Currently the site does about $500/mo in revenue. It has a 3 domains that come with it that are all between 9-11 years old, one of which has a DMOZ listing. I have a very stale forum that at one time was quite active. The reason it is stale is because I didn't want to maintain it anymore, and took it into a backend membership site, and sort of hid it in there.
The forum has over 55,000 posts. The backend has videos, how-manuals and guides, brochure templates, industry website templates, etc., all for people who want to start a certain kind of niche business.
The site could actually use a facelift, I could probably get it to revenue of $700/mo with about 25 hours of work on it. ( Currently I spend about 15 minutes per month on the site).
1) What do you think a site like that should be valued at?
2) Should I fix up my site before then, or should I sell as is, to showcase the fact that I've neglected the site and that it still produces 500/mo consistantly.
3) When selling a site like this, what do you set as a reserve price, and how long should the auction be?