, and Shopify are on the rise, indicating where market growth lies, especially for small businesses.

If more small businesses are switching to website builders, understanding the limitations and intricacies of these platforms for SEO could be a competitive advantage. Shopify is installed on 4.3% of all websites (not just sites with a CMS): a total potential market of 50 million websites. With their increasing market share, specialising in Shopify SEO could be a strategic move for an SEO professional.

Similarly, specialising in Wix and Squarespace is a way to differentiate yourself from the competition. WordPress might be dominant now, but that also means that many other people are servicing that specific CMS.

What do you think? Could aligning with a more niche CMS provide more new client opportunities?
#2022 #content #management #systems #top #wanna
Avatar of Unregistered
  • Originally Posted by WarriorForum.com View Post


    What do you think? Could aligning with a more niche CMS provide more new client opportunities?
    Definitely. I love WordPress because it's so powerful and versatile. But sometimes I can see that it's not something a lot of small business owners would have the time or the patience to learn. Shopify is great for e-commerce but it still leaves a lot to be desired, especially for service industries.
    {{ DiscussionBoard.errors[11722772].message }}
    • Profile picture of the author Old Molases
      Wordpress is without a doubt the best CMS out in the industry. But, I think Wix is good too for people who are new to blogging or have started with their website.
      {{ DiscussionBoard.errors[11726638].message }}
  • Profile picture of the author dave_hermansen
    I guess I'm a little confused. How does one "specialize" in Shopify SEO vs. 3DCart SEO vs. Magento SEO vs. BigCommerce SEO? What does the CMS have to do with SEO? SEO is the same regardless of the platform.
    Signature
    StoreCoach.com - FREE TRAINING - Learn How to Build Your Own eCommerce Website
    My PROVEN ecommerce process, as seen on: Fox Business News, the NY Times & Flippa
    {{ DiscussionBoard.errors[11722818].message }}
    • Profile picture of the author savidge4
      Originally Posted by dave_hermansen View Post

      I guess I'm a little confused. How does one "specialize" in Shopify SEO vs. 3DCart SEO vs. Magento SEO vs. BigCommerce SEO? What does the CMS have to do with SEO? SEO is the same regardless of the platform.
      There comes a point in someone that specializes in SEO, that it becomes more than installing a plugin and checking all the boxes... in MANY platforms that is al you can do, particularly the cloud based offerings. You cant get in and actually manipulate the code - like say wordpress.

      And I will throw it out there that No, not many people actually dig that deep into SEO to understand why someone would actually do that... but on page text showing up at line 600 of the code vs say 300 is a huge difference - and its that nuanced ability that changes based on platform.

      I can say I "Specialize" in Wordpress SEO... because the things I can do in Wordpress I absolutely can not do in say Wix or Shopify or 3D or BC. Think about it when was the last time you saw a Shopify site in the top 10 listings on any search? it just doesnt happen
      Signature
      Success is an ACT not an idea
      {{ DiscussionBoard.errors[11723649].message }}
      • Profile picture of the author dave_hermansen
        Originally Posted by savidge4 View Post

        Think about it when was the last time you saw a Shopify site in the top 10 listings on any search? it just doesnt happen
        Uhm ... I could name dozens of examples of Shopify sites in the very top result, however, I won't because I do not reveal people's niches.

        Most of the rest of what you said is utter nonsense, as well, such as "on page text showing up at line 600 of the code vs say 300 is a huge difference".

        Oh, and you have absolute control of the code on every single individual page in Shift4Shop (formerly 3DC) including the checkout page.

        The real point of the article was not about what you can do with SEO, it was about market share and how you might "spin" your marketing efforts to influence people who use a particular website builder. You, for instance, could spin that there is a HUGE difference in WordPress SEO and focus your marketing efforts on people who use WordPress.
        Signature
        StoreCoach.com - FREE TRAINING - Learn How to Build Your Own eCommerce Website
        My PROVEN ecommerce process, as seen on: Fox Business News, the NY Times & Flippa
        {{ DiscussionBoard.errors[11723753].message }}
  • Profile picture of the author NathanielTaylor
    Active Pelikan Hubs are 2022. Anyone who desires to plan and communicate with other participants You may sign up and participate in the Pelikan Hubs. I'm a content writer that enjoys writing on different subjects every day. Thanks to this website, https://writinguniverse.com/free-ess...social-issues/, I can support myself financially. I enjoy writing about social topics as well. Click on the link above if you are interested in content writing as well.
    {{ DiscussionBoard.errors[11723634].message }}
  • Profile picture of the author phpnetpro
    In many ways, SEO is the same from one CMS to the next. However, the way a website is built with each CMS can vary. Someone with more experience is more likely to know about all of the tricks to get different systems to perform the way they want.

    I think a big part of it is client perception though. Someone using WordPress without much marketing experience may not realize that SEO with it isn't much different from using other platforms. However, they may feel more comfortable with an expert that solely works on their CMS.

    Another aspect is finding clients. SEO service keywords have been around forever and have tons of competition. When you're adding a CMS name to these phrases, you're creating long-tail marketing opportunities that could help you obtain clients easier and/or cheaper than you could by target generic SEO service phrases. I think this is where the biggest opportunity is being created that could be worthwhile to pursue.
    {{ DiscussionBoard.errors[11726867].message }}
Avatar of Unregistered

Trending Topics