Are there niches which are a waste of time for list building ?

10 replies
Hello everyone,

I was reading an eBook today that stated some niches are a waste of time and effort for list building but did not specify what they were.

Anyone have experience or knowledge of which niches are worth building a list for and which are more profitable ?

And any tips to increase my list subscribers would be greatly appreciated also !

Thanks !
#building #building a list #list #niches #time #waste
  • Profile picture of the author Nickolie0990
    Well first thing that comes to mind are niches that the targeted market is not computer savvy or anywhere they may not know a lot about computers. Second one that comes to mind, and this is a rare niche, are people who are worried about there privacy. They will most likely just give you a fake email.
    {{ DiscussionBoard.errors[1608537].message }}
  • Profile picture of the author urban renewal
    Niches where people aren't really interested in coming back and buying something again and again. People don't want their inboxes flooded with annoying/embarrassing emails on these topics.

    Like yeast infections or hemorrhoids.
    Signature

    -Clayton

    http://www.ClaytonTerao.com

    I'm a conversion consultant who helps you make more money online with your business.

    {{ DiscussionBoard.errors[1608551].message }}
  • Profile picture of the author innocent07
    Banned
    Im sure people like Frank kern can sell to anybody in almost Any niche in the world!
    {{ DiscussionBoard.errors[1608623].message }}
  • Profile picture of the author knowwow
    @urban renewal

    It isn't like people subscribe to your list with the intention of coming back to buy something again. You get them to subscribe by offering them -say- a weekly/monthly newsletter on healthy living. Through that medium, then, you hopefully get them to buy other things.

    @greenowl123,

    The author of that ebook might have meant that some niches are waste of time for list-building compared to so many others which are so lucrative. If so, I get that.

    If that wasn't what he/she meant... all I can think of is young teenagers who may not have the means (money, credit card) to spend online. Otherwise, if you think hard you can come up with ideas to monetize any type of list (to underline again, the effort put into one list may give a hundred times more return on your investment).

    What is your specific niche anyway? Let me see if I can come up with some ideas for your case.
    Signature

    - Chief Executive Philosopher

    {{ DiscussionBoard.errors[1608634].message }}
    • Profile picture of the author spiderweb
      There are probably a few exceptions, but just do some keyword research and find what people are searching for. Then see if there are advertisers in adwords for the keywords you find. And then see if those adwords advertisers are affiliates. If they are... then the niche is good.
      {{ DiscussionBoard.errors[1621117].message }}
  • Profile picture of the author Daniel Brock
    One thing that I would never consider building a list for is a product review site in any niche.

    Product review search terms are ready to buy buyers, so by channeling them to a mailing list you are going to lose the sale most likely.

    They will subscribe and move on to the next site that offers easier accessible product reviews.
    Signature
    Clickbank #1 Best Seller: The Deadbeat Super Affiliate.
    Click here to learn how to make money online in your bath robe and gym socks!
    {{ DiscussionBoard.errors[1621180].message }}
  • Profile picture of the author ksburgess
    I agree with Clayton and Daniel - people looking for a "quick fix" or a quit review are probably not interested in getting continued information.

    Mark Ling stated in one of his videos that having a list opt-in on one of his yeast infection sites actually lowered his conversion rates.
    Signature

    An easy content marketing blueprint designed for the solo entrepreneur - plan and publish consistently - build connection and customers. Click here to get your planner.

    {{ DiscussionBoard.errors[1621195].message }}
    • Profile picture of the author nichemarketninja
      It has been mentioned above but I would like to expand on the idea of product review sites not being suitable candidates for building a list.

      I've based pretty much 90% of the many Niche websites I have created on the sale of physical goods. In most cases I'm promoting products sold on Amazon so I earn my commission only after people I send to Amazon make a purchase. That said, I want to get my visitors off to Amazon as quickly as possible and don't want to put anything in the way such as an opt in form.

      There are however some exceptions to this and exceptions well worth considering if you want to grown a particular websites profits. Here is an example. Lets say you have a site that reviews/promotes exercise equipment, you are selling treadmills through amazon. People interested in buying exercise equipment are more than likely also interested in either getting fit or losing weight. Outside of commissions earned from selling a treadmill, there is also an opportunity to sell them a clickbank product on losing weight or getting fit.

      A technique that I have used on these sorts of sites which tries to limit losing potential sales by trying to collect email addresses, is to do the following:
      On your product review page, instead of displaying a product price or a click here to buy image, have a small email form that says something along the lines of "Fill in your email address below and we will find the best 3 prices for this product and email you the details.". After submitting it show a message that says "Redirecting you to the best deal" and then send them through to your affiliate link.

      Cheers
      Nick
      {{ DiscussionBoard.errors[1621344].message }}
      • Profile picture of the author Daniel Brock
        Originally Posted by nichemarketninja View Post

        It has been mentioned above but I would like to expand on the idea of product review sites not being suitable candidates for building a list.

        I've based pretty much 90% of the many Niche websites I have created on the sale of physical goods. In most cases I'm promoting products sold on Amazon so I earn my commission only after people I send to Amazon make a purchase. That said, I want to get my visitors off to Amazon as quickly as possible and don't want to put anything in the way such as an opt in form.

        There are however some exceptions to this and exceptions well worth considering if you want to grown a particular websites profits. Here is an example. Lets say you have a site that reviews/promotes exercise equipment, you are selling treadmills through amazon. People interested in buying exercise equipment are more than likely also interested in either getting fit or losing weight. Outside of commissions earned from selling a treadmill, there is also an opportunity to sell them a clickbank product on losing weight or getting fit.

        A technique that I have used on these sorts of sites which tries to limit losing potential sales by trying to collect email addresses, is to do the following:
        On your product review page, instead of displaying a product price or a click here to buy image, have a small email form that says something along the lines of "Fill in your email address below and we will find the best 3 prices for this product and email you the details.". After submitting it show a message that says "Redirecting you to the best deal" and then send them through to your affiliate link.

        Cheers
        Nick
        Damn man that's a really good freaking idea there.

        What happens after they opt in? are they taken back to the product review page they are just on?

        That sounds like a really awesome way to tap into competitive niches by targeting the less competitive product review terms.

        Ingenious!!

        *EDIT* I just re-read. You said you take them right to the affiliate offer page after optin. Even more brilliant!

        May I ask what your opt in rate is for some of your sites?
        Signature
        Clickbank #1 Best Seller: The Deadbeat Super Affiliate.
        Click here to learn how to make money online in your bath robe and gym socks!
        {{ DiscussionBoard.errors[1621377].message }}
  • Profile picture of the author Rod Cortez
    I hear the ant farm niche is really taking off this year........
    Signature
    "Your personal philosophy is the greatest determining factor in how your life works out."
    - Jim Rohn
    {{ DiscussionBoard.errors[1621392].message }}

Trending Topics