How many conversions should I require? (paid ads question)
So far, I've found 2 ad zones that have produced a sale each.
Is 1 sale per adzone enough for me to keep spending money on it?
My worry is that when I try to scale, I will lose money because 1 sale per ad zone may not be enough.
PPC Coach once said that, in the context of Facebook Ads, I want to see 3 or more conversions per ad set before considering spending more money on that ad set. An ad zone is similar to an ad set.
What do you think?
My PROVEN ecommerce process, as seen on: Fox Business News, the NY Times & Flippa
"All marketers are liars" - Seth Godin
"Money isn't the most important thing in life, but it's reasonably close to oxygen on the 'gotta have it' scale" - Zig Ziglar