Google Launched URL Shortening Service Today

14 years ago

HI,

I see that Google URL Shortener is currently available for Google products and not for broader consumer use. It is an interesting development though.

Barry

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Christian Fox

14 years ago

No thanks, they know too much already...

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3 replies

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Jim Parker

14 years ago

Until now, most of the internet users used Tinyurl dot com for URL shortening which is also a very reliable website for URL shortening. After the launch of Google's URL shortening services, it would be worth to see if there is a change in the number of URL's which were shortened by Tinyurl

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2 replies

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craigc1980 14 years ago

If you do a search on the development it is all about the money.

There trying to set it up like su.pr.

Hopefully not another social media site
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Jeff Henshaw

14 years ago

This is what I received in a newsletter from a respected authority on legal aspects of the Internet:-

If you're not too concerned about Google getting even more info
about you than the company already has mined from your online
activities, the company now offers its own URL shortener. This is a
quick and easy tool to use for shortening URLs to use in e-mails or
tweets. Note that Google's privacy policy does apply to use of this
tool. In addition, "Google may choose to publicly display aggregate
and non-personally identifiable statistics about particular
shortened links, such as the number of end user clicks."

I've no particular issue with this myself, but I thought that I'd share the above extract.

Regards,
Jeff.

Thanks

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redfoxseo 14 years ago

Originally Posted by Christian Fox

No thanks, they know too much already...

I agree with that statement..
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Donald Truehart 14 years ago

Originally Posted by Christian Fox

No thanks, they know too much already...

My sentiments exactly
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- opportunites 14 years ago
  
  Originally Posted by Donald Truehart
  
  My sentiments exactly
  
  Not only that Donald, they rule the internet!
  If they change their robot we change our sites!
  
  LOL...
  
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TheRichJerksNet

14 years ago

LOL ... One more way for them to keep track of you .. No thanks I have a dedicated server that has its own url shortening service which I fully control and do not depend upon some third party ..

James

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actionplanbiz

14 years ago

lol why did they get into that?

sounds like a bad idea to use for affilaite links tahts for sure

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Sandor Verebi 14 years ago

Originally Posted by actionplanbiz

lol why did they get into that? ...

It's all about money. They collect data. Data is information. Information has it's value, as we know. And the money is in the information. Who has information, has an authority.

More info equals more authority. And more money, of course. Shall I go on...?
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Big JP

14 years ago

Interesting...

They might as well open their own sofa shop while they're still trying to rule the world

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TheRichJerksNet

14 years ago

Originally Posted by Big JP

Interesting...

They might as well open their own sofa shop while they're still trying to rule the world

Only way they rule is by people allowing them to do so .. Personally I use no tools or services of google's and I have no plans to use any in the future..

James

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3 replies

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Big JP

14 years ago

Originally Posted by TheRichJerksNet

Only way they rule is by people allowing them to do so .. Personally I use no tools or services of google's and I have no plans to use any in the future..

James

Good on you James

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GarrieWilson

14 years ago

Originally Posted by TheRichJerksNet

Only way they rule is by people allowing them to do so .. Personally I use no tools or services of google's and I have no plans to use any in the future..

LOL

You have used the webmasters board - recently.

You use post videos to YouTube and watch them.

You let them G index your sites.

You even recommend GMail for your posting service.

You use G properties just as much as the next guy.

Thanks
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opportunites

14 years ago

Originally Posted by GarrieWilson

LOL

You have used the webmasters board - recently.

You use post videos to YouTube and watch them.

You let them G index your sites.

You even recommend GMail for your posting service.

You use G properties just as much as the next guy.

heah!

It seems Google get every one!

I'm agree with you!

... And we all love google traffic! Don't we!?

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Mission0ps

14 years ago

Originally Posted by GarrieWilson

LOL

You have used the webmasters board - recently.

You use post videos to YouTube and watch them.

You let them G index your sites.

You even recommend GMail for your posting service.

You use G properties just as much as the next guy.

OOPs busted lOL indeed

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kindsvater 14 years ago

Assume you're using G.U.S.S. to send affiliate links to some site. That site then goes rogue or for some reason later becomes a 'bad neighborhood' in Google's eyes.

Maybe you're using Adwords with this ...

Guess what happens to your Google accounts?

There is no way I'd recommend that anyone use this.

There are easy solutions - using php or htaccess redirects on your own site, or spending less than a pizza to get your own redirect script so you never have to worry about a third party service going down or discontinuing their service.
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DogScout

14 years ago

Originally Posted by TheRichJerksNet

Only way they rule is by people allowing them to do so .. Personally I use no tools or services of google's and I have no plans to use any in the future..

James

They know anyway

After Al Gore invented the internet, He sold it to them

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Christian Fox

14 years ago

Interesting...

They might as well open their own sofa shop while they're still trying to rule the world

HAHA give them time, they have stated they will acquire at a minimum one corporation a month starting some time ago.

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Big JP 14 years ago

Originally Posted by Christian Fox

HAHA give them time, they have stated they will acquire at a minimum one corporation a month starting some time ago.

Oh God, Look out, more privacy policies to read...
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Lou Diamond

14 years ago

Hello,
with their url shortening service you no longer have to worry
about the company going down with your urls as well.
Lou

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dave147

14 years ago

[DELETED]

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chauncellor 14 years ago

Ya I'll think I'll Pass,
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VegasGreg

14 years ago

IF, and I emphasize the word IF, you are going to use a 3rd party url shortening tool, Google would probably be the most reliable.

However, putting control of YOUR links (affiliate links) in the hands of someone other than YOU is just bad business. If the 3rd party disappears, all the hard work you did to get those links out and about go down the drain with them.

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Ken Strong

14 years ago

Doesn't a php redirect (hosted on your own server or account) work just as well? I've stopped using these third-party shortening services after a.gd went down for several days a few weeks back -- all my URLs were dead for a while.

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TheRichJerksNet

14 years ago

Originally Posted by KenStrong

Doesn't a php redirect (hosted on your own server or account) work just as well? I've stopped using these third-party shortening services after a.gd went down for several days a few weeks back -- all my URLs were dead for a while.

Yes Ken you can use php redirect or .htaccess .. In my case I built a private url shortener service that is only used for my members and it is on a dedicated system so it is 100% reliable for my members.

James

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Hafsoh 14 years ago

seems that's for internal services and products only, not for anything you want!
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- eibhlin 14 years ago
  
  Thanks! Seeing where Google invests its resources is a good way to guess (although with mixed success) what people seem to want, online.
  
  I am not sure what to do with this info, yet, but it is worth noting and watching, in the context of what others -- including Google -- are doing.
  
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Jesus Perez 14 years ago

Originally Posted by KenStrong

I've stopped using these third-party shortening services after a.gd went down for several days a few weeks back -- all my URLs were dead for a while.

Bingo...you nailed it. You can't rely on 3rd part providers for stuff like this. Yeah...it's quick and convenient, but when they disappear, so does your income.
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mikemac1

14 years ago

Actually Google and Facebook launched url shorteners the same day and then Bit.ly launches a pro version that gives great analytics so it's kind of interesting the "battle" that's going on with shorteners.

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Lukas

14 years ago

I knew I was right about url shortening tracking being off when compared to G/A
anyone else experience this?

it's been said that the url shorteners measure clicks while G/A measures pageviews. Well, if you click through from a url shortener you get to a ......PAGE... so what is the deal?

Even some article directories do not count all the url shortening traffic either as a pageview, so something is not right.

Dooley Online: Discrepancy between Bit.ly and Google Analytics on Twitter counts and No, I will not use google's url shortener.

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2 replies

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thescribe

14 years ago

Originally Posted by Lukas

I knew I was right about url shortening tracking being off when compared to G/A
anyone else experience this?

it's been said that the url shorteners measure clicks while G/A measures pageviews. Well, if you click through from a url shortener you get to a ......PAGE... so what is the deal?

Even some article directories do not count all the url shortening traffic either as a pageview, so something is not right.

Dooley Online: Discrepancy between Bit.ly and Google Analytics on Twitter counts and No, I will not use google's url shortener.

I have noticed this also with both other URL shortening services and scripts hosted on my own server as well. G/A always seems to be a bit off...

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TheRichJerksNet

14 years ago

Originally Posted by Lukas

I knew I was right about url shortening tracking being off when compared to G/A
anyone else experience this?

it's been said that the url shorteners measure clicks while G/A measures pageviews. Well, if you click through from a url shortener you get to a ......PAGE... so what is the deal?

Even some article directories do not count all the url shortening traffic either as a pageview, so something is not right.

Dooley Online: Discrepancy between Bit.ly and Google Analytics on Twitter counts and No, I will not use google's url shortener.

It's not just the short urls ... Google Analytics is way off and never will be correct no matter where or how you use it. For many servers all it does is slow down the server and cost you business ..

Many sites will sit there trying to load google's crap stats and when they do many people leave the site before it even fully loaded.

Why people use these stats I have no idea... You have a server use your own stats.

James

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tiainter

14 years ago

with their url shortening service you no longer have to worry
about the company going down with your urls as well.

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2 replies

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scottgallagher 14 years ago

There is definitly some underlyning motive to offer this. it is evident that Google build's their own tools in arena's where there is traffic.

unlike communism and like socialist state, Google doesn't control it's people, they control the environment.

if you filter the traffic through your servers, you control the traffic and in turn, control the environment. Is the Internet really a democratic environment?
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Zyley 14 years ago

Originally Posted by tiainter

with their url shortening service you no longer have to worry
about the company going down with your urls as well.

You are right.

And also I would suggest that if you need something to be indexed quickly with goo now it's simple just like never before - shorten the url with goo!
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DotComBum

14 years ago

I think tinyurl is still the best URL shortening service.

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dimatrix

Banned 14 years ago

I don't understand the use. In my own opinion, they are just getting involved in everything. It doesn't have to be so.

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Aaron Moser

14 years ago

3rd party URL shortening services are for amateurs.

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TheRichJerksNet 14 years ago

Originally Posted by Aaron Moser

3rd party URL shortening services are for amateurs.

Exactly ... They are ... Either use private or your own..

James
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Josh Anderson

14 years ago

Originally Posted by ProductCreator

I wonder why they are offering it in the first place.

So they can gather data not just from your websites and your websurfing but also from your link sharing and where those you share with go.

link shortener - to watch what you tell others about and where they go
Gmail - watch what you write and what others write to you
Google Voice - watch who you call
Search - watch what you are looking for
Toolbar - to watch where you go
Youtube - watch what you watch
Sidewiki - watch what others say about you and your sites

They own feedburner too ;-)

Btw...

Be careful if you use url shorteners for affiliate links. Some sense the landing page and skip the link all together thus you cheat your self out of your own commissions. Not all do that but some do.

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Didier Faucher 14 years ago

Originally Posted by Josh Anderson

So they can gather data (...)

Josh, a glass of GoogleCola?

Didier
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opportunites

14 years ago

Wow Google what to control 100% of the internet services!

the eyes of the big "G" is on us guys!

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TheRichJerksNet

14 years ago

Originally Posted by opportunites

Wow Google what to control 100% of the internet services!

the eyes of the big "G" is on us guys!

Not on me because I use none of their services ...

James

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opportunites 14 years ago

Originally Posted by TheRichJerksNet

Not on me because I use none of their services ...

James

You use none!
Even google analytics and google trends?

Wow! for sure you are part of a very small group man!

But I guest you like google traffic! LOL..
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btl1

14 years ago

Originally Posted by TheRichJerksNet

Not on me because I use none of their services ...

James

I don't mean this in an accusation way AT ALL more just curious... why do you dislike Google so much that you won't use any of their products or services?

Is it the idea that they are collecting personal information? And if that is the reason (and I'm not saying it is)..what aspect of that bothers you? I mean from an online marketers perspective...without Google or other search companies collecting peoples browsing habits and personal information, we wouldn't be able to target our customers and market as closely as we do.

So is it just that Google appears to be dominating many different internet niches that it makes you wary using their services or is it the fact that they collect personal information in general...or what?

Brittany

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opportunites

14 years ago

Originally Posted by btl1

I don't mean this in an accusation way AT ALL more just curious... why do you dislike Google so much that you won't use any of their products or services?

Is it the idea that they are collecting personal information? And if that is the reason (and I'm not saying it is)..what aspect of that bothers you? I mean from an online marketers perspective...without Google or other search companies collecting peoples browsing habits and personal information, we wouldn't be able to target our customers and market as closely as we do.

So is it just that Google appears to be dominating many different internet niches that it makes you wary using their services or is it the fact that they collect personal information in general...or what?

Brittany

Very fair questions Brittany!

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TheRichJerksNet

14 years ago

Originally Posted by btl1

I don't mean this in an accusation way AT ALL more just curious... why do you dislike Google so much that you won't use any of their products or services?

Is it the idea that they are collecting personal information? And if that is the reason (and I'm not saying it is)..what aspect of that bothers you? I mean from an online marketers perspective...without Google or other search companies collecting peoples browsing habits and personal information, we wouldn't be able to target our customers and market as closely as we do.

So is it just that Google appears to be dominating many different internet niches that it makes you wary using their services or is it the fact that they collect personal information in general...or what?

Brittany

Google is evil simply put .. They violate consumer rights and website owners rights. They try to force upon you what they want and nobody does anything to stop them.

I could care less about personal info I have nothing to hide. I do not agree with their business practices and as such I refuse to use their tools / services. Sure my sites are indexed in google but just because my sites are indexed does not mean I must use their services.

Any company that I do not agree with their business practices I will not do business with. Same exact reason I do not post an articles on EZA...

James

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btl1

14 years ago

Originally Posted by TheRichJerksNet

Google is evil simply put .. They violate consumer rights and website owners rights. They try to force upon you what they want and nobody does anything to stop them.

I could care less about personal info I have nothing to hide. I do not agree with their business practices and as such I refuse to use their tools / services. Sure my sites are indexed in Google but just because my sites are indexed does not mean I must use their services.

Any company that I do not agree with their business practices I will not do business with. Same exact reason I do not post an articles on EZA...

James

That's fair, if you don't personally agree with the business practices of a company then don't work with them.

But to be more exact what consumer rights and website owner rights do they actually violate?? ... and are you saying they violate these things legally or in your personal opinion they violate assumed rights of the consumer and the website owner?

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TheRichJerksNet

14 years ago

Originally Posted by btl1

That's fair, if you don't personally agree with the business practices of a company then don't work with them.

But to be more exact what consumer rights and website owner rights do they actually violate?? ... and are you saying they violate these things legally or in your personal opinion they violate assumed rights of the consumer and the website owner?

website owners - I have 1 word for you ... "SideWiki" and yes it does infact violate our rights as website owners.

James

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genietoast 14 years ago

Google is taking over....Moohahahahaha.

I do like Chrome, though. It's fast.
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Richard HAN 14 years ago

I'll pass up on this one too. Link cloaking / url shortening should be done using your own resources that you control and not turned over to someone else.
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BIG Mike

Banned 14 years ago

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Aaron Moser

14 years ago

Originally Posted by BIG Mike

sounds to me like some folks got a serious ccase of penis envy

LOL - Or maybe some of us just don't agree with the monopoly they're creating.

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btl1

14 years ago

Originally Posted by Aaron Moser

LOL - Or maybe some of us just don't agree with the monopoly they're creating.

Sure that's fair, but to boycott their services (not saying you do)..I just don't see the point of not using Google because they are big. It just seems illogical to me. I make a ton of money using Google, it would be poor business on my part if I didn't use Google just because...its like not getting an ipod because its 'too cool' .

I mean sure they are a huge company, but they are a huge company for a reason, its because people like me have found that they ALSO benefit from their services..

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Aaron Moser

14 years ago

Originally Posted by btl1

Sure that's fair, but to boycott their services (not saying you do)..I just don't see the point of not using Google because they are big. It just seems illogical to me. I make a ton of money using Google, it would be poor business on my part if I didn't use Google just because...its like not getting an ipod because its 'too cool' .

I mean sure they are a huge company, but they are a huge company for a reason, its because people like me have found that they ALSO benefit from their services..

Just curious why you're defending Google when you have "ExGoogler" next to your avatar?

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btl1

14 years ago

Originally Posted by Aaron Moser

Just curious why you're defending Google when you have "ExGoogler" next to your avatar?

I'm not defending Google. I'm stating my opinion - that I believe is very different.

And just because I left Google doesn't mean that I can't or don't use their products or services or all the sudden don't like the company and what they have to offer.

I'm just questioning what makes people dislike google or not use google products so that I can understand THEIR opinions..this helps me to question MY current thoughts on the company and understand both 'sides'. It helps me learn from other people..and hopefully part of what I'm saying makes other people learn things or question their thoughts also.

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TheRichJerksNet

14 years ago

Originally Posted by btl1

I'm not defending Google. I'm stating my opinion - that I believe is very different.

And just because I left Google doesn't mean that I can't or don't use their products or services or all the sudden don't like the company and what they have to offer.

I'm just questioning what makes people dislike google or not use google products so that I can understand THEIR opinions..this helps me to question MY current thoughts on the company and understand both 'sides'. It helps me learn from other people..and hopefully part of what I'm saying makes other people learn things or question their thoughts also.

Honestly you do not need any of google's tools to make money online... It's really that simple. I did not use their tools before they started becoming pricks and violating everyones rights.

James

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Marty S

14 years ago

Originally Posted by btl1

And just because I left Google doesn't mean that I can't or don't use their products or services or all the sudden don't like the company and what they have to offer.

Having an open mind IS the one of the best marketing tools you can have. You obv do, so try not to get caught up battling a curmudgeon.

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kindsvater

14 years ago

Originally Posted by BIG Mike

As to the info they collect - who cares? Anyone involved in business online collects information too; just not on the scale Google does and that's only because there are no IM'ers that can match their scale.

Here's why I care: Google is very important to the Kindsvater household. A lot of the money coming through the door is thanks to Google.

BIG Mike is also important to the Kindsvater household. However, information BIG Mike collects about all my purchases of Incansoft products (and that's a lot of purchases) can't be adversely used like the information Google has.

Nor would an adverse use have the same bottom-line impact.

As seen this month, Google is apparently willing to use information it collects against many affiliate marketers. From what I've read, if someone at one time used Adwords to promote certain get-rich-quick-schemes (I believe Google Cash et al.), or abusive continuity products (possibly the **** CPA offers) - even though Google once accepted those ads, Google is now is automatically and permanently banning those Adwords accounts.

Fortunately, no bans here, but it is a huge wake-up call that has solidified my belief that the less information Google has the better.

It's one thing to be banned from Incansoft. It's another to have major monthly bucks suddenly vanish due to a Google problem.

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btl1

14 years ago

Originally Posted by kindsvater

Here's why I care: Google is very important to the Kindsvater household. A lot of the money coming through the door is thanks to Google.

BIG Mike is also important to the Kindsvater household. However, information BIG Mike collects about all my purchases of Incansoft products (and that's a lot of purchases) can't be adversely used like the information Google has.

Nor would an adverse use have the same bottom-line impact.

As seen this month, Google is apparently willing to use information it collects against many affiliate marketers. From what I've read, if someone at one time used Adwords to promote certain get-rich-quick-schemes (I believe Google Cash et al.), or abusive continuity products (possibly the **** CPA offers) - even though Google once accepted those ads, Google is now is automatically and permanently banning those Adwords accounts.

Fortunately, no bans here, but it is a huge wake-up call that has solidified my belief that the less information Google has the better.

It's one thing to be banned from Incansoft. It's another to have major monthly bucks suddenly vanish due to a Google problem.

This is actually not true. It's poor information that is floating around and inaccurate information at that.

Google isn't just all the sudden banning people because they can or they don't like you..they are banning you because at one point in time you have disobeyed their terms of service...In my mind that's completely fair ( although I don't agree about the way they went about banning people that could have been done a bit more smooth and with more respect). They are trying to ensure a better user experience..yes they are doing this ultimately to make the search experience better and to make more money, but as Big mike said, they are running a business and they exist to make as much money as they can.

The bannings going around are being done because the account in question has violated terms of service currently or in the past.

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opportunites

14 years ago

what's about youtube video?

Don't you like google traffic?

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TheRichJerksNet 14 years ago

Originally Posted by opportunites

what's about youtube video?

Don't you like google traffic?

I have a youtube account but am I very "active" on it ? Not really ... Google traffic yes I have many many top listings but the fact is the majority of my traffic does not come from google.

I take full advantage of other forms of traffic and do not rely my business 100% on google. I could care less if google went out of business tomorrow.

James
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littlephoenix

14 years ago

i would not worry to much about this google shortening service to much, doesn't seem to be something that is beneficial to us, at least not for me hehe

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agnes

Banned 14 years ago

[DELETED]

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TheRichJerksNet 14 years ago

Originally Posted by agnes

One more area where big G would make rules?
How nice it is. I wonder how small companies could compete with them.
Somehow that doesn`t make me happy.

There is nothing to compete with, not for small companies anyways...

Google Crap Stats - Your can just use cpanel with AWSTATS or install a open source script if you prefer - Piwik - Web analytics - Open source - Only stats that will ever be correct are those attached to your server because these stats use the actual server logs. 3rd party stats can not pull your real stats and will always be wrong.

Short Url's - You can easily use .htaccess or php redirects with your own server. No big deal at all..

Keyword Tool - Honestly go pay a programmer $100 to build a keyword tool that will scrape google + other search engines. Install the script on your own server.

Alerts - You can honestly setup a open source script or have one built for very little to do your own alerts using your own server.

This is just a small example but I mean come on, you do not "need" google tools to survive.

James
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marksinclair

14 years ago

When is Google going to start offering television service?

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ryangb74

14 years ago

Originally Posted by Brian Cook

Here... Google URL Shortener

Right now it's only available in Google Toolbar
and Feedburner.

Google claims that it is more secure than other
URL shortening services... PC World Article

Brian

In my opinion, twitter is the only reason to use a url shortening service.

These services are popping up a dime a dozen now.

In all other cases, I use php redirects.

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DogScout

14 years ago

Interesting coming from an adwords guru... Maui Seminar - Google AdWords Elite Master's Summit

Google seems to have even turned their number 1 fan. They really just don't care
PPC revenue comes from 1.3% of Adwords users. Ban 98% of them, reduce overhead tremendously and lose less than 1% of gross income from that product. Makes business sense...for them

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MoneyRaker

14 years ago

Man! at the speed Google is expanding and spreading its wings ..... I won't be surprised if they have their OWN COUNTRY in another 10 Years ! In fact it would be cool!

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Allen Graves

14 years ago

I don't mind Google knowing anything about me or my browsing habits. In my opinion, if you have nothing to hide, it doesn't matter what anybody knows about you.

And I profit from using their tools (at least some of them) - so I will continue using the ones that help me and I will not think twice about what they know.

Wasting time complaining about something I have absolutely no control over is counter-productive. If you can't beat 'em...

Allen

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topskyca

14 years ago

Originally Posted by Allen Graves

I don't mind Google knowing anything about me or my browsing habits. In my opinion, if you have nothing to hide, it doesn't matter what anybody knows about you.

And I profit from using their tools (at least some of them) - so I will continue using the ones that help me and I will not think twice about what they know.

Wasting time complaining about something I have absolutely no control over is counter-productive. If you can't beat 'em...

Allen

google has fantastic tools for sure, but they also have too much money to waste, so they encourage their engineers to test a lot of IDEAS. - google culture i guess, eventually all the ideas is determined by the market.

it would have been better if microsoft could keep their culture and be a leader in search engines, that way, we would have more options.

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btl1

14 years ago

Just wondering... How would Microsoft be better if they WERE the leaders in search engines??

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