Does Google care if there is an "S" at the end?

14 years ago

Since we have complete control over purchasing the domain, it's not a factor the search engines allow as factor to influence rankings, significantly. Point being, it doesn't matter from an SEO perspective which top level domain you purchase.

The next question relates to getting your keywords in your domain. From your question, the plural version will help as much as the non plural version, except maybe if someone is searching for the exact phrase with quotes.

On the other hand, keyword rich URL present *some* value, but in our opinion and through testing it doesn't have nearly enough weight to be a factor to spend time on considering. You can get the keywords into the url by a page or directory name as well. We website that doesn't have the keywords in the url can outrank a domain with the keyword in the url all day long with the proper on the page and most importantly, an effect exposure strategy, or link building plan.

Don't spend to much on this issue.

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Chadisa

14 years ago

Originally Posted by scottgallagher

Since we have complete control over purchasing the domain, it's not a factor the search engines allow as factor to influence rankings, significantly. Point being, it doesn't matter from an SEO perspective which top level domain you purchase.

The next question relates to getting your keywords in your domain. From your question, the plural version will help as much as the non plural version, except maybe if someone is searching for the exact phrase with quotes.

On the other hand, keyword rich URL present *some* value, but in our opinion and through testing it doesn't have nearly enough weight to be a factor to spend time on considering. You can get the keywords into the url by a page or directory name as well. We website that doesn't have the keywords in the url can outrank a domain with the keyword in the url all day long with the proper on the page and most importantly, an effect exposure strategy, or link building plan.

Don't spend to much on this issue.

Yeah I would tend to agree - don't kill yourself over those issues. Google doesn't give TOO much weight to keyword loaded domain names. In my experience a good page title will have the chance to beat out a keyword loaded domain.

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WinsonYeung

14 years ago

Well, you should definitely grab the remaining domain with the "s"

It's much better to grab a domain that as more additional words like "LongHairHorsereview" for the keyword long hair horse.

Unless you can find a longhairhorse.org or .net, go for the one with the "s"

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robvegas626

14 years ago

This brings up a question I've been wondering about: what about adding numbers to your domain name? Such as, "internetmarketing59.com"?

I see high-ranking domains that use "101" in their URL, as in "internetmarketing101.com."

It would seem to be an easy way to get a keyword-rich URL, but what do you think?

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Technista

14 years ago

1) Go with the plural
2) I lean towards the .net if given the choice

Given all the talk about Google, we sometimes overlook the human visitor. After all, we want to compel people to actually click on the link. Action words preceding the long tail like "buy" or "stop" are known to be effective.

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The Copy Nazi

Banned 14 years ago

Heard about "stop words" in the URL? Like getting the keywords you want but with a "stop word" like "the" in front? Using "Stop Words" to Get Desired Domain Dot Com ForSEO - SEO Tips - Your Internets

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Mya

14 years ago

Thank you for the question I had the same one as well, Its good to see when your going through the posts that people are thinking just like you, or wondering the same questions