How to find a hungry niche

43 replies
I saw people asking for help on how to find hungry/hot niches
so I created this quick video on how to do it.

I am looking for feedback on this.

Do you think it does a good job?

Would a newbie now know what to do to find a niche and
see whether it is a hungry one?

What can I do to make it clearer? Easier to understand?

Any feedback - good or bad - will be appreciated.

Newbies - enjoy!


#find #hungry #niche #opinion #quick #video
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    • Profile picture of the author Frank Murphy
      Yes, thats a very informative video, makes it easy for people to find a hungry niche. Thanks!
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      • Profile picture of the author SuzanneR
        Nicely done. I liked how you gave examples.
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  • Profile picture of the author ZachWaldman
    You have a nice speaking voice and you're very clear and concise. My only suggestion would be to slow down a bit. There's a lot of great info in your video but even if I was taking notes, I'd have to pause and rewind a lot. Overall, great work!
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    Zach Waldman - Los Angeles Magician
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  • Profile picture of the author JohnMcCabe
    Nice video - relatively short, yet covers the subject in an easy to comprehend way. Nice modulation on the voiceover - too many videos sound like Ben Stein in "Ferris Buehler".

    The only suggestion I would add would be to add a watermark with your URL in the corner - lower right would be a good option here.

    All things considered, nice job...
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  • Profile picture of the author K L Smithurst
    Great video Sara, very informative and clear to understand.
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  • Profile picture of the author The Copy Nazi
    Banned
    Killer. Good work Sara.
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    • Profile picture of the author Kevin AKA Hubcap
      Sara,

      Great job. Info was good and I particularly liked the energy in your voice.

      @John McCabe- I think "corporate drone" is the default setting when people start recording themselves--I know it was for me--and I'm still working on it.

      Kevin
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  • Profile picture of the author Nino Plevnik
    Hi Sara!

    Nice video, I like it. Easy to follow. Simple and clear.
    Keep a good job!

    Chears
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  • Profile picture of the author Johnlee04
    Wow Sara this is amazing I never had this idea before not even crosses my mind. Thanks to you.
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    • Profile picture of the author rwenderlich
      I'm a n00b here so could be way wrong on this... but isn't this video pretty much saying "how to find a niche with lots of competition?"

      I've heard other people say that the best niche to find is one where it isn't already saturated so you can make your way to the top... thoughts?
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      • Profile picture of the author KathleenHobbins
        Nice job, Sara. Enjoyed it.

        Originally Posted by rwenderlich View Post

        I'm a n00b here so could be way wrong on this... but isn't this video pretty much saying "how to find a niche with lots of competition?"

        I've heard other people say that the best niche to find is one where it isn't already saturated so you can make your way to the top... thoughts?

        RWenderlich: I think the trick is to find a niche with lots of competition and then ferret out keywords, or a microniche within the niche, that you can exploit. You want competition. You don't want to have to create a market where there isn't one. But if you find that handbags are a hungry niche, look to see if macrame or quilted handbags or handbags made out of recycled materials get searches without too much in the way of competition.

        Just my two cents . . .
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        • Profile picture of the author Sara Young
          Thank you everybody. I am really touched by the feedback that I have received here.

          You made me want to create another video.

          Got any requests for a topic? Seriously, if there is something you've been struggling with, I can create a video like that to explain things. Make sure it's something specific and IM related, though.

          Originally Posted by KathleenHobbins View Post

          Nice job, Sara. Enjoyed it.

          RWenderlich: I think the trick is to find a niche with lots of competition and then ferret out keywords, or a microniche within the niche, that you can exploit. You want competition. You don't want to have to create a market where there isn't one. But if you find that handbags are a hungry niche, look to see if macrame or quilted handbags or handbags made out of recycled materials get searches without too much in the way of competition.

          Just my two cents . . .
          Yes, that's right. Competition is good. A hungry market will usually have lots of products available for it already, so if there is no competition it's either an undiscovered market or not a hungry market (probably the latter).

          So when you go into a competitive niche, either find specific keywords that are not competitive, or find a sub-niche, or find a unique angle on the niche that others have not taken (for example, a review site where only product sites exist).

          But there's another thing. There are markets with lots of books, magazines, and PPC campaigns. Yet the SEO side of it is wide open and totally not competitive, so it's easy to rank high in the organic listings.

          I'm in a few of these, and they are great

          Originally Posted by 321sitemonitor.com

          The video looks good. Still the best way to find hungry niche is to find CPC for them.
          Good point. I should have added that into the video - checking out the cost per click on Adwords. However, don't use this as the only indicator. I've seen niches where companies or non-profits bid high in order to create brand recognition. You want a few indicators before you dive into a niche.
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          • Profile picture of the author Technista
            Originally Posted by Sara Young View Post

            Got any requests for a topic? Seriously, if there is something you've been struggling with, I can create a video like that to explain things. Make sure it's something specific and IM related, though.
            An interesting follow-up series might be "How to Feed a Hungry Niche" where you can explore some strategies for building an IM campaign, i.e. article marketing, social network marketing, backlinks, datafeeds, etc...
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  • Profile picture of the author rookiekan
    omg,gfw block this video~~~~
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  • Profile picture of the author Killer Joe
    Nice job, Sara.

    I get the feeling you are going to be an IM star in no time at all.

    Keep up the good work...the flow on this video is awesome.

    KJ
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  • Profile picture of the author Lady_T
    Hi Sara,

    The video is really good and extremely
    helpful. I had not heard of magazines.com
    and that turns out to be a great resource.

    Awesome job!
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  • The video looks good. Still the best way to find hungry niche is to find CPC for them.

    This will help you to find what can be better to earn.
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  • Profile picture of the author deckman
    Nice job Sarah. Wished I had something like this 2 years ago.
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  • Profile picture of the author FriendlyRob
    I learned a great deal before the 2 minute mark, very well done.
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  • Profile picture of the author Technista
    I really liked the video, Sara. Informative, concise and to the point. Examples were clear and easy to follow. Finishing with a summary was a nice touch. (Have you thought of putting the url to your site in the video? After hearing you say it, I expected to see it on the screen...)

    T
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  • Profile picture of the author Sara Young
    Thanks. Good point. I think from now on I'll use a watermark like John suggested.
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    • Profile picture of the author Liam Hamer
      I thought it was excellent You demonstrate enthusiasm, you give clear, simple instructions and above all you clearly enjoy helping the viewer. Nice job, I agree with the comments about putting your url in there too
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  • Profile picture of the author Fernando Veloso
    Great Video.

    Simple, clever, precise.

    Oh and your voice/pace is great. If I need a EN voice over, will you do it for me?
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    • Profile picture of the author Sara Young
      Originally Posted by Fernando Veloso View Post

      If I need a EN voice over, will you do it for me?
      lol. I was not expecting this...

      I try to stay away from getting paid by the hour or by the project, and would rather do my own IM stuff (better ROI on my time). But if you give me a good enough offer, I will consider it.

      Originally Posted by Technista View Post

      An interesting follow-up series might be "How to Feed a Hungry Niche" where you can explore some strategies for building an IM campaign, i.e. article marketing, social network marketing, backlinks, datafeeds, etc...
      I like that! Thanks. Great idea...
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  • Profile picture of the author Major_Lazer
    I like the video, it's very informative. The intro was nice because it was very broad and then it got narrower and narrower just like how any good essay, doc, report should be. You also end it off with a summary of what you talked about which made note taking a lot easier. I would say, if you can work out some of your pacing in your speech then it would be better. Great job Sara!
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    • Profile picture of the author jordan08
      Hi Sara,

      I've read all the replies and have to agree with most of them. Your voice is crisp and easy to understand (I love your accent!)

      The content is great and simple for newbies to implement.

      Great Job!
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      • Profile picture of the author Pat Blank
        Hi Sara,

        Well done! I like your voice, you have a lot of personality. You manage to be crisp and professional at the same time as being friendly and real. The content is just right, not too complicated but not too simple - useful and understandable.

        I like it!
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        "The amateur works until he gets it right. The professional works until he cannot get it wrong." - Julie Andrews

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        • Profile picture of the author rwenderlich
          Kathleen and Sara - thanks for the clarifications, that makes a lot more sense now! I guess you are right, there needs to be a market to be even worth spending your time and energy - the trick is to find a market that has room to grow!
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  • Profile picture of the author Sara Young
    For those of you who thought it was too fast:

    I kind of knew that, but my intention was to create a short bite-sized video that would be easy to watch.

    Would you rather see it as one 8-10 minute video, or cut up into 2 shorter ones?
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  • Profile picture of the author slovatt
    It's a good video, very informative but you should slow down your speaking. It's a little hard to keep up.
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    • Profile picture of the author reapr
      Words that come to mind.

      Short, informative and a must watch for someone that wants know know how to find niches.

      Someone mentioned too fast ... well I say it was fast enough any slower I would have likely not watched it to the end because they are techniques I use.

      Thanks ...
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  • Profile picture of the author Mya
    I think it was perfect, and the speed was actually good because you had me feeling as though I should go to those sites and do a tour... and fast
    I do think you need a watermark throughout the video as well as an emphasis on your website at the end. I didn't go to your youtube site but I'm sure your link to your website is right on the top.
    Keep them going in youtube, people are going to watch and you're going to get visits, I also hope your building a list with your visitors.
    Great job
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  • Profile picture of the author heenal
    Where is the video?


    Heenal
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  • Profile picture of the author Sara Young
    Bob & Heenal (and all those who messaged me),

    Sorry it took so long, but I put the video back today.

    I took it down because the original video mentioned my site and I was afraid to get banned for that.

    I finally got around to putting it back up today....

    Hope you find it useful,

    Sara
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  • Profile picture of the author MoRaitman
    Gr8 video!!! Very informational. A bit quick in delivery towards the middle and end. Maybe in between showing internet screen captions you can add points and suggestions to recap in note form. If I missed anything I can always go back and watch. All in all, heaps of material that will be beneficial for anyone seeking a niche they can relate to.
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  • Profile picture of the author Randall Magwood
    Awesome video. Will be directing my little niece and nephew to this thread. I'm trying to avoid supplying them for college funds lol....
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  • Profile picture of the author luane
    Hi Sara - Love this easy and painless way to research niches! Kristie Chiles from Georgia
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