I'm thinking of trying a 3 way blog linking strategy.
Here's how it works:
1. I find a website in my industry: C.com.
2. I create a 150 word blog entry about them on my site, A.com.
3. I invite them to write a 150 word blog entry about another site I own, B.com.
Thus I have a one way blog entry from C.com and he has a one way blog entry from A.com
It should be worth more juice form Google because:
1. It's a one way link.
2. It's a blog entry, and not a link on a page full of 100s of links.
But, can Google figure out our 3 way strategy and devalue the links, or does it truly see them as 1 way links?