A puzzling question on domain names. Your thoughts?

7 replies
Here's an odd question that I'd love an answer to.

Let's say you want to register a domain name, but the niche is crowded and all of the "good" names are taken that use your keyword. I'll use "weight loss" as an example.

What if after the keyword "weightloss," you added a number or two and registered that domain? (www - weightloss56 - dot.com?)

Would it still get the same desired result in the SERPS, or would Google disregard you or throw you at the back of the results for having those numbers in there?

Or what if you registered a really long domain name, like www - weightlosstipstohelpyounow - dot.com?

You'd still have your keyword in your domain name. But again, would the search engines basically disregard your keyword because it's part of a long name?

I could care less about having a "catchy" domain name that looks good on a business card. I want a keyword-rich URL that will help in the rankings...does anyone know how this works?
#domain #names #puzzling #question #thoughts
  • Profile picture of the author iVentureBiz
    numbers work fine... look at 43things.com 1shoppingcart, 2checkout...etc At the end of the day your domain name plays a very small role in the overall success of a website. Heck look at the top 10 sites on the net and what they're called - not "keyword rich" at all...

    Google, youtube, yahoo, amazon, digg, wikipedia, twitter... I mean if you didn't already know those sites - from the name, can you really figure out what the heck those sites are about? Something to think about there.
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  • Profile picture of the author futurestrategy
    I agree with Mark. Number plays a very less significant role. It looks good when there is a logical relevance of numbers with domain name eg: day2day, eMarket247 etc.

    Rather than numbers, you may consider naming your domain URLs in a better way. Like, adding a sub-domain to your URL, sub-folders in the main domain etc. These can get you pertinent links and makes it easier for users to relate to the domain.
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  • Profile picture of the author sizzler_chetan
    Numbers in domain names are not an important factor. Although agreed that usage of more keywords in the domain sometimes lessens the value of the domain name and the keyword density factor comes into role, still having some meaningful and good keyword apart from the main keywords, always comes into good help, for some substituting longer keyword searches in Google.
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    ~Chetan
    A very late entrant to Warrior Forums.. been on every other webmaster forum since years!
    SEO Hyd SEO Services!

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  • Profile picture of the author Gene Pimentel
    Adding numbers or extra words to your keywords in the domain WILL affect your chance of rising in the SERPS, all else being equal.

    But here is a KILLER tip: There are some words that you can add to your keywords that are virtually invisible to Google, because they will be ignored. Google replaces many common words with * to speed things up and save repetitive terms. The word "the" is one of these magic words.

    Using your example "weight loss", if your used a domain name "theweightloss.com" you will likely not be affected negatively in the SERPS.
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    • Profile picture of the author rahmscorp
      How about using call to action words like "get" within the domain name?
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