Flipping-how much is this site worth?

35 replies
I built this site with the thought of flipping in mind. I then decided to keep it, and got a plr book I had free rights to and made a product and sales page for the site. I am now back on the idea of flipping, and just wondering the value of this site with the product and the sales page.

Fat Burning Tips- All you need to know to jump start your weight loss!
Weight Loss For Life

Taking the leap to actually list the sites on flippa is very daunting.

Any advice is much appreciated.
#flippinghow #site #worth
  • Profile picture of the author digigo
    $1500 and $1000 respectively?? sounds low balling?
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  • Profile picture of the author monitorit
    how much is it making per month?
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    • Profile picture of the author AnnaHamer
      Originally Posted by digigo View Post

      $1500 and $1000 respectively?? sounds low balling?
      What does low balling mean?

      Originally Posted by monitorit View Post

      how much is it making per month?
      It's not making anything. I built it about 1 and a half to 2 weeks ago. I have run it through Rss bot and social bot, but other than that I haven't driven any traffic to it.
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      • Profile picture of the author Greggg
        It's really hard to say without more information but with a pretty new site, no traffic and no income, you aren't going to get a lot. Since site flipping has become "hot" there are a lot of new sites without traffic and income available out there.

        Personally, I think you're better off focusing on the site for a few months, drive traffic, get some income and then flip it. Even if you get the income up to only $1 - $2 per day for a couple of months, you should get a lot more for it than as it stands currently.

        Hope this helps.

        Gregg
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  • Profile picture of the author cashcow
    If you added more content - more articles, some amazon products, some videos etc... and got the front page so that it doesn't look empty you could probably get between $99 - $165 for it.

    Lee
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  • Profile picture of the author Slin
    I have read (I haven't done site flipping) that you can take your profits and multiply them by 12 to see how much you should charge.

    You may want to try promoting it first.
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  • Profile picture of the author monitorit
    I would guess pretty worthless you need atleast a little traffic and preferably a little income.
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  • Profile picture of the author williamrs
    $1500 and $1000 respectively?? sounds low balling?
    I don't know a lot about flipping site, but I would bet that they are not worth too much. Websites without traffic and monthly earnings usually are worth just a couple bucks (with a few exceptions, of course).

    If you intend to flip them I suggest you to wait and try to generate some traffic and income. Work on SEO and article marketing and use CPA or adsense to monetize it. I think it will not be a hard task.

    Hope it helps
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  • Profile picture of the author AnnaHamer
    Thanks guys. I was thinking that I might have to build a little traffic to it. It won't be hard at all.
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  • Profile picture of the author yommys01
    Keep it for one month or so before selling it.

    This is what I would do if I was in your shoe :

    write 30 unique keyword rich weight loss articles. Write product reviews of the best 2 clickbank products on weight loss and build a review page. Move the content on the homepage to /blog and the review on the home page.

    Submit the articles to ezinearticles with a link back to the review page, wait for the review. Once approved then distribute to other directories with a link back to the review page on your blog and the orginal article on ezinearticles.com

    Create a blogger blog for 5 high search but low competition keywords, with links back to my original product review on the blog.

    Creat slideshare account ( use the above method )
    create squidoo ( use the above method )
    create hupage ( use the above method )
    create slideshare, prolog account ( use the above method )

    create accounts with about 20 web 2.0 sites ( just rewrite the articles used in blogger blog ) submit articles to this sites link back to the review on your site and the blogger blongs and build some backlinks.

    Looks tedious but you can do it in 20 days, make some money, then sell off the site for like x4-x8 ( depends on your luck ) of one month earning.
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    • Profile picture of the author AnnaHamer
      Originally Posted by yommys01 View Post

      Keep it for one month or so before selling it.

      This is what I would do if I was in your shoe :

      write 30 unique keyword rich weight loss articles. Write product reviews of the best 2 clickbank products on weight loss and build a review page. Move the content on the homepage to /blog and the review on the home page.

      Submit the articles to ezinearticles with a link back to the review page, wait for the review. Once approved then distribute to other directories with a link back to the review page on your blog and the orginal article on ezinearticles.com

      Create a blogger blog for 5 high search but low competition keywords, with links back to my original product review on the blog.

      Creat slideshare account ( use the above method )
      create squidoo ( use the above method )
      create hupage ( use the above method )
      create slideshare, prolog account ( use the above method )

      create accounts with about 20 web 2.0 sites ( just rewrite the articles used in blogger blog ) submit articles to this sites link back to the review on your site and the blogger blongs and build some backlinks.

      Looks tedious but you can do it in 20 days, make some money, then sell off the site for like x4-x8 ( depends on your luck ) of one month earning.
      I think I can follow most of this. I just don't understand moving the content to /blog.
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  • Profile picture of the author sbucciarel
    Banned
    It's a startup with no revenue and probably little traffic with a very basic theme. Site may not sell at all on Flippa as it currently is. In order to flip sites and get any kind of money, you need to be able to list the assets of the site and at this point, there would be few to list. There are so many startups on Flippa, in order for them to sell, they at least need to have remarkable design. Some traffic stats would be helpful also. It would be better to keep it and get backlinks, traffic and possibly some revenue even if it's Adsense revenue before flipping it.
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  • Profile picture of the author yommys01
    If you are with hostagor then they can do it for you. Just tell them you want to move the content at Fat Burning Tips- All you need to know to jump start your weight loss! to http://www.fat-burning-tips.com/blog.

    Once Fat Burning Tips- All you need to know to jump start your weight loss! is empty, then you do the review page on their.
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  • Profile picture of the author AnnaHamer
    Would the fact it comes with a product and sales page not effect it's value?
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    • Profile picture of the author Greggg
      Considering the PLR, not much at all. Now, if you hired a ghostwriter to write a unique ebook just for you and your site and you flipped it with the site, giving the new owner exclusive ownership to a unique info product, that would increase the value, potentially a lot, depending on what the buyer was looking for.

      Gregg
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    • Profile picture of the author yommys01
      Originally Posted by AnnaHamer View Post

      Would the fact it comes with a product and sales page not effect it's value?
      It will be you have a better chance if the site has some earning history.
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  • Profile picture of the author Gene Pimentel
    Welcome to the Warrior Forum Greggg! It's about time.
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  • Profile picture of the author KristiDaniels
    You need to provide some kind of value.

    You mentioned Flippa. They like to see revenue. You can multiple revenue by 5-10 to get the sale price. You've got nothing.

    If you have traffic, you can use GoDaddy and make about 50 cents per monthly visitor as claimed by Compete.com or Quantcast. You've got nothing on either.

    If you have ranking, or traffic or a decent domain, you can go to DNForum. You have no ranking or traffic and your domain is way too long and has dashes making it worthless.

    It has no history, so it has no value based on aging either.

    Flipping is the process of taking a site that is being valued by one of those metrics in a particular framing, buying it, possibly adding some value and then reselling it framed in a different way.

    So you might find a site that is being sold based on domain name alone on dnforum, but notice that it already has some traffic. So you buy it, reframe it as a traffic site and sell it on Godaddy.

    You haven't added any value or reframed it. It's score is zero on every single metric. Zero times anything is still zero.

    You should think through your business model if you want to flip sites. Decide what kind of value you plan to add. Or if you just want to arbitrage based on mistaken framing (which is extremely competitive these days).

    And your strong points are NOT design or web copy, so be sure to hire someone for any work that might need to be done in those areas (like if you buy an empty domain on dnforum with the plan to reframe it as a web-site with a decent design and content to sell on Flippa). In some frames of reference, site content and design are important and you can kill all hopes of selling with the kind of thing you have put on this site.
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  • Profile picture of the author KristiDaniels
    Yes, a product and a sales page can be worth $300-$800 depending on the quality on Flippa. You can hire excellent talent to do that from third world countries for $50-$150. That is a workable business model.

    You can't put up the kind of stuff you have on the site though and increase it's value. That decreases it's value. Even those who might want to buy the domain are going to have second thoughts when they see that content. It can tarnish that domain's reputation for future ranking or JVs.
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    • Profile picture of the author AnnaHamer
      Originally Posted by KristiDaniels View Post

      Yes, a product and a sales page can be worth $300-$800 depending on the quality on Flippa. You can hire excellent talent to do that from third world countries for $50-$150. That is a workable business model.

      You can't put up the kind of stuff you have on the site though and increase it's value. That decreases it's value. Even those who might want to buy the domain are going to have second thoughts when they see that content. It can tarnish that domain's reputation for future ranking or JVs.
      First off I don't think it's that bad at my first attempt of doing sales copy and sales page.

      I disagree with you though I have added some value. I paid 8 bucks for the domain. And spent maybe 2 hours doing the page. If I turned around and sold it for 50$ I would be happy.

      I am going to go by the advice of people in this thread and keep it for a while and optimize it more, building some back-links and do some article writing.

      Never-the-less, it is just an experiment. I wanted to get my feet wet when it comes to site flipping.
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      • Profile picture of the author butters
        Originally Posted by AnnaHamer View Post

        First off I don't think it's that bad at my first attempt of doing sales copy and sales page.

        I disagree with you though I have added some value. I paid 8 bucks for the domain. And spent maybe 2 hours doing the page. If I turned around and sold it for 50$ I would be happy.

        I am going to go by the advice of people in this thread and keep it for a while and optimize it more, building some back-links and do some article writing.

        Never-the-less, it is just an experiment. I wanted to get my feet wet when it comes to site flipping.
        You would probally get 50 bucks for it, maybe...

        When flipping a site, people look at three main things.

        -Traffic
        -How much profit it is making you
        -How long has that profit been repeating

        A site without any of that is, one, it's hard to sell because its just a site and two there are 100's of sites in your niche which will make it harder. To get a valuation of your site, find a site similar to yours and go from there.
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  • Profile picture of the author KristiDaniels
    One thing to keep in might if you go the web-site design & content route for selling on Flippa... the kind of design you will get from the third world designers will look great to those looking to buy a turnkey "made for Clickbank" site, but it won't sell the product. The buyer will have to revamp everything to make it a site that can actually sell the product.

    That means you won't be building a customer based since you will basically be ripping off newbies. They won't be inclined to buy from you again since the site didn't make them any money... it just looked good.

    But you need a site that at least looks good and has a convincing domain name to sell as a "Clickbank Ready" site. That site won't even fool newbies.

    Long-term, you will always do better by actually helping people rather than trying to trick them. Why not build actual profitable sites and either keep them or flip them?
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    • Profile picture of the author AnnaHamer
      Originally Posted by KristiDaniels View Post

      One thing to keep in might if you go the web-site design & content route for selling on Flippa... the kind of design you will get from the third world designers will look great to those looking to buy a turnkey "made for Clickbank" site, but it won't sell the product. The buyer will have to revamp everything to make it a site that can actually sell the product.

      That means you won't be building a customer based since you will basically be ripping off newbies. They won't be inclined to buy from you again since the site didn't make them any money... it just looked good.

      But you need a site that at least looks good and has a convincing domain name to sell as a "Clickbank Ready" site. That site won't even fool newbies.

      Long-term, you will always do better by actually helping people rather than trying to trick them. Why not build actual profitable sites and either keep them or flip them?
      I am not trying to rip anyone off. I didn't make the product and sales page to put on clickbank, I wanted it to sell exclusively on the site. That was after I decided to keep it. If I were going to sell a product on flippa I would have taken a lot more time on the sales copy and did testing. As I made it for the site, I would sell it with the site; I thought it might make a few dollars extra.

      I am offended that you would say I would try to trick people. How am I tricking people? I would never say I was making money when I wasn't.

      I am building profitable sites with my husband. At this stage I would hand it off to him to be doing back-linking, article marketing, and SEO with it, if I were going to keep it, but when I bought the domain I had site flipping in mind. The site is extremely well SEOed already and will only get more so as I add content.

      I have only been doing IM since this summer, I think I have learned an awful lot in a short space of time.

      Just saw your last post, I do see what you are saying, which is sound advice. I do think it's a decent page. I always knew it needed more content. I have also hit a stumbling block when it came to CPA offers to put on the site. I found most of them scammy. I also find it difficult to find anything decent on clickbank to promote. The sheer amount of volume of ebooks on clickbank in the weight loss niche is unbelievable, an more than 50% is rehashed PLR junk. Which I suppose my product is in a way, but it is a good product. I see these ebooks that are like 20 pages for $30.

      Sure I was hoping I would post this thread and hearing it was worth lots, but I knew it probably not worth much. What I was hoping it would offer is a pre-built page in the weight loss niche, that was well seoed and had a place to insert their own affiliate products into.
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  • Profile picture of the author KristiDaniels
    Well... if that is true... if you have actually added value, then you have something of value.

    Simply ask yourself who you have helped. Ask yourself how much it helped them. Translate that to dollars (in other words, how much would they pay for you to help them in that way).

    That is the amount of value that you added.

    I went through all of the metrics and all of the potentially people who are helped by purchasing a site during a site flip (which was your question).

    All of those metrics were zero.

    If there is another metric that is of value to someone, then that is your answer. Find out how much value it is to them. That is how much you will be able to sell it for.

    Who would pay $50 for it though? It doesn't have $50 worth of content, traffic, domain name value, ranking, links, or revenue. It has zero on all of those. So if you disagree and believe you have helped the potential buyer of the site in some way (the definition of value), then put a number on that by asking the potential buyer how much they would pay for the help that you provided them.

    That is one of the arts of entrepreneurship.... seeing how something that looks valueless is of value to someone and selling it to them. That is how the pet rock craze took off. If you see that somehow... then follow it.

    But you asked about site flipping. All of the value metrics that site flippers usually use are zero for this site. You'll have to look elsewhere or add some value to this site (ie: make one or more of those metrics greater than zero).
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  • Profile picture of the author KristiDaniels
    Be offended if you want.

    The comment was based on the proposed business model. I proposed the business model. Therefore it would be me that would be the "rip off" artist.

    I made it clear that I don't support that business model.

    I support actually helping other people. I thought I made that clear.

    If you are offended then you must somehow think that is what you planned to do since I never implied that was your plans. I don't know what your plans are and I don't think you do either since you didn't even propose a business model for this site flipping venture.

    Be offended if you want. I think it's silly though unless you did plan to follow the business model I both proposed and simultaneously said I thought was wrong.

    In that case... be offended... be offended enough that you decide to change your mind and follow a sustainable business model of actually helping people.
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  • Profile picture of the author AnnaHamer
    I edited the post after your second to last post. There was no business model. It was build a nice pretty page and see what would happen. I agree with you about building a business model to help and I am totally against "smash and grab" marketing, which is why I was offended. I do now after another post see were you are coming from.

    I know this type of site does convert giving it gets decent traffic. I have a few sites that are similar. I guess what I am offering if I was going to sell it now (which I am not) I thought I was providing a nice little blog that someone could add to, build back-links for and do quite well with.
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    • Profile picture of the author butters
      Originally Posted by AnnaHamer View Post

      I edited the post after your second to last post. There was no business model. It was build a nice pretty page and see what would happen. I agree with you about building a business model to help and I am totally against "smash and grab" marketing, which is why I was offended. I do now after another post see were you are coming from.

      I know this type of site does convert giving it gets decent traffic. I have a few sites that are similar. I guess what I am offering if I was going to sell it now (which I am not) I thought I was providing a nice little blog that someone could add to, build back-links for and do quite well with.
      When you sell it, you should sell the research you done before taking on this blog.
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      • Profile picture of the author AnnaHamer
        Originally Posted by butters View Post

        When you sell it, you should sell the research you done before taking on this blog.
        I did do a heck of a lot of key word research and have a list of post/article titles. I was going to do one post a day, but then got a bit lazy. Well I say lazy, I mean in terms of IM. I have been "spring cleaning" the house. I also have had some medical problems. I have neglected the site a bit. I was going to at least submit the individual posts to social bot and a press release when I got a bit more content on it. I was also thinking of building some inner pages for SEO purposes. We'll see what happens.
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      • Profile picture of the author Hamida Harland
        I don't believe Anna was trying to rip anyone off, but at the same time I can see Kristi's point. The vast majority of start up sites are bought by complete newbies who never make a cent from the site. That's why some people think that such site sellers are 'taking advantage' as the listings normally have big claims about what the site 'could' earn. Newbies like to buy nice looking sites as opposed to sites that will actually convert because they don't know any better.
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  • lol stop bickering both of you

    Kristi simply explained how to calculate its value, and added advice about how you should go about it so people feel inclined to come back as customers as opposed to it.

    And Anna simply wanted to know if the site was worth much, and if it wasn't she would put some work into it.

    Your both arguing about something that wasn't even an issue in the first place.

    No one is accusing anyone, get it out of your heads

    threads created about these topics might be important for newbies for future use or reference, if you fill it with spam they aren't going to learn much.
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    • Profile picture of the author AnnaHamer
      Originally Posted by Jason Perez O'Connor View Post

      lol stop bickering both of you

      Kristi simply explained how to calculate its value, and added advice about how you should go about it so people feel inclined to come back as customers as opposed to it.

      And Anna simply wanted to know if the site was worth much, and if it wasn't she would put some work into it.

      Your both arguing about something that wasn't even an issue in the first place.

      No one is accusing anyone, get it out of your heads

      threads created about these topics might be important for newbies for future use or reference, if you fill it with spam they aren't going to learn much.
      It's just me being oversensitive! She was trying to help and I read it the wrong way. It really funny cause we believe in the same "business model". That is my phrase of the day. I am TOTALL newb to IM let alone flipping.

      As much as I hate to say it, because I would like to consider myself intelligent; a bit of the jargon went over my head when I first read the post. After reading it again, I realized I had read it wrong. I am used to people on here sugar coating things a little bit.
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  • And to add to this thread, I don't think the site is by any means bad Anna, the sales letter isn't too bad either (I don't know how many people bothered to stop and read it) but for your first try it's not bad.

    You have something here, just improve it and you have a winner.
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  • We live and learn!

    But your confidence to outright challenge someone although done for the wrong reason this time, could work to your advantage in the future, for sales, seminars or writing.

    Confidence is good.
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    • Profile picture of the author AnnaHamer
      Originally Posted by Jason Perez O'Connor View Post

      We live and learn!

      But your confidence to outright challenge someone although done for the wrong reason this time, could work to your advantage in the future, for sales, seminars or writing.

      Confidence is good.
      I certainly hope it will.
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  • Profile picture of the author duncanb
    How many sites like this site have we seen or are currently for sale on websites like flippa? The site is only of value to someone whom is planning to build a site in this niche and would be willing to buy this one to save them the effort of making one from scratch. They might pay 30-40 bucks?.....or up to 100 if your lucky!

    Also i personally dont really like the hyphens in your address. This could put people off. best of luck anyhow!
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