What My First 10KM Run Taught Me About IM/Business...

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I hate jogging (and I still do), but I still remember 4 years back when I'm still serving the army (reluctantly, compulsory for Singaporeans), I was forced to participate in a 10km run, in preparation for our annual marathon.

It was my very first 10km jog in my entire life yet it became one of my greatest lessons for IM and/or business.

Here's the full process I gone through physically and mentally:
  • first 2 km - everything was fine
  • 3rd km - i started scolding all the instructors whom made me run
  • 4th km - i started scolding myself for not putting effort for my other daily physical training
  • 5th km - my feet felt like stone smash, and my whole mind was "I can't make it, I can't stand it, I want to give up"
  • 6th km - people making a U turn started running pass me, my giving up ranting continues in my head
  • 7th km - 2 instructors started shouting at me, threatening me if I do not pass the training (we need to complete in a specific time frame which I do not remember), my give up ranting is even louder now
  • 7.5km to 10km - something WEIRD happened, the pain is gone, I breathe like there's an in built oxygen tank in my lungs, a sudden burst of energy and I started to run like a rocket.

    300 people running, I was already in the last 50 or so, yet after the sudden rush of energy I probably outrun about 120 people (I swear by my life it was the fastest I've ever run), and made it in time to pass the training
What did I learn?

When your mind started to tell you it's really time to give up whatever you are doing right now, it's probably time to persist more until you feel the "sudden outburst of strength", only then you'll start seeing results flowing in. DON'T GIVE UP TOO FAST.

What do most new IMers do?
  • they pick a niche
  • do their keyword research
  • write a few articles (or set a ppc campaign)
  • they failed and start telling themselves "No this Niche doesn't work"
  • they move on to the next and the next and the next niche and they give up
They will never...
  • sit down and think about the process they went through, and ask themselves...
  • am I using the appropriate method to penetrate the market?
  • are the keywords appropriate?
  • if people are earning money from that niche, what's the reason I flunk, what's their thinking process?
  • what did I do correctly that's giving me some kind of results, be it traffic or ranking.
  • what should I do now? Should I improve the method I'm currently using or should I use a totally new method?
I took 6 bloody years to master PPC & PPC only. My first 1 and a half year was BS, if I gave up too early, I'll probably not be where I am today (well though I know PPC, I'm totally noob in other forms of online marketing which is why I came back to WF recently)

For those who know PPC..

If you know PPC and is only doing affiliate marketing, think again!

You might want to take the Affiliate Marketing & PPC concepts to the offline world if you are really thinking terms of money by boatloads.

Serving B2B companies using affiliate marketing style of compensation, using their money for PPC is what I call ROI of INFINITY (1 engineering company is probably enough for you to live COMFORTABLY for 3 to 5 years if you know what you are doing)

Just my 2 cents.

Regards,
Darren
#10km #im or business #run #taught

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