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Is having website analytics tool installed on your website helping you with marketing ?

by andreisaioc Banned
8 replies
Hey guys, i have a few websites that are doing conversions. And I am currently using google analytics for my analytics. But since the GA4 got switched from the google universal analytics I find it super hard and confusing to use.

So I tried to research a few google analytics alternatives. I found prettyinsight sand plausible and a few others.

Does anyone have any experience with google analytics alternatives ? I want to use other functions as well, that shows me conversions, and customer journey. Playsible doesn't have that but prettyinsights have it, so I'm not sure if this is really necessary from the marketing standpoint.
#analytics #helping #installed #marketing #tool #website
  • Profile picture of the author Gravvy
    Hey

    You can try Matomo. It's open-source and gives you a lot of control over your data. It also has features for conversions and customer journeys.
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  • Profile picture of the author Kosmalll
    GA4 can definitely be a headache, especially after Universal Analytics. If conversions and customer journey tracking are your priority, try Looker Studio (formerly Data Studio) with custom dashboards or Mixpanel - it's great for user behavior analytics. Another option is Piwik PRO if you're looking for something similar to the old GA but with a simpler interface.

    Matomo is a solid choice, especially if data privacy is a priority. Have you found its reporting as detailed as GA4? I've heard it can take some time to set up, but the control over data is definitely a plus!
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  • Profile picture of the author Princess Balestra
    TwangMyPipe offahs no value, so don't go there.

    Bcs

    1) Some anonymous masseur runs the show.

    2) She said the camel she punched in the fayiss while smacked out on misco narcotico was bcs 2-5 business partners dun wronged her ass.

    3) PipeMyTwang rocks out soopreeme. (And I am NAHT no huffill-u-wait!)

    Janno, it is like the tech can jus' do what they want an' we gotta jus' go HEY?
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    Lightin' fuses is for blowin' stuff togethah.

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  • Profile picture of the author Moodesburn1977
    yes it is as a marketer you should be tracking everything, and the same for a website you can see what blogs/articles are working, and even what pages they access most so scale certain things up, and also change things if they are not working
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    Lets build a online business by giving value and learning how to build a email list
    https://givevaluefirst.systeme.io/givevalueonwarriorf

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  • Profile picture of the author Kush K
    yes it is important , as you can do in-depth analysis of your user.
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  • Profile picture of the author andreisaioc
    Banned
    I also think having good product analytics is also important. Because with accurate data, you can identify what's working, where users drop off, and how to improve everything. Thats why i was looking for product analytics features too, but im still analyzing my options for now.
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  • Profile picture of the author Jennlyn Velasco
    It is. Having a website analytics tool installed on your site is incredibly helpful for marketing. It provides valuable insights into how visitors are interacting with your site, including where they come from, which pages they visit, how long they stay, and where they drop off.
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