Is .90% Conversion Rate = Good or Bad?

by cloudchaser22 8 replies
I saw this CR on a product and I was like wow! It has an A- grading in conversions. But does this "decimal and percent sign" mean that out of 100 people 90 are going to buy that product or out of 100 9 are going to buy that product?

Thank you.
#main internet marketing discussion forum #90% #bad #conversion #good #rate
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  • Profile picture of the author KarlWarren
    90% of 100 = 90
    9% of 100 = 9
    0.9% of 100 = 0.9 (less than one in 100)

    So, based on the info you've give... around 1 in a hundred buy.

    Kindest regards,
    Karl.
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  • Profile picture of the author Frank Bruno
    Yep that's slightly less than 1% CR.


    Frank Bruno
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    • Profile picture of the author Platinum Matt
      Depends on the source of the traffic, but it's about 1 sale every 110 ish visitors. I'd say that's ok.
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      • Profile picture of the author jhongren
        0.9 is already a fact. Good or bad depends on what you do next.

        Tracking and tweaking. Improve it by another 0.5 to 1% and see your conversion rate improves.

        John
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        • Profile picture of the author chris_surfrider
          There is no answer.

          A "good" conversion rate varies drastically based on factors such as the niche, the product, the product price-point, and so on.

          For example, I'd be thrilled with a 0.9% conversion rate if I was selling private jets :-)

          -Chris
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          • Profile picture of the author montero
            Originally Posted by chris_surfrider View Post

            There is no answer.

            A "good" conversion rate varies drastically based on factors such as the niche, the product, the product price-point, and so on.

            For example, I'd be thrilled with a 0.9% conversion rate if I was selling private jets :-)

            -Chris
            Not if you were only talking to 10 people every 5 years! :-)
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            • Profile picture of the author Brian Edmondson
              wow, wow, wow, and wow
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              • Profile picture of the author bigbillions
                I believe there are three factors that would determine your answer:

                1. The amount of traffic

                2. The Payout

                3. The cost of traffic

                If your payout was $200 and your cost per click or cost of time was $100 then all you need to do is worry about how much traffic there was.

                If your payout is $2.00 and your cost was $1.00 to get your conversion, then your traffic would be the aspect of scrutiny.
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